首页    期刊浏览 2025年06月11日 星期三
登录注册

文章基本信息

  • 标题:Impact of Personality Traits on Compulsive Buying Behavior: Mediating Role of Impulsive Buying
  • 本地全文:下载
  • 作者:Kiran Shehzadi ; Muhammad Ahmad-ur-Rehman ; Anam Mehmood Cheema
  • 期刊名称:Journal of Service Science and Management
  • 印刷版ISSN:1940-9893
  • 电子版ISSN:1940-9907
  • 出版年度:2016
  • 卷号:09
  • 期号:05
  • 页码:416-432
  • DOI:10.4236/jssm.2016.95046
  • 语种:English
  • 出版社:Scientific Research Publishing
  • 摘要:The prime purpose of this study is to investigate the relationship between personality traits and compulsive buying behavior with mediating role of impulsive buying. By using quantitative research approach, convenience sampling method is selected. Data are collected by using previously established scales. Correlation coefficient and multiple regressions are applied to analyze directions and strength of relationship between variables. According to results agreeableness, neuroticism and openness to experience are three personality traits that are related with compulsive buying with mediating role of impulsive buying. The present study is useful for policy makers, consumers and for society at large. In addition, this investigation provides a starting point for future research with comprehensive theoretical framework.
  • 关键词:Personality traits;Impulsive buying;Compulsive buying
国家哲学社会科学文献中心版权所有