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  • 标题:Application of "Small Steps Strategy" in the Management of European Companies
  • 其他标题:Application of "Small Steps Strategy" in the Management of European Companies
  • 本地全文:下载
  • 作者:Mândru, Lidia ; Pauna, Dan
  • 期刊名称:Acta Universitatis Danubius. Oeconomica
  • 印刷版ISSN:2065-0175
  • 电子版ISSN:2067-340X
  • 出版年度:2012
  • 卷号:8
  • 期号:3
  • 语种:English
  • 出版社:Danubius University
  • 摘要:The extension of the European Union represents a huge opportunity for the companies, but in an equal measure it is a real challenge, namely the one to face competition with European enterprises. Quality stands for a constituent part of the competitiveness but the extension of the European Union has made the developing countries and the countries with economies in transition to experience difficulties in raising the quality of the goods and of the services supplied. In the following paper, the authors will propose some solutions to improve quality using the ”strategy of small steps” which is widely known as Kaizen strategy.
  • 关键词:quality improvement; kaizen strategy; innovation.
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