摘要：The majority of studies on the degree and manner of participation of civil society in the processes of political transition are silent on the way in which the idea of the political is transformed in post-industrial societies, on how a new political culture is generated (language that, after all, forms the civic condition, supports its gregarious identity and determines its discursive strategies), on how new political spaces arise and on how the break with rules and traditional political behaviour occur. We propose to meet this need for investigation and even turn it into the central object of analysis. In this regard, we must still affirm the need for the participation of the media in the transformational dynamics of the political culture, by promoting different viewpoints, presenting different arguments and altering the social procedure and thus creating a favourable social climate for the cultural modernization and democratization of the society and its institutions.
