摘要:In article the purposes, essence and manifestations of socialist competitions in the field of culture of an era of "stagnation" are revealed. The city of Naberezhnye Chelny in 1974-1985 becomes the focus of research. Article is under construction on the basis of the standard and legal, newspaper and office work materials extracted from city archive and for the first time introduced for scientific use. Local sociohistorical conditions of the city have generated special attention of local authorities to the sphere of culture. Therefore authors focus important attention on feature of carrying out socialist competitions in focus of the city-forming enterprise under construction KAMAZ and the cities. Authors point to undoubted quantitative progress in carrying out a number of actions in the field of culture. In article the obvious problems which are shown in lack of a variety of forms of competitions, "flight behind figures", poor quality of service of the population reveal. In the conditions of quickly growing young city it became one of the most important factors of destabilization of sociocultural climate in Post-Soviet time.