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  • 标题:A Developing Model of Relationship Between Service Quality, Customer Satisfaction, Loyalty, and Word of Mouth in Islamic Banking
  • 本地全文:下载
  • 作者:Suryani ; Hendryadi
  • 期刊名称:AL-IQTISHAD : JOURNAL OF ISLAMIC ECONOMICS
  • 印刷版ISSN:2087-135X
  • 电子版ISSN:2407-8654
  • 出版年度:2015
  • 卷号:7
  • 期号:1
  • 页码:14
  • 语种:English
  • 出版社:Faculty of Sharia and Law Syarif Hidayatullah State Islamic University Jakarta
  • 摘要:This research aims to develop a measurement tool of service quality in Islamic banking sector, and examine its relationship among satisfaction, word of mouth (WOM), and consumer loyalty. A convenience sampling of 235 respondents collected from seven locations in the Lhokseumawe, Aceh. Partial least square -structural equation modeling- (PLS-SEM) was used to test the research hypotheses. The results revealed that the quality of service has four dimensions, they are: service portfolio and assurance/SPA, tangibles/TAN, reliability of communication/COM, and Islamic values/IVA. The PLS-SEM results suggest that SPA and COM are dominant factors affecting satisfaction, and satisfaction were significantly related to WOM and loyalty. Loyalty also positively and significantly related to WOM
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