The present study the characteristics of the milk producers in the study area. To examine the various channels of marketing adopted by the milk Producers and to examine constraints experienced by the milk producers in production and marketing. The study was conducted in Thanjavur District of Budalur Block. The data relating to age, sex, community, occupation, family size, education and source wise income of the respondents have been obtained. From each category of villages 100 respondents have been chosen using simple random method with total of 300 respondents (milk producer) have been chosen by using stratified simple random sampling technique. In the study found that the majority of the respondents 67.3 per cent belong to the Hindu religion. The major portion of milk production is undertaken by the backward community milk producers and they are in large number with 67.7 per cent. It is found that the male milk producers with 91.7 per cent are more than the female milk producers. Education of the milk producers depend upon the income they receive from milk production. Milk producers have majority of high school level of education. There is difference in the milk price of different channels of marketing. A tremendous increase in adoption of crossbreed cows yielded an increase in milk output.