Applying learning organizations to the classroom.
Edwards, Ann-Lorraine
INTRODUCTION
This article is intended to address a common challenge experienced
by teachers in higher education how to integrate theory with practice in
the classroom. One of the key problems facing recent college graduates
(and their employers) is the lack of key management competencies needed
for the 21st century workplace (Mill, 2007). The root cause may be
traced back to passive learning environments, minimal student
engagement, and inconsequential collaborative learning in the classroom
environment.
The topic is significant for many reasons. First, according to
employment recruiters who were surveyed, "communication and
interpersonal skills, leadership skills, the ability to work effectively
within teams, analytical and critical thinking skills, adaptability,
people and task management skills, and self-management skills" are
among the most important competencies for four-year business school
graduates entering the workplace (Calloway School of Business, 2004).
Second, these competencies are particularly significant given the
changing organizational structure and key workplace challenges facing
businesses today--challenges that include globalization, technology
development, knowledge management, ethics, and workplace diversity
(Nelson & Quick, 2006).
Third, according to a report by ASTD, managers are asked to take
undertake certain tasks without receiving proper training. Such tasks
include project management, leadership, problem-solving, teamwork and
managing people, among others (ASTD, 2009). Presumably, employers may
have assumed that having these skill sets were necessary requirements in
order for a student to graduate from a four-year college with a degree
in business management. Not surprisingly then, U. S. employers spend
billions of training and development dollars, annually, to help their
employees develop and/or improve essential competencies.
Fourth, today's workplace challenges require changing the way
in which commerce is conducted. The hierarchical structure of the 19th
and 20th centuries, designed to create stability in the workplace, is in
direct conflict with the rapid and constant changes evolving in
today's business organizations (Lawler and Worley, 2006). Yet,
current management and leadership practices influenced in part by
complacent attitudes--reflect a focus on maintaining the status quo
(Kotter, 1996; Lawler, 2006). The result is that the United States has
become a less competitive nation. We in academia must prepare to offer
our youth new and better learning constructs. Failure to do so may very
well contribute to the continued erosion of the national--indeed the
world--economy.
This conceptual paper proposes introducing college students to a
learning organization model which, according to Daft, and introduced by
Senge is "an attitude or philosophy of what an organization can
become" (Daft, 2005). It is premised on the idea of operating with
the intent to solve problems as opposed to focusing primarily on
organizational efficiency. In recognizing that change is constant, one
version of the learning organization invites employees to look for
problems and empowers them to find solutions to those problems by
working in teams and by sharing information across the board (Daft.
2005). The implications for converting to a model such as this are
immense for both business and academia.
REVIEW OF THE LITERATURE
Undergraduate students earning degrees in business and other
disciplines often are unprepared with the competencies required to make
a solid contribution to the organizations that employ them (Mill, 2007).
In an attempt to help employees develop or improve in these essential
competencies as well as in other areas, each year employers spend
billions of dollars on training costs. Depending on the area of
training, with the costly post-graduation expenditure, the desired
results may not always be productive, in part because some employees may
lack training both in the need to learn and the ability to do so
methodically. One might therefore make the case that a comprehensive
learning process is perhaps the most important competence on which all
other management competencies rest.
DEFINING ACTIVE LEARNING
Because of its signal importance, the concept of learning warrants
precise description or definition. One such definition is that it is
"a change in behavior acquired through experience" (Nelson
& Quick, 2006). In this definition, the concept of
"experience" implies not inertness but, instead, activity,
doing, engaging action; and that, furthermore, it is through such
activity that the best learning takes place, for it may involve the
application of theory to practice. This is ideally what a student should
strive for in his/her education and learning at the university level.
During this process, it would be helpful to remember that the term
"university" is based on the universe with a focus on higher
learning, rather than strictly theoretical or pragmatic learning.
Senge (2006) points out that, to many of us, learning represents
the "taking in of information". He himself defines learning as
"a shift of mind" (Ibid.,), and is in agreement with Nelson
& Quick (2006) that learning results in behavioral transformation,
as opposed to maintaining the status quo. However, today's
educational system operates using a passive learning format reliant on
regurgitation of information rather than fostering original thought.
While this approach may have had utility centuries ago, today it is
ineffective in preparing our youth for entry into the modern workplace.
Further, many of our current learning texts are antiquated, and promote
passivity in the learning process. The status quo as it pertains to
current points of reference do not, and cannot, accommodate the expanded
knowledge base that has been brought about by the advent of the Space
Age, scientific knowledge and technological knowledge (Lawler &
Worley, 2006).
