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  • 标题:Metodología para describir la cultura organizacional: estudio de caso en una empresa colombiana del sector industrial.
  • 本地全文:下载
  • 作者:Carlos Eduardo Méndez Álvarez
  • 期刊名称:Universidad & Empresa
  • 印刷版ISSN:0124-4639
  • 电子版ISSN:2145-4558
  • 出版年度:2004
  • 卷号:6
  • 期号:7
  • 页码:51-82
  • 语种:Spanish
  • 出版社:Rosario University
  • 摘要:The intention of this work is to share with the academic community the advances and results of a work of investigation that is based on a theoretical frame proposed by the author, who allows him to consolidate a methodology to describe the Corporate Culture of an organization. For it, he, has fone up to the date application in approximately 28 companies in Colombia and 1 in Mexico with students of pregraduate and postgraduates students of the Faculty High Studies of Administration and Business (FAEN) of the University of the Rosario and in activities of Consultancy. To illustrate the methodology, object of this article, it he refers in his application in the company of the industrial sector, demonstrating the relevancy of the theoretical frame, the validity of his methodology, as well as reliability of the technologies of qualitative and quantitative charater used, joined the classification, organization, tabulation and analysis in the information that they present for the intention of the author.
  • 关键词:Corpotative culture;organizational culture;cultura corporativa;cultura organizacional
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