文章基本信息
- 标题：Beyond technology-based customer relationship management - it is total customer experience management
- 本地全文：下载
- 作者：Noor Raihan Ab Hamid ; Romiza Md Akhir
- 期刊名称：Research in Business and Economics Journal
- 印刷版ISSN：1941-3424
- 电子版ISSN：1941-3424
- 出版年度：2013
- 卷号：8
- 出版社：Academic and Business Research Institute
