期刊名称：International Journal of New Computer Architectures and their Applications
印刷版ISSN：2220-9085
出版年度：2013
卷号：3
期号：4
页码：132-138
出版社：Society of Digital Information and Wireless Communications
摘要：Today Internet has become a vital part of our everyday life. Accordingly, for businesses to grow, being active and visible on the Internet is a new requirement. On the other hand, based on confirmed study results, the most important gateways to web are search engines whose significance has led to foundation of a new field of research: Search Engine Optimization (SEO). In the present study the previous, current and prospective future approaches in SEO are examined and it is shown that it is an important requirement for success of websites to be considered. In addition, a number of suggestions are given to webmasters who are interested in the latest SEO strategies, in the final part of this paper.
关键词：search engine; search engine optimization; seo; website ; visibility; website optimization; keyword optimization; ; structure optimization; content optimization; quality of ; content; social media optimization
