Toward better measurement of innovation and intangibles.
Aizcorbe, Ana M. ; Moylan, Carol E. ; Robbins, Carol A. 等
WHILE all countries account for investment in tangible assets in
their gross domestic product (GDP) statistics, no country currently
includes a comprehensive estimate of business investment in intangible
assets in their official accounts. Most economists agree, however, that
intangible assets--which represent an important input into the
innovative process--are critical components of the modern economy. In
the United States, some have suggested that investment in intangible
assets now roughly equals investment in tangible assets.
Understanding the role of intangible assets--and thus the role of
innovative activity in general--is critical to understanding the modern
economy. This article updates the ongoing efforts at the Bureau of
Economic Analysis (BEA) to better measure investment in various
intangible assets.
BEA has a history of continuously improving its GDP statistics to
account for major shifts in the economy (chart 1). Indeed, some
intangible investments are already included in the GDP accounts.
Expenditures on software, for example, have been treated as investment
in the core accounts since 1999. And in 2006, BEA launched a research
and development (R&D) satellite account, to explore investment in
R&D and its larger economic effects.
BEA is currently exploring the feasibility of creating satellite
accounts that would report investment in a variety of other intangible
assets. Although there are thorny conceptual issues to consider, the
binding constraint on progress remains measurement, which is extremely
difficult because of the paucity of source data and lack of firm
evidence supporting the assumptions required for measurement.
A satellite account refers to a set of accounts that allows for
experimental measurement in a framework consistent with GDP but separate
from the official accounts. Satellite accounts typically allow for a
more detailed look at specific parts of the economy, measures based on
new methodologies and source data, and new estimation approaches. The
R&D satellite account, for example, provided a means of exploring
the impact of capitalizing R&D spending on GDP growth and a
framework through which various methodological and conceptual issues can
be worked out.
As of now, BEA's main efforts to measure innovative activity
have focused on its R&D account, which was produced in partnership
with the National Science Foundation (NSF). The most recent version of
the R&D account, released in 2007, provides statistics for 1959-2004
on R&D investment and the impact of treating R&D as investment
on GDP statistics and other aggregates. The account was also expanded to
include detail about the effects on BEA's industry, regional, and
international accounts. In the satellite account where R&D is
properly treated as investment, investments in R&D contribute
approximately 0.2 percentage point to the 3.3 percent growth rate of GDP
in 1995-2004. (1)
Although budget reductions prevented the provision of updated
statistics in 2008, BEA has continued the necessary research to
incorporate R&D investment into core GDP accounts in 2013. (2)
Methodological issues still remain. Estimates of real investment in
R&D require the use of a deflator, and there is not yet a consensus
on how to construct this deflator. BEA is conducting research and hopes
to work with the Bureau of Labor Statistics (BLS) on this issue in the
future; BEA is also exploring improved measures of depreciation for the
R&D stock.
In addition to R&D, investment in artistic originals--mainly
motion picture and sound recordings--is scheduled to be incorporated
into the GDP accounts in 2013.
Currently, there are no plans to include investment in any other
types of intangible assets in the core accounts. However, BEA will
continue to work with the NSF in its efforts to expand the NSF survey
beyond technological innovation and R&D and to explore the potential
impact on macroeconomic aggregates of treating these other asset classes
as investment. Beyond properly accounting for firms' investments in
intangible assets--the subject of this article--BEA is also exploring
measures of individuals' investments in human capital--another type
of intangible asset. (See the box "Measuring Human Capital.")
The rest of this article discusses the following:
* The conceptual issues surrounding the measurement of innovation
and firms' investments in intangible assets
* The logic underlying the national accounting methods used to
measure investment
* The different types of intangible assets considered in the
literature, including technological and nontechnological innovative
assets
* The existing data available for measurement and other measurement
challenges
* Details on BEA's plans
Innovation and Economic Growth
Innovation has long been recognized as an important driver of
economic growth. For example, the invention of the transistor over 50
years ago gave rise to wave after wave of new goods that have
transformed the economy. Entirely new products, like the semiconductor,
and new ways of approaching markets, like the Internet, are examples of
the fruits of innovative activities that followed from the development
of the transistor.
[GRAPHIC 1 OMITTED]
The notion of "innovation" can be elusive, as seen in the
widely different definitions that economists, policy analysts, and
business leaders frequently use (see the box "What Is
Innovation?" on page 14). Common to these definitions, however, is
the realization of commercial value in the market place from the
creation of something that did not previously exist. In January of last
year, the Commerce Department's Advisory Committee on Measuring
Innovation in the 21st Century Economy published a report Innovation
Measurement: Tracking the State of Innovation in the American Economy
that included a definition consistent with the above notion:
The design, invention, development and/or
implementation of new or altered products, services,
processes, systems, organizational structures,
or business models for the purpose of
creating new value for customers and financial
returns for the firm.
While this view of innovation recognizes the importance of both
technological and nontechnological innovation, until recently, economic
studies on innovation were primarily focused on technological
innovation. Examples of this focus include studying the transformation
of R&D expenditures into patents and the diffusion of technology
across the economy through the adoption of new products or processes,
such as a new hybrid seed stock or a new generation of information
technology equipment? The emphasis has only recently begun shifting to
include the role of new products, processes, and business models in the
increasingly important and growing service sector of the economy. (4)
The microeconomic literature has not given rise to a paradigm that
lends itself to measuring innovation and its impact on economic growth.
