摘要：This paper is an attempt to identify the customer satisfaction level at HDFC bank in context with ATMs at Vapi. The descriptive study is being used in this paper. Data was collected from both the sources and structure questionnaire was prepared to collect data from the 200 respondents with Vapi region. Random sampling is being used to select the respondent. The data is being analyzed on the basis of different aspects related to ATMs located in Vapi region. This study attempted to measure the satisfaction level of HDFC bank with special reference to ATM in Vapi. ATM is such type of innovation that can mechanically accept deposits, issue withdrawals, transfer funds between accounts and collect cheques.
