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  • 标题:Visual Design and Research for Presentation Based on Physiological Study of Audience Cognition
  • 本地全文:下载
  • 作者:Dongfeng LIU
  • 期刊名称:Cross-Cultural Communication
  • 印刷版ISSN:1712-8358
  • 电子版ISSN:1923-6700
  • 出版年度:2015
  • 卷号:11
  • 期号:10
  • 页码:58-61
  • DOI:10.3968/7694
  • 出版社:Canadian Academy of Oriental and Occidental Culture
  • 摘要:In modern presentation design, special attention is paid to people orientation, and to full improvement of service quality and information conveying efficiency, which should be based on the comprehensive understanding and research on people. Just based on this idea, contemporary presentation activities and presentation designers attach great important to audience cognitive science, especially the research and discussion on visual physiology. Through the research and application in this field, the effect of information conveying in presentation activities is greatly enhanced, and the quality and level of contemporary presentation are significantly improved.
  • 其他摘要:In modern presentation design, special attention is paid to people orientation, and to full improvement of service quality and information conveying efficiency, which should be based on the comprehensive understanding and research on people. Just based on this idea, contemporary presentation activities and presentation designers attach great important to audience cognitive science, especially the research and discussion on visual physiology. Through the research and application in this field, the effect of information conveying in presentation activities is greatly enhanced, and the quality and level of contemporary presentation are significantly improved.
  • 关键词:Visual design;Audience cognition;Visual physiology;Presentation design
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