The price of morals: an empirical investigation of industry sectors and perceptions of moral satisfaction--do business economists pay for morally satisfying employment?
Benedict, Mary Ellen ; McClough, David ; McClough, Anita C. 等
I. Introduction
In every first economics course, students are exposed to a simple
optimization model to explain and predict economic behavior. The model
assumes that rational, self-interested actors with access to perfect
information maximize utility, in the case of consumers, or profits, in
the case of firms. In more advanced models, economists include desires
for social goals in the utility function in order to explain actions
that, on the surface, appear contrary to the assumption of rational
self-interest. Therefore, the individual who gives dollars to charity,
donates time to a soup kitchen, or provides aid to someone in distress,
does so because these actions are part of a utility set to be maximized.
In the labor economics field, the study of unselfish behavior has
been examined in the context of a tradeoff between pecuniary benefits
and a sense of moral satisfaction. Economists tell a compensating wage
differential story and examine the tradeoff in choosing nonprofit employment (Weisbrod 1983; Handy and Katz 1998) or employment deemed
morally satisfying (Frank 1996). The present study extends the current
literature by testing whether a compensating differential exists for
business economists. Using data from the 1998 salary survey of the
National Association for Business Economics (NABE), a professional trade
association consisting of economists employed in academic, governmental,
and private sector positions, we use regression analysis to test whether
business economists experience a compensating differential for
employment perceived as morally satisfying.
The examination of a wage-moral satisfaction tradeoff is not easy
for several reasons. First, it may be that individuals who choose
employment that provides a sense of moral satisfaction may base their
selection on a limited set of career opportunities. That is, some
individuals choose employment we identify as "morally
satisfying" either because of preferences toward morally satisfying
work or because they have limited employment opportunities. This problem
results in self-selection bias, which has been studied by John H.
Goddeeris (1988) in the context of public sector lawyers. Second, the
term "moral satisfaction" is ambiguous and is often
arbitrarily defined by the researcher. Despite these problems, our study
brings to light new information on the wage-moral satisfaction tradeoff.
We examine the self-selection issues empirically and vary the definition
of moral satisfaction to find both are important elements in
consideration of the wage-moral satisfaction tradeoff.
II. Hedonic Wage Theory and Moral Satisfaction
A. Hedonic Wage Theory and Moral Satisfaction
Economists explain wage differentials as a result of productivity
differences, market power, discrimination, market factors, and
preferences for particular employment characteristics. Economic theory
uses utility maximizing outcomes as a means of revealing preferences.
Thus, for example, when an individual is willing to accept a lower
salary for a benefit such as low risk, the resulting combination of
pecuniary and nonpecuniary benefits reveals the individual's
preference for safety. In other words, the actual selection of an
occupation and an employer will be influenced by individual tastes and
preferences for various employment characteristics.
Hedonic wage theory examines how the tradeoff between wages and
other benefits leads to matches between employees, who maximize utility,
and employers, who maximize profits. In the context of our study, we
assume that wages and moral satisfaction are goods to be traded: if one
desires morally satisfying employment, then that individual would be
willing to trade wages for the benefit. As depicted in Figure 1,
Individual 1 is just such a person (Indifference Curve I,). Individuals
2 & 3 prefer higher wages and relatively less moral satisfaction.
Individuals are matched to the sectors with the combination of wages and
moral satisfaction that allow the individuals the highest level of
utility.
[FIGURE 1 OMITTED]
Hedonic wage theory assumes that firms operate at zero economic
profits due to the assumption of perfect competition. The concave shape
of the isoprofit curves represents the diminishing marginal returns to
providing moral satisfaction. As with many benefits, firms incur
increasing costs with provision of additional moral satisfaction. Moral
satisfaction choices likely drive costs upward as the firm's
options to make marginal improvements decline. For example, since the
introduction of managed care, many nurses and doctors have expressed
frustration with the limitations imposed on them as heath care
providers. In order to control costs, managed care firms may choose to
limit the number of tests that may be performed by a physician, may
increase the ratio of patients per nurse, or limit the number of days in
a hospital. For some healthcare providers, these constraints are morally
challenging and, as such, may lead to some doctors and nurses choosing a
lower paying position with a firm that is less limiting. Accordingly, if
the managed care provider offered greater moral satisfaction to these
workers, it would require a greater cost to the firm.
