摘要:The article traces historical way of destination development from resort to Winter Olympic Games host city, discloses the unusual method of natural resources use both for resort treatment and winter sports development. The characteristic of unique natural and climatic conditions and curative factors of the resort, such as mineral springs, landscapes, climate, Esto Sadok, Roza Khutor, Krasnaya Ployana, Laura ski resorts is presented. The article analyzes sports facilities and the use of Sochi as a center for athletes’ rehabilitation. The future use of Olympic facilities, both exhibition, shopping and entertainment and business centers is revealed. The zone of international hospitality will enable Sochi to develop as international resort.