期刊名称:International Review of Management and Marketing
电子版ISSN:2146-4405
出版年度:2016
卷号:6
期号:1S
页码:107-113
语种:English
出版社:EconJournals
摘要:Over recent decades, tourism development in most countries has become an ultimately favoured and viable area of business and commerce. Travel and tourism industry is seen both as a highly profitable option for investment, and a solid source of new jobs and national income. These advantages of tourism are considerably stronger than benefits of other economic activities. Tourism is also an agent in good-neighbourly relations of peoples and nations, which is a very important role in the modern context. The article shares outcomes of a SWOT analysis of the current system of tourism higher education in Russia by presenting a structured assessment of the situation, findings of the survey regarding tourism employer’s satisfaction with the graduates’ higher education quality in the Services and Tourism fields. Results of the criteria-based quality assessment of the graduates’ higher education quality, and the list of most significant criteria for benchmarking graduates’ higher education quality and employers’ needs. Keywords: education quality assessment, tourism, hotel business JEL Classifications: L83, Z32
其他摘要:Over recent decades, tourism development in most countries has become an ultimately favoured and viable area of business and commerce. Travel and tourism industry is seen both as a highly profitable option for investment, and a solid source of new jobs and national income. These advantages of tourism are considerably stronger than benefits of other economic activities. Tourism is also an agent in good-neighbourly relations of peoples and nations, which is a very important role in the modern context. The article shares outcomes of a SWOT analysis of the current system of tourism higher education in Russia by presenting a structured assessment of the situation, findings of the survey regarding tourism employer’s satisfaction with the graduates’ higher education quality in the Services and Tourism fields. Results of the criteria-based quality assessment of the graduates’ higher education quality, and the list of most significant criteria for benchmarking graduates’ higher education quality and employers’ needs. Keywords: education quality assessment, tourism, hotel business JEL Classifications: L83, Z32