We examine how individuals match to sectors that may yield
different levels of moral satisfaction. In Figure 1, Sector 1 has
relatively low wages, but provides employment with high levels of moral
satisfaction, as denoted by the sector's isoprofit curve (S);
Sectors 2 & 3 offer relatively high wages but less sense of moral
satisfaction ([S.sub.2] & [S.sub.3]). Sectors 2 & 3 find it
relatively costly to promote moral satisfaction (e.g., a securities
dealer needs highly competitive brokers who can sell the featured
financial products regardless of the social good). Sector 1 firms may be
able to promote moral satisfaction at low cost due to their very nature
(e.g., employment that improves the living conditions of the poor,
disadvantaged, or exploited) or because the sector cannot provide high
wages and therefore promotes moral satisfaction to offset superior
monetary rewards of the private sector (greater variety and challenge).
Ultimately, the sectors and individuals achieve their maximizing goals
where profits and utility are maximized, given the constraint of the
matching process.
If Figure 1 included an infinite number of sectors and workers
involved in the matching process described above, an equilibrium market
locus, or the hedonic price equation (HPE), results. The HPE represents
the feasible offers firms can extend and employees are willing to
accept. In other words, the HPE presents the combination of wages and
moral satisfaction that allows employees choices in terms of their
preferences and strengths.
Consistent with previous studies (Wesbrod 1983, Goddeeris 1988)
that test for a compensating differential among lawyers choosing between
private sector and public sector employment, we have decided to focus on
industry sector as opposed to occupation as a means of testing moral
satisfaction and a possible compensating differential. Our study
benefits from analysis of sector choice. The survey respondents are
business economists whose actual employment duties vary. The set of
respondents is fairly homogeneous in terms of training and education,
particularly when compared to other studies, such as Frank (1996), who
uses graduating seniors from Cornell. We consider the perception of
moral satisfaction for industry sectors, such as "Financial
Institutions" and "Government," as opposed to
occupational choices of "Banker" and "Bureaucrat."
Sector comparison may be more viable in this case because occupational
comparisons are certainly limited here? Lawyers can work for the public
defender's office or Enron. Public relations professionals can put
their knowledge, skills and abilities to work on behalf of a cause
(e.g., Cystic Fibrosis) or they can work on behalf of Phillip Morris and
contribute to diffusion of life-threatening misinformation. Likewise,
economists can be teachers who analyze macro data or they can work for a
cigarette manufacturer and analyze macro data.
B. Empirical examinations of moral satisfaction and wages
Empirical research on hedonic wage theory supports the notion that
workers trade off some employment characteristics for wages. Rosen
(1974) presents evidence that individuals accept lower wages for
low-risk jobs. (2) Montgomery et al. (1992) find a compensating wage
differential for pensions and Woodbury (1983) finds a tradeoff between
wages and fringe benefits. Evidence is weaker regarding the tradeoff
regarding other employment attributes, such as longer work hours,
unpleasant working conditions, and commute from home (Ehrenberg and
Smith 2003).
While not specifically testing for a compensating differential,
Mirvis and Hackett (1983) examine work characteristics of various
sectors of employment. They consider the for-profit, government, and
nonprofit sectors. Their survey reveals that nonprofit workers earn
lower salaries but find that their employment offers more intrinsic
rewards. These workers are more committed to their work, finding it to
be more challenging, more autonomous, and offering greater variety.
These findings are similar to those for government employees except
government employees report lower levels of autonomy and influence in
the workplace. This finding suggests that workers may derive benefits
from their employment beyond monetary compensation. (3)
Several papers examine whether the public/private sector choice
represents a compensating differential. Handy and Katz (1998) present a
theoretical exposition of wage strategies used by nonprofits to attract
managers of high quality and high commitment to the organization. The
nonprofit's optimal strategy is to offer lower wages than the
private sector so only those committed to the organization's cause
apply for the job. This strategy permits nonprofits to eliminate
monitoring costs. Theoretically, as long as the firm has perfect
information about individual ability, it can pay less for managers as
capable as those in the private sector, but who prefer the employment
characteristics or mission of the nonprofit organization. (4)
Earlier empirical work examines the preference for public sector
employment. Weisbrod (1983) uses a probability model to examine the
choice of public sector law over the private sector. Using data on 790
lawyers, Weisbrod finds that as the gap between the expected earnings
between the private and public sectors grows, the probability that an
individual will land in the private sector increases, suggesting that
different preferences among workers in each sector exist. Survey
responses in the dataset confirm that lawyers know about the
public/private sector salary gap, that the gap does not narrow with
time, and that the public sector lawyers have no regrets about their
choices even though salaries are lower. Evidence suggests that the gap
in preferences may result from a socialization process that occurs in
law school (Stover 1989).