Academia must necessarily further stimulate college students to
embrace the college learning experience in a meaningful way. To
accomplish this, professors and course directors need to create more
courses, projects, and classroom environments conducive to active
learning. It appears inadequate for one to argue that all learning is by
nature merely active for the literature strongly advocates the need to
go "beyond reading, writing and discussions to engaging in
higher-order thinking skills such as analysis, synthesis and
evaluation" (Bonwell and Eison, 1991). Similarly, research on adult
learning principles reveals that adults learn better and retain more
information when they are actively engaged in the process (Kestner &
Ray, 2002; Pfeffer, 2007). In light of points raised above, the initial
response to new teaching techniques and new information often meet with
adverse reaction, and even with awkwardness; yet, students who practice
this technique are able to acquire knowledge along with acquiring
specific skill sets (Kestner and Bowman, 2002). Active learning may be
promoted through various techniques such as cooperative learning,
debates, role playing, simulations, and peer teaching (Bonwell and
Eison, 1991). Indeed, it may be possible to use different techniques in
a given course, or spread over courses or, more especially, in project
work. In the past, apprenticeships and other work-based learning
activities have provided practical experience for better preparing
students to become managers and industry leaders (www.findarticles.com).
The demise of the apprenticeship program in the U. S. educational system
has contributed to the lack of workforce preparation among our graduates
at all levels of learning. It is an approach that may need to be
revisited, despite the possible expense associated with these programs.
While it may be difficult for some to embrace the learning
organization model, innovative teaching strategies such as the one
described in this article will enable our future leaders and managers to
alter their mindsets in favor of creating pragmatic business solutions.
Under the existing model, students are externally motivated by grades to
memorize and regurgitate course content for test-taking purposes. This
approach fails to promote long-term retention of information. In
essence, graduates may find themselves ill-equipped to make the link
between theory and practice when required to do so (Ibid.).
Although the initial response to new teaching techniques and new
information may be met with frustration and even awkwardness, with
practice students are able to acquire theoretical knowledge while
simultaneously learning and applying specific skill sets for future
reference in the workplace (Kestner and Bowman, 2002). It should be
noted that initial introduction of these new strategies may be labor
intensive for the instructor.
EMERGENCE OF THE LEARNING ORGANIZATION
Introduction to the learning organization model posits that
individual learning fosters the ability to adapt to rapid changes in the
workplace. This newfound ability to adapt as individuals serves to
influence team performance which ultimately results in the
organization's capacity to adapt to change more readily. Subsequent
improvement in organizational performance means that the organization
can now become more competitive (Kotter, 1996).
As discussed earlier, a key competence for managers is the ability
to learn. It is therefore important to know how to operate within a
community that facilitates the learning process. Such a community is
known as a learning organization and may rely on a team-based structure,
open sharing of information, and empowering employees to make decisions
and solve problems (Fig. 1). As Daft points out, this is not the only
construct for a learning organization model, but it is the one
referenced in this article.
A useful discussion of the learning organization model receives
attention and focus from Peter Senge who explains what it is, how it is
formed, and its use as necessary and vital in the learning process of
students. In The Fifth Discipline, Senge purports that today's
managers tend to stymie an organization's accomplishments due to a
habitual mindset left over from the days of the Industrial Revolution
when work was completely structured. In borrowing a page from J. Edwards
Deming's philosophy, Senge reiterated that "We will never
transform the prevailing system of management without transforming our
prevailing system of education. They are the same system" (Senge,
2006).
[FIGURE 1 OMITTED]
Senge (2006) identified the elements comprising this prevailing
system of management. They include: 1) Management by measurement that
focuses primarily on short-term objectives; 2) Compliance-based
cultures, otherwise known as management by fear, that promotes the
notion of getting ahead by pleasing the boss; 3) Management outcomes
which refers to holding employees accountable for meeting management
targets (whether or not doing so is feasible based on existing processes
and structures); 4) Seeking right answers vs. wrong answers, a concept
premised on technical problem-solving; 5)Uniformity which views
diversity as a problem to be solved rather than embraced, and which
therefore encourages superficial agreement as a means of overriding
conflict; 6)Predictability and controllability which points to
management's focus on three primary functions--planning, organizing
and controlling at the expense of leading or motivating employees; and
7) Excessive competitiveness and distrust which indicates that desired
organizational performance is achieved by promoting competition, rather
than collaboration, between people (Senge, 2006,xiv).