Modeling these activities at a microlevel is difficult, in part because
the process of innovation involves a complex set of economic actors and
interactions that in principle require that one take account of
networks, linkages, and complementarities. (5) For example, Stephen
Kline and Nathan Rosenberg (1986) have argued that a linear model--in
which research expenditures lead to product development and then
commercialization--is not an accurate model for the innovation process;
this narrow focus on the formal research process misses the feedback
between innovators, their competitors, and their customers. A more
fundamental problem is that traditional microeconomic theory and
measurement are often based on the presumption that change is
incremental, while innovation by its nature creates not only incremental
improvements but also completely new products, processes and markets.
(6)
In contrast, macroeconomists and national accountants take a more
stylized view of the economy and use a "residual" method to
understand the overall contribution of innovation to economic growth. As
Robert Solow (1957) noted, most of the growth in gross national product
could not be explained by growth in conventional inputs, such as
(tangible) capital and labor. He attributed most of the unexplained residual in economic growth to "advances in knowledge." This
observation helped fuel over 40 years of conceptual and empirical
research into the sources of economic growth. Researchers such as
Denison (1962) and Jorgenson and Griliches (1967) built growth
accounting models that provided a conceptual and accounting framework
for explaining the sources of growth with a special emphasis on
accounting for the unexplained residual, also called multifactor
productivity (chart 2). Using this metric, less than half of the growth
in the economy today can be attributed to growth of the traditional
inputs, labor and capital. The residual can also be attributed to
mismeasurement of labor and capital inputs and to the effects of any
spillovers--benefits of innovative activity above what an economic
entity has paid for; because they are not paid for directly, spillovers
lie outside the scope of firm-supplied inputs to production and will be
captured in the residual.
Much of the recent work by macroeconomists in this area has
concentrated on identifying and measuring inputs other than tangible
capital and labor that are related to innovation and can contribute
significantly to growth. In particular, one focus has been on
investments in intangible assets. A paper by Leonard Nakamura (1999) and
a series of papers by Corrado, Hulten, and Sichel (2004, 2006) has shown
that under a plausible set of assumptions, the measured contribution of
intangible assets to economic growth could be substantial. Their results
for the United States have been replicated for other countries, and
there is now a growing consensus on the importance of these assets in
accounting for economic growth.
Summing up, the innovation process leads to the creation of
economically useful knowledge that exists separately from either people
or tangibles, such as equipment or structures. This economically useful
knowledge is an intangible that is an output of a productive process as
well as an input into the creation of new output. By identifying
measures of this knowledge, measuring them using national accounting,
and incorporating them into a growth-accounting framework, one can begin
to develop a comprehensive set of statistics to better understand
innovation as a driver of economic growth.
[GRAPHIC 2 OMITTED]
Measuring Intangibles in the National Accounts
As demonstrated by Corrado, Hulten, and Sichel, accounting for
intangible assets in the national accounts and in the Solow growth
calculation can be done using the same method that is currently used for
tangible assets. That method is summarized in this section.
Essentially, treating spending on intangibles as investment would
have two primary effects on the national income and product accounts: it
would increase GDP and gross domestic income (GDI) in periods when firms
invest in intangibles. It would also add a new input--intangible capital
or "the stock of knowledge"--and the value of the capital
services generated by that capital would be measured in the income
account in subsequent periods.
Table 1 shows the consolidated income and product accounts for the
United States: the right, or "product," side of this account
shows the total final output produced in the nation organized by type of
expenditure, and the left, or "income," side shows the incomes
earned and other costs incurred in production.
The summary measure of production on the right side--GDP--is
defined as the market value of final goods and services produced by
labor and property within the United States during a given period. The
product entries show the approach used by BEA to derive GDP: it is
measured as the sum of purchases by final users--and includes the
familiar spending categories of consumption, investment (including
inventories), and net trade.
Gross private domestic investment includes purchases of fixed
assets (equipment, software, and structures) by private businesses and
nonprofit institutions serving households that contribute to production
and have a useful life of more than 1 year. It also includes
construction of housing for households and private business investment
in inventories. Importantly, intermediate inputs, which are entirely
used in the production process in one period and do not contribute to
future production, are not included in investment.
On the left is the sum of all the incomes earned and costs incurred
in production. Specifically, the left side shows GDI as the sum of the
income earned by labor (compensation of employees), by governments
(taxes on production and imports less subsidies), and by entrepreneurs
(net operating surplus, which is a profits like measure for private and
government enterprises), and the consumption of fixed capital (the using
up of capital).
To trace through how investment is recorded in the accounts,
suppose a firm purchases a new productive asset that was created in the
same period. (7) This purchase affects the national accounts both in the
period when it is purchased and in subsequent periods as the asset
provides services to the firm. Because the asset is a final good, its
value is recorded as investment and adds to GDP in the period that the
asset is produced. The value of the asset may be thought of as the
expected discounted present value of the stream of benefits it will
provide into the future. Offsetting this entry, the costs of producing
the asset--payments to factors of production--are recorded on the income
side of the account. Once purchased, the asset becomes an input to the
production process, and the flow of services to the production of other
goods and services from the asset in each period of its service life is
recorded in the income account. This flow of services may be thought of
as the amount that producers would be willing to pay to rent the asset
for a given period. In principle, the sum of all the rental payments
would equal the value and, hence, the price of the asset.