Goddeeris (1988) uses a sample from the same lawyer dataset, but
estimates a self-selection model suggested by Heckman (1979) to estimate
the compensating differential for the choice of public sector law. Like
Weisbrod (1983), Goddeeris finds that an increase of the potential
earnings gap increases the probability that an individual will choose
the private sector. Controlling for self-selection reduces the
coefficient related to the two sectors in the earnings equation, but
average salary differences are still statistically and economically
significant, suggesting self-selection explains much but not the entire
differential between private and public sector law.
Frank (1987) observes that the utility maximization framework has
proven helpful to economists in understanding and predicting social
phenomena relating to economic behavior. However, he argues that
increased attention to the empirical specification of the utility
function can expand the usefulness of this framework. Two other studies
support the idea that specification of the utility function can
contribute greater understanding to compensating wage differentials.
Marsh and Stafford (1967) examine how professional and intellectual
attitudes toward work affect compensation for technical and professional
workers in the United States. Using regression analysis they find that
academically employed professional and technical workers forego monetary
returns relative to their nonacademic, private industry, government and
self-employed counterparts. In a more recent study, Frank (1996) asks
the question, "Are people fundamentally selfish?" To answer
his question, he examines wage differentials for evidence of
people's concern for others. His analysis indicates that moral
satisfaction as it relates to one's employment provides greater
explanatory power regarding wage differentials than do human capital or
gender variables.
Frank's finding is intriguing and stimulates our interest in
further examination. Our study extends the current literature by
utilizing a dataset comprised of more experienced workers who have had
the opportunity to evaluate and act on the trade-off between salary and
moral satisfaction. The salary data used by Frank (1996) comes from
recent Cornell University graduates from across disciplines at the
university. It is unlikely that recent college graduates have had
sufficient time and the necessary exposure to evaluate fairly the
trade-off between moral satisfaction and salary. Accordingly, we argue
that our dataset consisting of more experienced workers offers a richer
source of information regarding the employment decisions of individual
utility maximizing actors.
We can draw a second distinction between the salary datasets. The
NABE data reflect salaries of individuals who for whatever reason now
identify themselves as business economists. Although educational
attainment varies across the sample, the interests and preferences of
these individuals seem to have converged in the general occupational
category of business economist. In contrast to the perceived convergence
of interests and preferences among respondents to the NABE survey, the
shared identity of the Cornell alumni used in Frank (1996) diverge at
graduation. Accordingly, it is likely that the variation in salary
reported by the Cornell alumni is attributable to preferences that are
still forming rather than matured as might be the case in an older, more
experienced sample of individuals who have chosen to pursue a particular
profession.
The preceding literature review suggests that many factors other
than compensation contribute to employment sector choice. Nonetheless,
the relationship between some of these variables and compensation
remains ambiguous. We follow Frank's (1996) methodology but we use
compensation data of more experienced business economists compared to
Frank's study. In addition, ratings of moral satisfaction will be
standardized to account for differences in variation among raters. (5)
III. Model and Data Description.
The National Association for Business Economics (NABE) conducts a
biennial survey of members. We use the 1998 Salary Characteristics
Survey from NABE. The original sample consists of 771 returned surveys
representing a response rate of 30.7%. However, due to missing
information on some observations and our methodology .for grouping
employment sectors for part of the analysis, the sample is reduced to
440 observations. (6)
The Basic Model
Because the focus of the paper is the HPE and not the structural
prices implied by the hedonic price theory, we use a reduced form salary
model to capture differences in salaries by sectors.
