文章基本信息
- 标题：Guest Editorial: Marketing and Public Relations
- 本地全文：下载
- 作者：P. K. Jain
- 期刊名称：DESIDOC Journal of Library & Information Technology
- 电子版ISSN：0976-4658
- 出版年度：2016
- 卷号：36
- 期号：3
- 语种：English
- 出版社：DESIDOC, Ministry of Defence, India
- 摘要：Guest Editorial
- 关键词：Marketing, Library Science, library services marketing