Senge (2006) asserts that this old system of management is
destroying our business organizations as well as our educational
institutions. Both environments discourage independent thought in favor
of rewards received from the teacher or boss for reinforcing what they
want to hear, as opposed to doing what is best for the organization
(Senge, 2006). This rather out-dated system often places greater
importance on satisfying individual preferences rather than
organizational requirements, and may be grounded in complacency and
self-deception (Kotter, 1996; Arbinger Institute, 2002). According to
the Arbinger Institute (2002), there is nothing more common in
organizations than self-deception, otherwise known as insistent
blindness. Indeed, the current global economic crisis may be reflective
of this prevailing attitude that has resulted in failed financial
institutions, sub-prime mortgages, a major Ponzi scheme, and other
financial debacles with catastrophic economic consequences for the
individuals and organizations involved. It may be one reason why U. S.
President Barack Obama, in an unprecedented move, recently fired General
Motors (GM) Chief Executive Rick Wagoner who had been with the company
for over three decades. Under Wagoner's leadership, GM "...
piled up billions of dollars in losses and sought government loans to
stay alive" (www.suntimes.com).
Along similar lines, one may argue that the U. S. educational
curriculum has been 'dumbed down' to such an extent that it
promotes passivity in all aspects of our lives, including our propensity
for learning. The new work environment requires individuals who are
willing and able to think critically, creatively, and ethically to solve
problems and pursue opportunities from which the masses will benefit. To
begin addressing this prevailing system of management that Deming
identified, we as a society must begin thinking for ourselves again.
LEARNING CAPABILITIES
As pointed out earlier, creating a mind shift is crucial at a time
when 21st century business managers must deal with constant change,
driven in part by the rapid pace with which knowledge is being created,
technological innovations occur, and global markets expand. To help
nullify the prevailing system of management referenced earlier, Senge
identifies three core learning capabilities that individuals and
organizations must embrace rather than leave learning to chance. These
include: 1) fostering aspiration; 2) developing reflective conversation;
and 3) understanding complexity (Senge, 2006).
The awareness of these three core learning capabilities will not
only assist in acquiring fundamental theory, but it may also present an
opportunity for developing requisite competencies by applying theories
learned during class lectures. Developing this fundamental ability to
learn is key to promoting life-long learning for the nation's
citizens, and especially its college graduates. Again, life-long
learning should be regarded as an essential competence in light of rapid
and ongoing changes in the workplace (Kotter, 1996). A brief explanation
of each of these three capabilities follows.
FOSTERING ASPIRATION
Fostering aspiration encompasses two disciplines: personal mastery
and shared vision/teamwork. The first discipline, personal mastery,
clarifies the things that really matter most to us (Senge, 2006). The
second discipline, that of shared vision and teamwork, emphasizes the
propensity for learning to occur in teams. As Senge and others point
out, "teams are the fundamental learning unit in modern
organizations ... unless teams can learn, the organization cannot
learn" (Ibid.). Teams therefore produce extraordinary results for
the organization even as individual members experience more rapid growth
than might otherwise occur (Senge, 2006).
The team-based structure recognizes constructive interdependence
(Kotter, 1996,169) as the earmark of a successful team
enterprise--whether it is formal or informal, self-directed or
cross-functional. In the case of self-directed teams, an organization
requires that they be prepared to operate with a high level of autonomy
and creativity (Dyer, 2007). However, it is the propensity for these
self-directed teams to also work across functions that will ultimately
drive an organization's success. As part of their class projects,
most students are generally assigned to work in self-directed teams,
which take into account Tuckman's theory of group development and
the accompanying stages of forming, storming, norming and performing
(Nelson & Quick, 2006).
But it goes beyond that for organizations must, of necessity,
operate using the cross-functional team approach. The cross-functional
team structure promotes an awareness of the need for systems thinking,
an understanding of how each part, or each department, contributes to
the whole (Senge, 2006). Today's business environment requires that
different departments work collaboratively to attain the
organization's bottom line. Indeed, the business literature is
filled with examples of corporate entities whose failure to do so caused
employees their jobs, and over time, may have cost the organization its
very existence given the sheer waste of an organization's
resources.
Foy defines a cross-functional team as "a group of people with
a clear purpose representing a variety of functions or disciplines in
the organization, whose combined efforts are necessary for achieving the
team's purpose" (Foy, 1994). Peele (2006) offers a more
comprehensive definition in describing the cross-functional team as
"a core organizing methodology to enhance performance,
creativity and innovation. In an effective team, persons drawn from a
variety of functional specialties come together for a limited duration
to solve a problem or complete a task. Improved problem-solving,
business processes redesign, and product and service development result
from the synergistic combination of functional specialties in
cross-functional teams" (Ibid.,).
There are several advantages of working in cross-functional teams
that include:
" i) an accelerated rate of speed for accomplishing tasks; ii)
an organization's ability to solve complex problems; iii) an
emphasis on customer focus for both the employees and the
clients/consumers; iv) creativity which invites people of various
backgrounds to contribute to the problem-solving process within the
organization; v) organizational learning, given the sharing of
information and skills, and cultural backgrounds that allow the
organization to grow, and finally, vi) a single point of contact for
decision-making pertinent to the customer" (Foy, 1994).
