摘要：InBrazil, graduate courses are subject toCAPESregulation. The accreditation requirement and the desire of a good score in the evaluation system have been considered the main driver for the programs' strategies. To contribute to discussions about improvement of management in the graduate programs, we aim to answer the following question: How the regulations imposed byCAPEScan influence the educational projects´ strategic management? This research is classified as qualitative and descriptive. We use case study as a method to analyze an Administration graduate program. The main results indicate that the unit of analysis is characterized as a complex organization and theCAPESregulation has been incorporated into its strategy, which was considered as the main driver for its projects and actions.
关键词：Gestão de Instituições de Ensino Superior;Sistema de Avaliação CAPES;Projetos Educacionais;Pós-graduação stricto sensu