Ln [salary.sub.i] = [[Beta].sub.0] + [[Beta].sub.1]
[MoralSatisfaction.sub.i] + [[Beta].sub.2]Grad. [Deg..sub.i] +
[[Beta].sub.3] [Female.sub.i] [[summation over].sub.j] [[Beta].sub.j]
[Experience.sub.ii] + [summation over].sub.j] [[Beta].sub.j]
[Firmsiz.subji] + (1)
[summation over].sub.j] [[Beta].sub.j] [Region.sub.ji+] +
[[epsilon].sub.i]
where the dependent variable is the natural log of the base annual
salary for individual i, Grad. Deg. is a binary variable set equal to 1
if the individual has at least a Master's degree, (7) Female
indicates the respondent's gender, and Experience is a measure of
job tenure, using 9 categories of tenure (experience less than two years
is the benchmark category). Firmsize is a measure of the size of a firm
using the number of employees of the firm to break the firm size into
two categories (firm size 1-249 employees is the benchmark category).
Firmsize is included to control for the observed positive correlation between wages and the number of employees in a firm (Mellow 1982;
Schmidt and Zimmermann 1991; Weiss 1966). Although studies attempt to
explain this statistical relationship, we are aware of no definitive
explanation for the positive correlation (Brown and Medoff 1989; Dunn
1986). Activity represents 15 different self-reported occupational
activities (listed in Table 2), Region represents four regional
categories (the South is the benchmark case) and [[epsilon].sub.i] is an
error term. These independent variables are included to control for
general and firm-specific productivity, possible gender discrimination,
wage variation in job activities, and regional effects on wages.
The variable of interest is the Moral Satisfaction variable.
Following the method employed in previous studies, we initially define
moral satisfaction by the for-profit/nonprofit status of a sector to
test whether salaries differ between for-profit and nonprofit sectors.
This definition leads to sector groupings in Columns 1 & 2 of Table
1 and divides the sample almost in half, with 219 observations falling
into the for-profit group and 221 observations in the nonprofit group.
The authors chose those sectors that are most likely to lie in the
nonprofit sector, including academic, nonprofit research, government,
and trade associations. All other categories were designated to the
for-profit sector.
Table 2 presents the descriptive statistics for the entire sample,
for-profit and nonprofit sectors. We see that the business economists in
the for-profit sector earn approximately 38 percent more, on average,
than their counterparts in the nonprofit sector and that the difference
is statistically different from zero. There does not appear to be a wide
difference in experience patterns. Both sectors have patterns that
initially grow until the third experience grouping (5-9 years) then rise
again until experience hits the 25-29 year category. Although the
distribution across activities is fairly uniform, a few distinct
patterns are evident. Twenty-five percent of the sample in the
for-profit sector is engaged in financial-related activities and 11.4
percent of the respondents are involved in macro forecasting, compared
to 9 and 3 percent of those in the nonprofit sector, respectively.
Additionally, the nonprofit sector economists are more likely than their
for-profit counterparts to teach (17.7 percent versus 1.4 percent). Firm
size takes on an unusual pattern between the two sectors, and business
economists in the nonprofit sector are much more likely to be in the
category representing the largest firms, most likely due to a government
affiliation. There are also differences by region, and business
economists in the profit sector are more often situated in the North (37
versus 17 percent), while those in the nonprofit sector are more often
situated in the South (38 versus 22 percent).
While the descriptive statistics indicate a salary differential
between sectors, they do not provide any information about a possible
compensating differential. Table 3 presents the regression results for
the salary equation testing for a compensating differential. Column (1)
presents the regression without any control for moral satisfaction.
Column (2) lists the coefficient estimates when Moral Satisfaction is
defined as working in the nonprofit sector. The regression indicates
that the overall model is adequate in explaining salaries, as indicated
by the adjusted [R.sup.2] of 0.432 and the statistically significant
F-statistic. In addition, including the control for Profit increases the
explanatory power of the regression by about six percentage points (the
adjusted [R.sup.2] increases from .371). Note that the salary
regressions contain dummy variables for occupational activity and
region, but because the coefficient estimates on these variables were
generally not statistically significant, they are not reported in the
table. However, the coefficients on occupation activity and region were
jointly statistically significant to the model and are retained as
controls. (8)
The human capital variables are in the direction expected and
indicate that increases in human capital investment lead to higher
average salaries. Economists with a graduate degree earn 13.2 percent
more on average than economists holding a bachelor's degree.
Likewise, those with higher experience earn more on average than those
with two years experience or less (the benchmark category). These
average differences generally grow larger as the experience level grows.
