期刊名称：Journal of International Technology and Information Management
印刷版ISSN：1941-6679
出版年度：2009
卷号：18
期号：3
页码：10
出版社：California State University, San Bernardino
摘要：This study compares usability ratings of Web sites, based on academic research, to actual usage data, from Nielsen Online. This is accomplished by consulting academic usability research, and using those guidelines to rate eight retail Web sites on usability. Then, this study uses “real world” data, the usage data from Nielsen Online, to longitudinally validate the academic findings. Results show that, over time, the calculated usability ratings move in the same direction and in the same magnitude as the usage data.
