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  • 标题:Inventário acadêmico e profissional da história da propaganda no Brasil
  • 本地全文:下载
  • 作者:Adolpho Carlos Françoso Queiroz
  • 期刊名称:Comunicação & Sociedade
  • 印刷版ISSN:0101-2657
  • 电子版ISSN:2175-7755
  • 出版年度:2009
  • 卷号:29
  • 期号:49
  • 页码:85-104
  • 出版社:Methodist University of São Paulo
  • 摘要:History of the advertising in Brazil, based on the the main newspapers, magazines, books and articles published by contemporary autors. This text is a revision of literature, built with the purpose of spreading the knowledge in this field, in a moment in wich Brazil commemorates two hundred years of the history of the press and the advertising in the country.
  • 关键词:Advertising;History;Brazil;Publicidad;Historia;Brasil;Propaganda;História;Brasil
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