In practice, national accountants use the notion of a capital stock
to deal with the intertemporal nature of these capital assets. The
perpetual inventory method is used to construct capital stocks that
track the value of assets in an asset account separate from the GDP
accounts. In the fixed assets accounts, investments are added to the
capital stock in the period when they are made, and depreciation is used
to measure reductions in the capital stock. The value of capital
services--the value of the assets' use in production, similar to
the rental payments described above--is defined as the sum of
depreciation and the net return on investment. Depreciation (or
consumption of fixed capital) provides a measure of how much of the
asset is "used up" in production. This per period value
reflects an amount that would need to be set aside to eventually replace
the asset as it is used up in the production process. The net return on
investment recognizes that the asset contributes to the profitability of
the company. In the business sector, net returns are assumed to be
included implicitly in the measure of net operating surplus in the
income account. (8)
In the Solow (1957) growth model, recognizing these intangibles as
investment would increase the value of output--real GDP--and of
inputs--the value of services from the new input. While this, in
principle, could increase or decrease the Solow residual, empirical
studies typically show reductions in the size of the residual when the
treatment of intangible inputs is changed from an intermediate good to
an investment good.
The construction of these national accounting measures requires
data on nominal spending to measure investment, price deflators to
translate nominal investment into real quantities, and several
parameters for the construction of the capital stocks and services from
that stock, notably depreciation rates.
Identifying and Measuring Nominal Spending on Intangibles
This section discusses the broad classes of spending that have been
considered intangible assets in previous studies with a focus on two
major issues. (9) The first issue concerns the types of spending that
can be considered investment. This issue hinges on the length of
assets' service lives; goods that are treated as investment goods in the national accounts typically have services lives longer than 1
year. The second issue concerns the data available to construct these
measures, an important issue because existing studies suggest that the
choice of which spending to treat as investment is often guided by data
availability and quality issues rather than by conceptual issues about
which types of spending constitute investment.
Table 2 provides a list of spending classes that Corrado, Hulten,
and Sichel (2004, 2006) explored and their estimates of these
expenditures.
Computerized information
Information contained in software and databases is a significant
knowledge asset that can be an important contributor to the innovation
process and thus economic growth. Expenditures for these types of
intangible assets are perhaps the easiest to measure, and indeed many of
these expenditures are already treated as investment in GDP.
Notably, BEA has treated business and government expenditures for
computer software as investment since 1999. The relative accessibility
of data sources for computerized information allows a fairly detailed
and comprehensive estimate for nominal investment in software. Purchases
of software by businesses and government, either prepackaged or custom,
are derived by first forming estimates of domestic absorption of
software and then removing software purchases by households, software
embedded in computer equipment, and changes in inventories.
The source data for these calculations include the Census Bureau Service Annual Survey, Census Bureau data on trade in goods, financial
statements for original equipment manufacturers, and input-output
relationships. Investment in own-account software--software produced
internally by firms--is measured as the sum of production costs,
primarily based on information on employment and wages from the BLS
Occupational Employment Statistics Survey.
Expenditures on computerized databases have typically not been
estimated separately in the literature. According to estimates from the
Service Annual Survey, databases purchased externally appear to be small
relative to overall spending by firms on software. Databases that are
produced internally are thought to be already captured in the software
estimates (custom and own-account).
Innovative property
Expenditures for technological and creative property are larger
than those for computerized information, representing about a third of
total spending on intangible assets, according to the Corrado, Hulten,
and Sichel estimates. These assets are mostly the output of R&D but
also include creative property, such as the development of new motion
picture films and other forms of entertainment and, more broadly,
nontechnological spending for new product development. (10)
The portion of spending on innovative property that involves
technological R&D, which accounts for about half of the business
spending in this class, is currently measured in the BEA R&D
satellite account. Comprehensive measures for R&D were facilitated
by a long time series of data on R&D spending provided by the NSE For technological activity, the NSF data on R&D expenditures and
federal government outlays and obligations for R&D allow the
measurement of R&D performed by private business, private nonprofit
institutions serving households, and government entities. Data on
R&D performed by others at the government's expense and data on
R&D performed by the government for its own use are both available.
(11)
A portion of social science-related R&D, or nontechnological
R&D, is also measured in the account. BEA measures for the
nontechnological piece of R&D investment are less comprehensive but
do include estimates for (1) the sale of social science R&D by
private business based on economic census data, (2) the performance of
social science R&D by federal government labs, and (3) the
performance of social science and humanities-related R&D by academic
institutions. The latter two estimates are based on data from the NSF
survey. (12)
Among other types of innovative property, mineral exploration, a
relatively small component, is currently treated as investment in the
GDP accounts, based on data from the Census Bureau. A related category
of creative property--entertainment, literary, or artistic
originals--includes spending to create musical scores, films, musical
recordings, and artistic images. Research is currently underway at BEA
to develop methodologies and data sources to incorporate film originals
and sound recordings into the GDP accounts. (13)
With regard to other categories of innovative property, data
sources tend to be scarce. Existing studies have therefore tended to use
proxies that assume the growth rates in spending track some indicator
series. For example, Corrado, Hulten, and Sichel estimate new product
development costs for finance and other services industries as some
percentage of intermediate purchases by those industries.
