文章基本信息
- 标题：Examining Role Model and Information Source Influence on Breed Loyalty: Implications in Four Important Product Categories
- 本地全文：下载
- 作者：Paul Clark. Indiana State University ; Jay Page
- 期刊名称：Journal of Management and Marketing Research
- 印刷版ISSN：1941-3408
- 电子版ISSN：1941-3408
- 出版年度：2009
- 卷号：2
- 出版社：Academic and Business Research