Such advantages take into account the disciplines of personal
mastery along with shared vision and team work.
Reflective Conversation
The second of three core learning capabilities referenced by Senge
is the Reflective Conversation, which speaks to two additional
disciplines--mental models and dialogue. Mental models are defined as
deeply ingrained assumptions, generalizations, or even pictures or
images that influence how we understand the world and how we take
action. Very often, we are not consciously aware of our mental models or
the effects they have on our behaviors (Senge, 2006). The learning
organization also depends on dialogue, or the sharing of information at
all levels--between and among executives, middle managers and front-line
employees. This discipline, along with team-based structures, fosters
empowerment which is, itself, rooted in the sharing of information
(Dyer, 2007). Dyer defines empowerment as ".simply gaining the
power to make your voice heard, to contribute to plans and decisions
that affect you, to use your expertise at work to improve your
performance--and with it, the performance of your whole
organization." Dyer further explains that "empowered people
need to give and receive many kinds of information, to know how well
they are performing and what is expected of them.... people need to know
what is going on in the organization and how their work dovetails with
others (Ibid.,). Indeed, we see a clear relationship between team-based
structures, open information, and empowered employees.
Understanding Complexity
The third of Senge's three core learning capabilities is
Understanding Complexity, which introduces the fifth discipline known as
systems thinking, defined earlier as an understanding of how each part,
or each department, contributes to the whole (Senge, 2006). An attempt
has been made to fold these three learning capabilities into the
semester-long team project.
METHODOLOGY
This article offers one illustration of teaching principles of
management course by incorporating a class project that depends in large
part on aspects of the learning organization model, in combination with
several active learning techniques. This project emphasizes active,
student-centered learning with a focus on introducing a version of the
learning organization with its focus on building collaborative teams,
sharing information across teams, and empowering students to actively
participate in the learning process. The basis of the activity is a
semester-long team assignment that is best accomplished by using the
cross-functional team approach. It is intended to mirror the modern
workplace where collaboration, within and across teams, must occur to
ensure the organization's success.
The learning organization of the 21st century requires that
management educators coach skills--especially the ability of learning
how to learn--and apply that knowledge constructively. Classrooms using
active learning techniques are best equipped to coach these skills.
Instructors may find this strategy helpful in constructing other courses
by creating a challenging and engaging classroom environment intended to
promote active learning. Naturally, instructors can replicate the
exercise allowing for adjustments they deem appropriate to their
circumstances (Nikolai, 2006).
An overview of the team assignment
The School of Business at this state-operated university offers a
course designed to introduce students to fundamental management
principles and concepts. Students in this course section were informed
that the class would be taught using a student-centered framework rather
than a teacher-centered framework. As well, students were advised that
they were considered to be members of an active learning classroom
environment which meant that not only would they be introduced to
theoretical management concepts but they would have the opportunity for
pragmatic application of those concepts. They also learned that for the
entire semester, the class would simulate a corporate environment, and
that their behaviors needed to reflect such an environment, as a means
of being held both responsible and accountable for their personal
success and that of the project. As with the business environment, class
attendance was not optional and neither was class participation, since
both were essential to running an active learning classroom. Students
were informed, also, that there would be a team-based, semester-long
project where the class itself operated as one large hypothetical
business organization divided into four distinct teams or
"departments", each representing one of the four functions of
management: planning, organizing, leading and controlling.
To ensure the project's success, teams were to operate
cross-functionally. While team projects are the norm in most business
schools, working in cross-functional teams is less common, presumably
because of the sometimes chaotic process that may accompany this type of
learning. Typically, there is no interaction with other teams, an
approach that the author contends is unrealistic in today's
business organizations where different departments, as part of a larger
system, must share information across functions. Development of this new
skill necessitates a level of constructive interdependence with which
students are unfamiliar, but one that is realistic (Kotter, 1996).
The overall objective of the assignment was to formulate a business
case. The intent was to find an initiative that would act as a catalyst
to spur the revitalization of New Orleans, post-Katrina. Specifically,
the assignment required creating a (hypothetical) first-class hotel and
convention center that catered to the needs of business and leisure
travelers. The project was motivated by the general manager of a major
hotel chain who had successfully helped to revitalize an urban area by
creating a first-class hotel and conference center in that area's
historic downtown district. During the time the assignment was being
developed, Hurricane Katrina had just impacted New Orleans, so the
timing was purely serendipitous.