The NSF and Census Bureau are currently working to expand the
existing Business Research and Development Survey, an important effort
that will help fill the gaps in existing data sources. NSF announced a
new Business R&D and Innovation Survey (BRDIS) developed jointly
with Census Bureau (Wolfe 2008). The initial BRDIS questionnaire will be
launched in January 2009. It will collect data for 2008, and this
initial cycle will serve as a full-scale pilot for the new annual
survey.
In addition, NSF's Science of Science and Innovation Policy
program is funding research to better understand the microfoundations of
innovation and innovation ecosystems through the development of models,
tools, metrics, and data. The program is also investing in the
development of a research database to study knowledge generation and
innovation within organizations.
Economic competencies
Economic competencies is the largest category in the Corrado,
Hulten, and Sichel framework, making up about half of the spending shown
in table 2. This category of spending presents both conceptual and
specific measurement challenges.
Brand equity. Advertising and marketing spending that is aimed at
the development of brands and trademarks may be considered investment in
an intangible asset. While accountants have long recognized the value in
a trade name, or "brand;' to individual firms, there are
conceptual issues about whether this type of asset to a firm should be
treated as investment in a national account. First, some argue that
advertising and marketing expenditures are in some sense unproductive,
perhaps because advertising and brand equity are thought to affect the
demand function instead of the production function. In contrast,
spending on other intangibles directly affect the production function by
either creating a better output or the same output using fewer inputs or
better inputs. This issue is contentious, however; Hulten and Hao (2008)
argue in favor of treating this type of spending as investment.
A separate issue is that cumulating advertising expenditures may
increase a firm's output, but it does not follow that cumulating
all firms' advertising expenditures increases aggregate output.
Therefore, there is potentially a fallacy of composition problem
involved in capitalizing these expenditures in the national accounts and
calling them part of an aggregate capital stock. (14)
Finally, a measurement issue discussed in Corrado, Hulten, and
Sichel (2006) is that reported expenditures on advertising and marketing
typically include both expenditures on brand equity--a long-lived
asset-and expenditures for other types of advertising. Corrado, Hulten,
and Sichel (2006) estimate that about 60 percent of the reported
expenditures for advertising and marketing are devoted to developing
brand equity and, as such, may be considered investment.
Other assets. Other economic competencies represent spending that
affects either the inputs, such as human capital, or the production
function, such as organizational change, and are more likely to have
long-lived effects.
On-the-job training and other types of education improve the
quality of the workforce and likely improve productivity. Moreover, many
economists believe that the quality of the workforce is a critical
component not just to growth but to innovation as well. (15) With regard
to data sources, firms' investments in the human capital of their
workers appear to be the easiest to measure but represent a relatively
small piece of spending on economic competencies. Even here, a full
accounting of this human capital would also include an estimate of the
wage and salary costs of employee time, a component that Corrado,
Hulten, and Sichel estimated to be much larger than direct firm
expenses.
Spending on organizational change--an asset that includes, for
example, spending on business models like improved inventory and
distribution systems--is more difficult to measure because there is no
broad consensus on the scope of these assets and little hard data with
which to measure the spending. (16) The portion of organizational
capital that is purchased can be estimated using data on the revenues of
management consulting companies. However, a substantial portion of these
activities are handled in-house and there are no available data on these
activities. Existing studies tend to estimate the value of the
own-account component by making an assumption about the percentage of
management's time that is devoted to these activities.
Translating Nominal Spending into Real Spending, Capital Stocks,
and Capital Services
As mentioned above, obtaining measures for nominal spending by
businesses on intangibles is only the first step in measurement. Some
additional assumptions are required that pose a separate set of
challenges. First, the value of investment must be translated into real
investment; that is, the influence of inflation must be removed so that
one is conceptually left with "quantities" of the asset.
Second, as is the case with tangible assets, constructing a stock of
these knowledge assets requires assumptions about depreciation rates or
service lives. Third, estimating the value of services provided by the
asset requires the construction of a user cost.
Deflators
Ideally, one would want a price deflator that allows one to break
out any changes in the dollar value of investment in these assets into
price and quantity components. There are both conceptual and practical
difficulties in constructing these price indexes for services that are
even more difficult for intangibles, which are often created by firms
for internal use only.
Within computerized information in the current GDP accounts, the
value of software is deflated using price indexes from BLS.
Specifically, the BLS producer price index (PPI) for prepackaged
software is used to deflate prepackaged software, and a composite of the
BLS employment cost index and the PPI for prepackaged software is used
to deflate own-account and custom software. The indexes for own-account
and custom software combine indexes of the likely employment costs to
generate the software and measures for potential quality improvements in
the software--implicitly measured in the PPI for prepackaged software.
