As with the birth of one more baby in an already densely over-populated planet, there is local rejoicing but often global pessimism: so with the arrival of another archaeological journal. Hard-pressed academics tend to despair at the prospect of extra reading, while budget officers wince for lack of funds and librarians groan for lack of space. Only the IT community support the venture provided that it is on-line. What is to be done? Is infanticide coming back into fashion …?