As a class, students worked together to create this hypothetical
hotel and convention center with a reputation for offering the highest
levels of customer service. Ultimately they would "pitch"
their creation to actual corporate executives who would role play the
collective decision of whether to hold a conference or trade show or
other business venue there (See Appendix A). Through networking efforts,
it was possible to identify corporate leaders in the surrounding
community who would support this learning endeavor by taking time out of
their work day to participate in the grading of the project.
In order to carry the project through to completion, students
worked under the assumption that they had adequate funding to
"create" this facility. Second, to help keep the project
manageable, the class was asked to focus on creating only two
departments within the hotel (i.e. Front Desk Operations, Food &
Beverage, Housekeeping, Security, Convention Center, etc.,). Each of the
four functional teams was required to become conversant with the
specific concerns of these two departments from that team's own
functional perspective. Third, students (and corporate guests) were
asked to remember that, while the hotel's other departments were no
less important than the two that had been selected for study this was
not to be viewed as a course in hospitality management.
Establishing Trust in the Classroom
Since this is an unconventional way of both teaching and learning,
it was necessary to minimize any feelings of intimidation students may
have experienced. Hence, as an ice-breaker, and a way of establishing a
level of trust, on the first day of class, individual students were
required to go to the front of the classroom, briefly introduce
themselves to the class, then return to their seats. It was one approach
to removing them from their comfort zone in a non-threatening way while
being introduced to this new learning paradigm. It was also a way for
the class and the professor to become familiar with names and faces.
To further promote buy-in to the active learning process, students
were introduced to the concept of team teaching on the first day of
class, which entailed asking a few of them to explain and demonstrate
their favorite hobbies to the class in three to five minutes. They were
then asked to teach the instructor and other students these techniques
which ranged from weight lifting, to fishing and hunting to martial
arts, to German and Spanish phrases. This exercise accomplished several
objectives which included a willingness to: 1) demonstrate personal
mastery of a particular subject; 2) change their mental image of the
learning process by recognizing that it is possible to learn from, and
teach each other; 3) create dialogue rather than discussion; and 4)
operate within a student-centered (i.e. involvement) classroom culture
rather than the typical teacher-centered (i.e. consistency) culture
familiar to most bureaucracies (Senge, 2006; Daft, 2005).
Team Selection for the Semester-long Assignment
In an effort to maintain some objectivity in the team selection
process, the Reflected Best-Self (RBS) exercise model was used in an
effort to help students create an awareness of their individual and
collective strengths, with an eye toward learning how to manage to those
strengths for the organization's benefit. Liesveld defines strength
as "a combination of natural ability, education, and training that
produces consistent, near perfect performance in a specific task"
(Liesveld, 2005). Moreover, the RBS exercise, which relates to
Senge's element of personal mastery, suggests that individuals
manage tasks best when using their strengths rather than expending an
inordinate amount of time and effort to improve their weaknesses
(Roberts et al, 2005). Paradoxically, in our society, people tend to
focus more on improving weaknesses although this may lead to inadequate
results in both individual and organizational performance (Liesveld,
2005; Roberts et al, 2005). By trying to improve a lesser talent,
individuals may be ignoring more productive talents and some fully
developed strengths. The result is that their work efforts may become
counterproductive, thereby compromising management operations (Liesveld,
2005). In a turbulent workplace, this results in a waste of resources
that could deprive an organization of its competitive advantage (Kotter,
1996).
The RBS exercise requires that students identify and e-mail six to
ten individuals (i.e. parents, siblings, best friends, significant
others, etc.) who know them best. These individuals are asked to select
one "best" quality of that student, and provide an account of
how this student demonstrated that particular quality. Students have one
week to collect these responses and to bring them to class where they
have a full class period to review their own emails for the purpose of
developing a profile of themselves based on their presumed strengths. At
the end of the exercise, many of the students discover that they are
unaware of their own individual strengths as revealed in the opinions
and perceptions of those who know them best. From this exercise, the
student may develop a new level of self-appreciation and self-awareness
as a positive force. In essence, their own mental model of themselves
undergoes a transformation.
At the end of the class period, these profiles were collected by
the instructor for the purpose of objectively assigning them to one of
four teams reflecting a particular function of management. It should be
noted that no efforts were made to place students according to any other
variables such as personality, academic achievement, grade point
average, or registration as a business major. This practice was
reflected in recent research literature as exemplified in the work of
Nikolai (2006).
Team contract assignment
Each of the four teams completed a team contract for the purpose of
determining team roles and goals, communication processes, and
strategies for managing conflict. The team contract represents
operational plans by which a department or organization would operate
regardless of the specific project being addressed (Daft, 2005).