In contrast, in the 2006 and 2007 versions of the BEA satellite
account, business investment in R&D is deflated using price indexes
for R&D output based on the output prices of the goods produced;
spending by government and other nonmarket entities is deflated using
input prices. Previous work at BEA has demonstrated that the choice of
deflator matters; Okubo and others (2006) show that different output
deflators can yield very different measures of real R&D output.
For broader classes of intangibles, a common solution for measuring
the outputs of service industries has been to develop a price index for
the costs involved in producing the asset--such as wages of engineers
and scientists. However, it is well known that this ignores any
productivity gains in the production of the asset. An alternative that
has been used in some recent studies is the deflator associated with the
final industry or the economy as a whole. The idea is that if one
can't measure a price index for the intangible, the next best thing
might be to use a price index for the good that embodies that intangible
asset.
Table 3 summarizes the types of deflators that have been used in
recent studies on intangibles. For the most part, studies have used
output deflators either at the major sector level (Corrado, Huhen, and
Sichel 2006; Marrano, Haskel, and Wallis 2007) or at the industry level
(Fukao and others 2007). Some countries continue to use input price
indexes; Statistics Netherlands uses these price indexes for some assets
(van Rooijen-Horsten and others 2008). The use of these broad output
price indexes is a testament to the difficulty in obtaining more
accurate deflators. Corrado, Hulten, and Sichel recognize this when they
stated that their choice of deflator was a plausible placeholder until
further research permits better measures.
User cost and depreciation
Constructing the capital stock and the flow of services from that
stock requires assumptions about depreciation rates and a "rental
cost" for the use of the asset, which is typically measured using a
user cost formula. Under commonly used methods of constructing user
costs, the only element that is specific to the asset is the
depreciation rate. Therefore, the primary measurement difficulty in
constructing a user cost has to do with the depreciation rate. For
intangibles, these depreciation rates are particularly difficult to
measure because the depreciation is often related to obsolescence, which
can vary immensely across intangible assets, rather than physical decay
and wear and tear, a more readily observable phenomena.
Ideally, one would have evidence from microeconomic studies to
measure the decay of capital stocks. Usually, however, depreciation
rates for these intangibles are necessarily based on assumptions guided
by limited evidence. The service lives for software, for example, are
based on some indirect quantitative estimates of the relationships
between computer expenditures and software expenditures, anecdotal
evidence (including an informal survey of business use of software
previously conducted by BEA about how long software is used before it is
replaced), and tax-law-based lives of software.
In the R&D satellite account, the choices of service life
assumptions were based primarily on econometric studies of R&D
depreciation and vary by industry. The R&D stock used by the
transportation equipment manufacturing industry is assumed to depreciate at 18 percent per year, computer and electronic manufacturing R&D
investment at 16.5 percent per year, chemical manufacturing R&D at
11 percent per year, and all other R&D stock at 15 percent per year.
Assuming a declining balance rate of 1.7, this implies a mean service
life that ranges from 9 1/2 years for transportation equipment-related
R&D assets to 15 1/2 years for chemical-related R&D assets. (17)
In contrast, relatively little is known about depreciation rates
and profiles for the other intangible assets. The right column of table
3 gives the depreciation rates that have been used in existing studies.
Most of these studies have followed the assumptions made in Corrado,
Hulten, and Sichel. For computerized information, they used the
depreciation rate that BEA uses for custom software. For innovative
property, Corrado, Hulten and Sichel used the midpoint of a range of
depreciation rates used for R&D (0.12 to 0.29). The estimated
depreciation rate for brand equity is set faster than other assets to
allow for the possibility that these assets are relatively short lived.
Finally, for other economic competencies, they used the average of the
depreciation rates for R&D and brand equity.
The scant evidence on the sensitivity of these estimates to choices
of depreciation rates suggests that at least some of the measures of
interest are not sensitive to the choice of depreciation rate. For
example, Marrano, Haskel, and Wallis (2007) conclude that their
calculated muhifactor productivity rates were not very sensitive to
large changes in depreciation rates. Similarly, Baldwin and others'
(2008) study for Canada also explored different depreciation rates and
found that the relative importance of intangible to tangible capital was
not sensitive to the choice of depreciation rates.
Summing up, properly accounting for investments in intangible
assets poses difficult measurement challenges. For some assets, there is
sufficient information with which to construct estimates, and BEA either
includes the asset in the national accounts--for example, software--or
plans to include them in the future--R&D. Research on data sources
and methods is needed to properly measure the other types of
intangibles. Indeed, there are several government initiatives to explore
new surveys and other data sources in order to improve measures of
innovative activities (see table 4).
BEA's Plans
In addition to incorporating R&D spending as investment into
its core accounts in 2013, BEA is considering an expanded satellite
account that would contain experimental statistics for a broader array
of intangible assets alongside our existing measures for R&D.
In order to develop comprehensive statistics on investment in
innovation and intangibles, expanded survey data will be needed to
augment the high quality data currently available from NSF. Expanded
collection of the data for nontechnological innovative expenditures is a
high priority for augmented innovation statistics. Three key areas are
spending for the development of new business models, the creation of
artistic and literary originals, and spending for the design of new
products that is not currently captured by existing surveys. Current
work by the NSF and the Census Bureau to expand the existing Business
Research and Development Survey is an important step in this direction,
and BEA hopes to continue to work with these agencies to develop survey
instruments to measure spending on intangible assets.
