摘要:This study focuses on the communications that was built by the Public Relations (PR) in East JakartaAdministration City Government with the Press community through their roles in the administrative activities ofgovernment. The purpose of this study was to determine the PR activities of East Jakarta Administration CityGovernment in establishing good communication with the Press as the government's partner in promoting thevarious activities that are beneficial to society. The research method used in this study is a case study (casestudy). The results showed that the role of Public Relations of East Jakarta Administration City Government inestablishing good communication with the press, is done through activities, such as press conferences, pressreleases, and press gathering. All activities are done well, so as to create a communication and a goodrelationship, in any cooperation between the Press and the Government of East Jakarta, making it easier forlocal governments in disseminating various work programs
关键词:public relations; government relations; events and public relations role; good relationships; the;world of press