Establishing peer teaching teams
As mentioned earlier, students are encouraged to assume
responsibility for their learning. Unlike the more passive learning
environment that depends on lectures, detailed assignments, and
regurgitation of material for testing purposes, active participation is
encouraged by having students learn and impart key management concepts
to their classmates. This approach assumes additional responsibility for
learning. For instance, it requires that students read the textbook--at
least the chapter for which they are responsible. This was critical
since workplace literacy is a serious concern that can cost U.S.
companies $60B annually in lost productivity (Baynton, 2001). Secondly,
because they must deliver the lecture in (self-selected) teams of two or
three, they have to focus on comprehending and delivering the material
from which the class would benefit. Additionally, given the importance
of effective communication in the workplace, they would have an
opportunity to begin honing their public speaking skills. Not only were
they able to use this experience to gauge their effectiveness in public
speaking but it also became clear that they must be absolutely
comfortable with the material before they could proceed with the project
and ultimately, the executive presentation later in the semester.
ASSESSMENT AND EVALUATION PROCESS
Students' grades were incumbent on meeting the criteria that
was introduced in the syllabus on the first day of class. The grading
rubric identified each criteria and its value in determining the final
course grade, as follows: attendance (10%); class participation (10%);
team contract (10%); semester-long team project (40%); peer teaching
(10%); peer evaluation (10%); quizzes (10%).
Evaluation by executives
Class periods generally ran for either 55 minutes three times per
week throughout the semester, or for 80 minutes two times per week.
Earlier in the semester, 15-20 minutes of class time was allocated to
discussing the project. Two-thirds of the way through the semester, half
the class period was lecture-based (including peer-teaching) and the
other half was devoted almost exclusively to developing the project. Two
to three speakers per team were chosen to participate in the executive
presentation, for a total of eight to twelve speakers. In the two or
three classes directly preceding the final presentation, students were
required to conduct a 'dry run' rehearsal with all teams
present. The larger class provided critical feedback to the presenters.
This was crucial since the executive evaluation constituted 40% of each
student's course grade.
On the day of the presentation, invited executives provided
feedback on the project based on their ability to assess and qualify the
presentation. The panel of executives has included the President &
CEO of an area bank, the General Manager of a major hotel chain, the
Vice-President/COO of a major multinational corporation, and an
entrepreneur. Most recently, former students familiar with this learning
technique have also served as panelists and so offered a unique
perspective to grading the presentation. In short, the executive panel
determined the effectiveness of students learning outcomes. It was a
totally objective approach and somewhat realistic in scope as their
feedback reinforced the need for building skills in order to improve an
organization's performance.
In the final class period the presenting teams of students--and two
moderators -performed their respective roles (i.e. covered the salient
points of the project from their team's perspective, observed time
limitations, and were cognizant of any technology challenges associated
with their presentation). A presentation protocol (see Appendix B) was
provided as a guide. Presenters were required to dress in formal
business attire while the rest of the class dressed in business casual
attire.
Once all four teams had delivered their respective presentations,
all presenters appeared together in front of the panelists for a 15
minute Q & A session. This required that they think on their feet.
At no point did they have any idea as to the types of questions that
would be posed, but given the extent to which active learning had
occurred, they felt adequately prepared to offer an appropriate
response. Through this event, an observer perceives students'
willingness to operate with synergy, composure, and poise. The
presentation to executives was chosen, in large part, to help in
retaining a level of objectivity in the grading process, particularly
since the instructor had provided extensive coaching to the students.
Additionally, students felt that they had more to lose with respect to
receiving feedback from business professionals and prospective employers
who understood the importance--and benefits of--this new learning
technique (and the associated competencies) that they reportedly sought
from their own employees.
Peer Evaluations
Peer evaluations were essential for determining the participation
levels of individual team members, and their contribution to the
learning process. Peer evaluations were also a critical factor in
determining each student's final grade. Each student was asked to
evaluate his/her teammates and him/herself, with respect to: attendance,
dependability, quantity and quality of work, contribution to
decision-making and problem-solving, and of course, teamwork. At the end
of the evaluation form, each student allocated to each of his teammates
the percentage points they felt were representative of the effort put
forth toward the project. They also need provided a narrative in support
of the team 'grade' they awarded to their respective
teammates. These forms were submitted to the instructor via email and
held in strictest confidence. Thus, as the research seems to indicate,
this approach increased the likelihood of students providing the
appropriate feedback without fear of retribution from their teammates
(Dommeyer, 2006). The peer evaluation constituted 10% of each students
final grade, again serving as motivation that each team member would
carry his/her weight in an effort to contribute to the team's
overall success.
ANALYSIS
Team Building
In short, there were no less than nine teams that contributed to
the project's overall success. Further, none of these sub-teams
operated in isolation. This is key, given that in the general workplace
environment, "managers state that it is not uncommon to be on three
or more teams at a given time. Students develop better understanding of
the complexities, challenges and advantages of working effectively in a
group" (Chapman & VanAuken, 2001).
