期刊名称：International Journal of Innovative Research in Science, Engineering and Technology
印刷版ISSN：2347-6710
电子版ISSN：2319-8753
出版年度：2016
卷号：5
期号：7
页码：13062
DOI：10.15680/IJIRSET.2016.0507174
出版社：S&S Publications
摘要：We live in the fast world of technology where structured and unstructured data is generated everysecond. The workplace has entirely changed due to the advancement in the smart technologies and automation ofexisting processes. Today, data and multimedia content is easily available and shared on the move through social medianetworks, transactions, videos, images email and many more sources. Every person is available online round the clockthrough the smart devices and networks. Currently, the term big data draws a lot of attention from all over the world. Itcreates massive value for the world economy that helps to drive innovation, better growth and efficiency to makedecisions.Big data technology is allowing companies to collect vast amounts of information about their customers atunprecedented scale. Large pools of data that can be taken together for visualization for decision-making in differentareas of the business. This innovative platform provides more flexible analysis on data in greater volumes, velocity andvariety or the world economy by reducing waste and increasing the quality of products and services. The objective ofthis paper is to explore big data analytics and to make more reformed decisions in all processes and to reshape the newera through information platforms.
关键词：Big Data; structured and unstructured data; decision making; smart technologies and information.