BEA also plans to conduct research on the measurement issues
involved in translating these expenditures on intangibles into their
impacts on GDP. As discussed above, two important areas are the
development of appropriate output price indexes for each type of
intangible and depreciation measures.
This work on measuring spending on intangibles as investment is
part of BEA's overall efforts to modernize the national accounts,
refine existing measures, and improve their usefulness for measuring
productivity growth. Other initiatives relevant to this effort are the
following:
* Work with BLS to develop an integrated production account that
will provide a more consistent framework for estimating the
contributions of innovation to economic growth and productivity. Harper,
Moulton, Rosenthal, and Wasshausen (forthcoming) provide annual
estimates at the aggregate level. Next steps, which will require
incremental funding, include expansion to industry-by-industry estimates
and quarterly estimates.
* Work with the NSF and the Census Bureau to develop detailed
estimates of innovation-related intermediate inputs. These inputs,
ranging from IT equipment to scientists and engineers, are critical to
understanding the sources of innovations own contributions to growth.
* Work with the NSF and the Census Bureau to publish innovation
statistics on firm- and establishment-level data in order to provide
more comprehensive estimates of employment in innovation occupations.
* Begin exploring methods and data sources to construct estimates
for human capital, an important conduit for the diffusion of
innovations.
Measuring Human Capital
Building on work that BEA has done in the measurement of education
and earlier work by Jorgenson and Fraumeni (1992) and others, BEA is
conducting research to measure individuals' investments in human
capital. The importance of human capital as a source of growth has long
been recognized: "Separate education accounts would contain data
essential for improving our understanding of how investment and the
capital stock, defined more broadly to include both human and nonhuman
capital, affect economic growth" (National Research Council 2005).
This initiative would provide statistics with which to track the stock
of human capital, the rate at which the stock depreciates, and the
returns to investments. This information is important for tracking and
managing one of the nation's most important assets that represents
an important input into the innovation process.
The measure currently under consideration differs in several
respects from that used in Corrado, Hulten, and Sichel (2006). First,
BEA will only measure investments in traditional education, not
on-the-job training. Although this would miss an important type of
investment that firms make in their workers, the measurement of
investment by firms in their workers' human capital is relatively
new, and the data sources are sparse. In contrast, the theory underlying
the measurement of individuals' investments in their human capital
dates back many years, and the needed data are available. Second, to
remain within the scope of national accounting standards, BEA will focus
on market-based activity and will only measure market-based investments
in education, not individuals' investments in time.
What is Innovation?
The following definitions of innovation vary, but the common thread
is the extraction of economic value from novel activities (Innovation
Vital Signs Project 2007).
Innovation is "the commercial or industrial application of
something new--a new product, process or method of production; a new
market or sources of supply; a new form of commercial business or
financial organization."
Schumpeter 1983
Innovation is the "intersection of invention and insight,
leading to the creation of social and economic value."
Council on Competitiveness 2005
Innovation covers a wide range of activities to improve firm
performance, including the implementation of a new or significantly
improved product, service, distribution process, manufacturing process,
marketing method or organizational method.
European Commission 2004
Innovation--the blend of invention, insight and entrepreneurship
that launches growth industries, generates new value and creates high
value jobs.
Business Council of New York State 2006
The design, invention, development and/or implementation of new or
altered products, services, processes, systems, organizational models
for the purpose of creating new value for customers and financial
returns for the firm.
Advisory Committee on Measuring Innovation in the 21st Century
Economy, Department of Commerce 2008
An innovation is the implementation of a new or significantly
improved product (good or service), or process, a new marketing method,
or a new organizational method in business practices, workplace
organization or external relations. Innovation activities are all
scientific, technological, organizational, financial and commercial
steps which actually, or are intended to, lead to the implementation of
innovations.
OECD 2005
Innovation success is the degree to which value is created for
customers through enterprises that transform new knowledge and
technologies into profitable products and services for national and
global markets. A high rate of innovation in turn contributes to more
market creation, economic growth, job creation, wealth and a higher
standard of living.
Innovation Vital Signs Project 2007
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(1.) For more information on BEA's satellite account for
R&D, see Robbins and Moylan (2007) and the documentation provided on
the BEA Web site: www.bea.gov/industry/index.htm#satellite.
(2.) For the first time, the 2008 System of National Accounts
recommends treating R&D expenditures as investment. The following
intellectual property expenditures are also treated as investment:
mineral exploration and evaluation; computer software; databases;
entertainment, literary and artistic originals; and other intellectual
property products.
(3.) See Griliches' (1957) classic work on hybrid corn and
Fichman (1992), who provides an early survey of the literature on the
diffusion of information technology.
(4.) "Innovation in Services" in Miles (2004) and
"Supporting Innovation in Services," United Kingdom Department
for Business, Enterprise, and Regulatory Reform (2008).
(5.) For example, it is commonly understood that innovation is
influenced not only by the actions of a particular firm but also by the
institutional environment, the structure of the production process, the
other firms and customers that the firm interacts with, the public
research infrastructure, and the characteristics of the labor market (Fagerberg 2004).