By the end of the semester, nine sub-teams had emerged including
the four teams representing the four management functions: Planning,
Organizing, Leading, and Controlling. The presence of several sub-teams
contributed to the project's overall success. These sub-teams
included the liaison team, the peer teaching teams, the team of
presenters representing each of the four management functions. There was
the team of individuals who coordinated and developed uniform PowerPoint
slides for the final class presentation. And there was the team of
executives who served as panelists. This point was almost lost by the
class, but was addressed following the presentations when the class
discussed learning outcomes and the emergence of an organic structure
that could adapt to the needs of its participants.
Challenges of working within and across teams
One of the many challenges of the project was getting students
accustomed to working across teams, via a liaison member. As the
semester progressed, the liaison team (or a member of the class) felt
comfortable requesting of the instructor, class time to update the class
or seek their input in making key decisions. This was comparable to
having a staff meeting. And as the four core teams began to recognize
the significance of the liaison members, they developed more effective
communication strategies. It was interesting to watch dynamics go from
reluctance and even resistance among and between team members, to
cooperation, and even collaboration.
Another challenge of the project was team size. There were, on
average, between 36 to 40 students per class each semester, so nine or
ten students comprised each team. This made meeting times outside of
class difficult for some, given their other scholastic and personal
commitments and responsibilities. It was also difficult in that students
were accustomed to working in teams of three to four students, so this
was, at best, somewhat overwhelming initially. In the future, it may be
helpful to use meeting management technology such as Wiggio or
Blackboard.
As well, teams took the initiative to meet with the instructor for
help in clarifying expectations of their teams operations. Sometimes,
this required that the instructor meet with them for half an hour before
a class began, or later in the day, or well into the evening hours when
their schedules permitted. All in all, their willingness to seek
assistance demonstrated their burgeoning commitment not only to
learning, but to achieving excellence in the learning process. During
these meetings, it was possible for the instructor to observe team
dynamics as well as answer questions or provide added direction.
SUMMARY AND CONCLUSION
That active learning has taken place is apparent as revealed by the
facility with which the students made their presentations. In
"pitching" their hotel to the executive panel, presenters were
able to explain, concisely, their understanding of various management
concepts as applied to this project. The evidence is indisputable that
many of them developed strong presentation skills along with a
commitment to working in both self-directed and cross-functional teams.
Indeed, through coaching and active learning practices, they themselves
witnessed the importance of integrating theory and practice and more
importantly, the significance of the learning organization. Past
learning experiences focus on the hierarchical construct--tell me what
to do and give me a grade.
This exercise has taught them the value of analysis and critical
thinking, and the importance of learning how to learn together (Senge,
2006). In a rather simple way they were able to demonstrate the
disciplines of personal mastery, shared vision and team-building,
changing mental images, and systemic thinking. They have, individually
and collectively, demonstrated the development of key competencies such
as learning, teamwork, leadership, effective communication, and critical
thinking skills. And they have also developed an understanding of the
learning organization model and its utility in today's business
environment. In their feedback, the panelists expressed their
appreciation for the caliber of students and their obvious commitment to
the learning process.
When asked what they were able to take away from this unique
learning approach, several students reported that they have learned much
more about themselves and their strengths, and that this awareness would
be applied to the rest of their academic careers as well as to their
future management positions. Many of the students were able to
'find their voices' and 'trust themselves' to make
decisions on behalf of the team--the learning community.
Several students initially resisted, or were intimidated by, the
student-centered classroom approach. In fact, some students initially
thought that they were being punished for being asked to actively
participate in the classroom environment, and were somewhat hesitant to
trust the process. However, when given the option of abandoning the
project virtually every student voted to continue with it. When
infighting occurred among teams, students were asked to consider the
following the scenario. "If this was your $100,000/year salary, and
you had disruptive department members, what would "you"
do?" With that in mind, they experienced a level of empowerment
that did not necessarily call for their first option--firing the
individual from the team, or for the instructor to take corrective
action. Rather, they realized that, despite the frustrations, each
individual was both responsible and accountable for the outcome of the
project. Penalties were registered when it came time to conduct peer
evaluations and since these were completed and submitted to the
instructor in confidence, students felt empowered to truthfully evaluate
their peers without fear of reprisals.
Finally, the instructor who is committed to creating this
student-centered classroom experience may find it difficult to resist
providing students with what might be considered obvious direction. To
do so would be to defeat the purpose of empowering them to develop and
trust their own decision-making and problem-solving abilities and to
have those decisions validated by an objective party. Despite the
stresses and frustrations, by semester's end, the majority of
students commented that they enjoyed and appreciated the opportunity to
learn the principles of management using this method. Further, they
learned more about working effectively in teams.
