摘要：On this essay, the main topic is related to one of the branch in visual communication design,typography. In the early days, typography derives from hand writing, but nowadays, it has been developeddigitally by means of computer. The presence of computers facilitate in making digital typefaces, especiallydecorative ones. This contributes to its quantities and vast distribution. Literature studies conducted to furtherunderstand the definitions and characteristics of digital typefaces. A decorative typeface owns a certain visualcharacteristic which in the end limits its usage. Certain characters in decorative typefaces often associated withparticular moods or impressions, which can be used to deliver a message. Next is the ideation and visualizationby students and teaching staffs in typography class using both analog and digital media to produce typographiccompositions using decorative typefaces. The final step is to analyze the compositions to capture its intendedmessage
关键词：typography; digital typeface; decorative typeface; visual characteristic; tipography composition;message; mood