(6.) Indeed, Alfred Marshall's preface to Principles of
Economics (1946), "Natura non facit saltum," or "nature
does not make leaps," is at odds with the views of many economists
who study innovation.
(7.) This section explains how a new investment is recorded in the
accounts over its service life. For an explanation of how changing the
accounting treatment of spending on intangible assets from an expense on
an intermediate good to investment, see the box "How R&D
Investment Affects GDP and GDI" in Robbins and Moylan (2007).
(8.) The inclusion in the R&D satellite account of net returns
to nonprofits and general government is a departure from BEA's
current calculation of GDI, which includes only depreciation, a partial
measure of capital services. In the current GDP accounts, governments do
not earn profits, so only depreciation is counted.
(9.) See Corrado, Hulten, and Sichel (2004) for a fuller discussion
of these issues and the measurement difficulties.
(10.) BEA considers the scope of R&D investment to include both
technological and nontechnological activity as long as the purpose is to
increase the stock of knowledge, including knowledge of man, culture,
and society that is used to devise new applications. This definition of
R&D is from the Organisation of Economic Co-operation and
Development (2002, 30, paragraph 63). BEA considers R&D in the
social sciences and the humanities to be nontechnological R&D.
(11.) These measures of R&D investment are based on R&D
expenditures, which implicitly treat both failed and successful activity
as capital forming. R&D expenditures are adjusted to prevent
double-counting with other forms of capital formation, deflated with a
price index for R&D output, and cumulated into stocks with the
perpetual inventory method.
(12.) The limitation for business-performed R&D is that the
current NSF source data only include the activity of people who are
trained in engineering or in the physical, biological, mathematical,
statistical, or computer sciences. Some activities were specifically
excluded: market research, sales promotion, sales service, and other
nontechnological activities, including research in the social sciences
or psychology (National Science Foundation 2006). The NSF's new
survey will specifically include social science R&D.
(13.) See Soloveichik (2008).
(14.) However, for those interested in competitiveness across
national borders, which is a relative concept, it may be valid to say
that U.S. firms' brand equity can increase aggregate U.S. output at
the expense of India or Europe. When we consider global GDP, the
composition problem reemerges.
(15.) In Aghion and Howitt's (1992) endogenous growth model,
for example, the average growth rate is a function of the size of the
skilled labor force.
(16.) Examples of this type of innovation are organizational
structure changes, major strategic partnerships, shared services,
alternative financing or investment vehicles, divestitures and
spin-offs, and the use of a third party operating utility. This
description is drawn from IBM Global Business Services (2006).
(17.) The declining balance rate reflects a difference in the
depreciation rate in the early years of an asset's life relative to
later years. When the declining balance rate is 1, an asset depreciates
the same amount in each year of its life. When the declining balance
rate is 2, the asset depreciates twice as quickly in the first year of
its life, compared with the straight line depreciation. The 1.7 rate is
used in BEA's capital stock measures for producers equipment and
software.
Table 1. Domestic Income and Product Account, 2007
[Billions of dollars]
Line
1 Compensation of employees, paid 7,819.4
2 Wage and salary accruals 6,362.8
3 Disbursements (3-12 and 5-11) 6,369.0
4 Wage accruals less disbursements (4-9 and 6-11) -6.3
5 Supplements to wages and salaries (3-14) 1,456.6
6 Taxes on production and imports (4-16) 1,015.5
7 Less: Subsidies (4-8) 52.3
8 Net operating surplus 3,386.0
9 Private enterprises (2-19) 3,393.9
10 Current surplus of government enterprises (4-26) -7.9
11 Consumption of fixed capital (6-13) 1,720.5
12 Gross domestic income 13,889.0
13 Statistical discrepancy (6-19) -81.4
14 GROSS DOMESTIC PRODUCT 13,807.5
Personal consumption expenditures (3-3) 9,710.2
16 Durable goods 1,082.8
17 Nondurable goods 2,833.0
18 Services 5,794.4
19 Gross private domestic investment 2,130.4
20 Fixed investment (6-2) 2,134.0
21 Nonresidential 1,503.8
22 Structures 480.3
23 Equipment and software 1,023.5
24 Residential 630.2
25 Change in private inventories (6-4) -3.6
26 Net exports of goods and services -707.8
27 Exports (5-1) 1,662.4
28 Imports (5-9) 2,370.2
29 Government consumption expenditures
and gross investment (4-1 and 6-3) 2,674.8
30 Federal 979.3
31 National defense 662.2
32 Nondefense 317.1
33 State and local 1,695.5
34 GROSS DOMESTIC PRODUCT 13,807.5
Table 2. Business Spending on Intangibles, 1998-2000
[As a percent of gross domestic product]
Total intangible expenditures as a percent
of gross domestic product 13.2
Computerized information software and databases 1.7
Innovative property 4.6
Research and development,
including social sciences and humanities 2.9
Mineral exploration and evaluation 0.2
Other innovative property
Copyright and license costs 0.8
New architectural and engineering designs 0.7
Economic competencies 6.9
Brand equity
Advertising expenditures 2.3
Market research 0.2
Firm specific human capital
Direct firm expenses 0.2
Wage and salary costs of employee time 1.0
Organizational structure
Purchased 0.9
Own account 2.3
Source: Corrado, Hulten, and Sichel 2004.