This particular class activity has been offered for five
consecutive semesters, and involved seven sections of this course. Over
time, adeptness in using this approach has resulted in overall
improvement of the executives' score for the project--from an
initial score of 8 out of 10 to the most recent score of a resounding
9.5 out of 10 points. The experience has, in fact, empowered the
students to take on actual fund-raising projects as a direct result of
this effort. One group of students, at the end of the semester, actually
sought to do fund-raising for Hurricane Katrina victims. Because of the
policies and legalities involved in fund-raising for out of state
organizations, they focused instead on local fund-raising efforts.
Indeed, as Senge expressed it, a "shift of mind" has occurred
by virtue of this type of learning experience. In time, the prevailing
system of management may be altered by transforming the prevailing
system of education.
In conclusion, the human constructs in the workplace, such as
teamwork, is a very fluid aspect to business, both on the personal and
organizational levels. It must be established that the idea of teamwork
is actually the sharing of strengths. In order to establish this level
of co-operation, one must examine one's own situation and make an
honest determination as to whether they are fully equipped to function
efficiently as an independent unit. This means that aspects of health,
desires, and resources are all functioning efficiently and effectively.
Once this has been determined, then individuals of like mind can agree
to a project with a level of commitment that may be determined by an
equitable percentage of effort from each individual. The structure is
then established with the correct procedures in place to make the
enterprise a success. This means that each individual remains secure in
their unit and therefore has no fear of loss because of the structure
agreed to. This is a concept of UNITY that can be demonstrated in
different facets of business or life. In other words, Empowerment +
Empowerment = UNITY.
Given President Barack Obama's recent call for educational
reform, academicians have an obligation to develop the human capital
that will once again help to create a competitive America. We must
commit to transforming our educational institutions by introducing a
more active learning process en masse. This is critical to preparing
future managers and leaders to work in a constantly changing
environment. It is our responsibility to lead change by promoting the
discipline of lifelong learning (Kotter, 1996; Senge, 2006; Lawler &
Worley, 2006). The urgency to develop relevant workplace competencies is
immediate.
APPENDIX A: TEAM PROJECT ASSIGNMENT, MGT 2XX--BUSINESS
ORGANIZATIONS
To assist in the revitalization efforts of New Orleans by creating
a first-class hotel and conference center catering to both business and
leisure travelers.
Methodology
1. Students are learning about the four functions of management:
Planning, Organizing, Leading and Controlling.
2. As a class, students will be creating a privately-owned,
full-service, first-class hotel and convention center located in New
Orleans, LA. The "departments are comprised of the four management
functions, listed above. Each "department" or team has between
6- 9 team members.
3. For the purposes of this assignment, the class will focus on one
aspect of hotel management, Food & Beverage Services. Students will
also need to work as cross-functional teams.
a. Planning Team: i) provide an over view of the need for this type
of hotel and convention center; ii) discuss the opportunities it will
present to the stakeholders; iii) establish the overall image of the
hotel; iv) discuss revenue generation; and iv) consider issues of social
responsibility.
b. Organizing Team: will examine the staffing and resources
necessary for your operation to be effective.
c. Leading Team: will establish the culture and image of the hotel
from an employee and client perspective.
d. Controlling Team: will establish standards of performance and
monitor accordingly.
Final Project
As their final project, students will need to do an Executive
Presentation on what makes for a first-class hotel, and why potential
clients should choose to do business with them. The panelists will be
executives from various organizations and will determine the final grade
for the project based on the presentation and a Question and Answer
session.
APPENDIX B: PRESENTATION PROTOCOL
1. Moderator introduces each of the panelists: 1 minute
2. Moderator introduces/explains the project and the presentation
protocol: 1 minute
3. Presentations by each of four (4) teams: Planning, Organizing,
Leading, Controlling--10 minutes for each presentation + 2 minutes for
each panelist to deliberate and complete grading rubric following each
presentation: 48 minutes
4. Questions from panelists to all presenters: 15 minutes
5. Panelists leave the room to deliberate privately to determine a
project grade: 8 minutes
6. Panelists announce overall grade with accompanying comments: 6
minutes
7. Moderators make closing remarks and thank panelists for their
participation and distribute token gifts of appreciation: 1 minute
8. Total: 80 minutes
ACKNOWLEDGMENT
The author wishes to thank Dr. John Huonker of SUNY Oswego, and
retired educator, Dr. Alexander Edwards, for their contributions to this
article.
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Ann-Lorraine Edwards, State University of New York at Oswego