期刊名称：American Journal of Industrial and Business Management
印刷版ISSN：2164-5167
电子版ISSN：2164-5175
出版年度：2014
卷号：04
期号：04
页码：190-198
DOI：10.4236/ajibm.2014.44026
语种：English
出版社：Scientific Research Publishing
摘要：With the rise and development of e-commerce, a huge impact is given on traditional retailing. Nowadays the retailing e-commerce competition is very fierce. In this paper nine possible developing directions of retailing e-commerce in future are discussed. By using interpretative structural modeling the direct correlation of these nine directions is analyzed, and then the development trend is divided into five stages involved the stage of mobile e-commerce retailing.
关键词：e-Commerce; Retailing; Online Shopping; Development Trend