Table 3. Major Assumptions in Growth-Accounting
Studies of Intangible Assets
Study Country
Corrado, Hulten, and Sichel 2006 United States
Marrano, Haskel, and Wallis 2007 The United Kingdom
Fukao, et al. 2007 Japan
van Rooijen-Horsten, et al. 2008 The Netherlands
Jalava, Aulin-Ahmavaara, and Alanen 2007 Finland
Baldwin, et al. 2008 Canada
Study Deflator used for new assets
Corrado, Hulten, and Sichel 2006 Nonfarm business output
deflator
Marrano, Haskel, and Wallis 2007 Implied market sector gross
value-added deflator
Fukao, et al. 2007 Industry-level deflators
van Rooijen-Horsten, et al. 2008 Combination of input and
output deflators
Jalava, Aulin-Ahmavaara, and Alanen 2007 National account and
implicit investment
deflators
Baldwin, et al. 2008 Gross domestic product
deflator for business
sector
Depreciation rates
Study Computerized Innovative
information property
Corrado, Hulten, and Sichel 2006 33 20
Marrano, Haskel, and Wallis 2007 33 20
Fukao, et al. 2007 33 20
van Rooijen-Horsten, et al. 2008 30 20
Jalava, Aulin-Ahmavaara, and Alanen 2007 42 22
Baldwin, et al. 2008 (2) (2)
Depreciation rates
Economic competencies
Study
Advertising Other
Corrado, Hulten, and Sichel 2006 60 40
Marrano, Haskel, and Wallis 2007 60 40
Fukao, et al. 2007 60 40
van Rooijen-Horsten, et al. 2008 60 40
Jalava, Aulin-Ahmavaara, and Alanen 2007 69 (1)
Baldwin, et al. 2008 (2) (2)
(1.) The rate is 18 percent for firm-specific human
capital and 33 percent for organizational structures.
(2.) A range of rates was used: 25, 50, and 75 percent.
Table 4. A Summary of Selected Government
Initiatives to Measure Innovation
Sponsor Initiative Description
U.S. Congress COMPETES Act Establishes a President's
(PL. 110-69) Council on Innovation and
(August 2007) Competitiveness. In addition
to policy monitoring and
advice, the Council's duties
include "developing a process
for using metrics to assess
the impact of existing and
proposed policies and rules
that affect innovation
capabilities in the United
States" as well as "developing
metrics for measuring the
progress of the federal
government with respect to
improving conditions for
innovation, including through
talent development,
investment, and
infrastructure development."
Office of Science of Science Established in October 2006, the
Science and Policy Interagency task group is analyzing federal
Technology Task Group and international efforts in
Policy science and innovation policy,
identifying tools needed for new
indicators and charting a
strategic road map to improve
theoretical frameworks, data,
models, and methodologies.
National Science of Science Established in 2006, the
Science and Innovation initiative is expected to
Foundation Policy (SciSIP) develop the foundations of an
evidence-based platform from
which policymakers and
researchers may assess the
nation's science and engineering
enterprise, improve their
understanding of its dynamics,
and predict its outcomes. The
research, data collection, and
community development components
of SciSIP's activities will
* Develop theories of creative
processes and their
transformation into social
and economic outcomes,
* Improve and expand science
metrics, datasets, and
analytical tools, and
* Develop a community of
experts on SciSIP
National Workshop on The workshop was in response to
Science Advancing the challenge set forth by Dr.
Foundation Measures of John H. Marburger III, the
Innovation: President's science and
Knowledge Flows, technology adviser, for better
Business Metrics, data, models, and tools for
and Measurement understanding the U.S. science
Strategies (2006) and engineering enterprise. A
number of strategies for data
development were discussed
* Survey-based methods,
* Data linking and data
integration,
* Nonsurvey-based methods (such
as mining of administrative
data), and
* Using case studies and
qualitative data.
These diverse strategies
are not mutually exclusive.
National Business R&D This new survey covers a variety
Science Innovation of data on the R&D activities of
Foundation Survey companies operating in the
United States. The five main
topic areas are the following:
* Financial measures of R&D
activity,
* Company R&D activity
funded by others,
* R&D employment,
* R&D management and strategy,
and
* Intellectual property,
technology transfer, and
innovation.
Organisation OECD Innovation The goal is to help policymakers
for Economic Strategy improve framework conditions for
Co-operation innovation and trigger a
and virtuous circle driving growth.
Development This project is built around
(OECD) evidence-based analysis and
benchmarking. It will include
a framework for dialogue and
review, new indicators on the
innovation-economic performance
link, initiatives for
innovation-friendly business
environments, and the
development of best practices
and policy recommendations.
Department Advisory Committee This committee of business and
of Commerce on Measuring academic leaders was charged to
Innovation in develop new and improved
the 21st Century measures of innovation in
Economy (2008) three areas:
* How innovation occurs in
different sectors of the
economy,
* How it is diffused across
the economy, and
* How it affects economic
growth.
Source: Stone, et al. 2008.