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文章基本信息

  • 标题:Indicadores da qualidade em restaurantes: um estudo de caso
  • 作者:Eliane Maria Stuart Garcez ; Gleisy R. B. Fachin ; Pedro Paulo Andrade Júnior
  • 期刊名称:Revista de Ciências da Administração : RCA
  • 印刷版ISSN:1516-3865
  • 电子版ISSN:2175-8077
  • 出版年度:2000
  • 卷号:2
  • 期号:3
  • 页码:29-38
  • 语种:Portuguese
  • 出版社:Universidade Federal de Santa Catarina
  • 摘要:The objective of this article was to investigate the customer satisfaction degree at restaurants, compiling quality indicators concerned to the clients expectation, to identify the critical points. The research was carried through at the University Restaurant of the Universidade Federal de Santa Catrarina - RU/UFSC, using non-probabilistic method of data collection. Proposals have been elaborated, recommending short and long term solutions to the investigated place. KEYWORDS: Quality indicators; Quality evaluation; Customers satisfaction degree; restaurants
  • 关键词:Indicadores da qualidade;Avaliação da qualidade;Grau de satisfação dos clientes;Restaurantes
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