There does not appear to be any difference in average salary by gender,
once controlling for other factors. Surprisingly, the size of the firm
does not support previous work on this salary factor. Small firms pay
more on average compared to their larger counterparts, and firms with at
least 5,000 employees earn about 10 percent less on average than their
counterparts in firms with less than 250 employees.
Regarding moral satisfaction, we see that when the definition is by
profit status, for-profit organizations pay 28.9 percent more on average
than nonprofits. This result is consistent with the 20 percent
differential estimated by Weisbrod (1983) in his examination of lawyers.
Recall that for our sample, the raw average difference between the
salaries for the two sectors is about 38 percent, suggesting that the
salary differential is only partially explained by differences in
returns to the other independent variables. The results in Column (2)
suggest that economists in the nonprofit sector pay for their situation
with a lower average salary.
Does the definition of Moral satisfaction matter?
Defining morally satisfying employment as working for a nonprofit
organization is limiting. Grouping sectors based solely on whether the
sector is typically nonprofit may not represent what is perceived as
morally satisfying employment. For example, a Harris Interactive public
opinion poll reveals that only 42 percent of the poll respondents trust
members of Congress and only 37 percent trust labor union leaders. Since
1977, Gallup has examined perceptions of honesty among 45 professions
with Congressman, Senators, and labor union leaders finishing in the
bottom third of a recent poll (39th, 31st, and 30th; respectively). (9)
Thus, we use an additional measure of moral satisfaction to test for a
compensating differential.
The moral satisfaction ratings for each of the employment sectors
represented in the NABE data were derived from a survey distributed to
undergraduates of a large state university and a large community college
taking introductory economics courses in the Fall of 2001 (N = 249). The
one page survey asked students to rate the level of "moral
satisfaction" associated with sixteen employment sectors using a
seven point Likert scale, where a "0" represents "Not at
All Morally Satisfying" and a "7" represents "Very
Morally Satisfying." (10) Fifteen employment sectors included on
the survey were selected from those listed on the NABE salary survey and
one additional sector, nonprofit charity, was added to serve as an
anchor. (11) Inclusion of the nonprofit charity sector was intended to
offer an overt contrast among the sectors. Specifically, the expectation
was that moral responsibility scores would be highest for this sector
thus creating an "anchor" against which all remaining sector
would be ranked. Moral satisfaction was defined as the extent to which
work in various industry sectors may reflect a desire to help others.
Frank (1996) defines moral satisfaction as "people's concern
about others" (p. 2). We depart from the Frank (1996) definition
because the raters are asked to reflect on a more broadly defined sector
rather than a firm as in Frank. As noted earlier, we kept the evaluation
at the sector level as opposed to the individual firm level under the
assumption that an economist can work in any sector with his particular
skill set. We think that our definition is representative of
Frank's (1996) definition yet sufficiently distinct to maintain the
desired level of evaluation by the rater. A copy of the survey
instrument is included in Appendix 1. Moral satisfaction scores are
reported in Appendix 2.
The average age of respondents was 22 and 53% percent of the sample
was female. On average, the sample had 4.5 years of work experience, and
2.1 years of full-time work experience. (12) We employed exploratory
factor analysis to uncover the underlying structure of the ratings. The
factor analysis generated three groups for the NABE industry sectors
based on factor loadings, which we identified as low, medium, and high
moral satisfaction. (13) These factors were subsequently used in the
regression analysis. Turning to Table 3, Column (3), we find that
individuals employed in sectors rated low in moral satisfaction receive
23.3 percent and 18 percent higher salary on average compared to their
counterparts in high and medium level moral satisfaction employment,
respectively. This result compares favorably with our first regression
and other studies that employ the for-profit/nonprofit sector analysis.
Frank (1996) found that individuals in the "most socially
responsible" employment earned salaries that were 30% lower than
those in "average socially responsible" employment.
Individuals in "least socially responsible" employment earned
14% more than those in "average socially responsible"
employment. (14)
Self-Selection: An Additional Test for the Compensating
Differential
Are individuals choosing lower salaries to be in employment that
tends to pay less for higher moral satisfaction or do individuals select
the nonprofit sector because they expect to do less well in the
for-profit sector? Hedonic price theory indicates a tradeoff, but
perhaps the "choice" is very different for those economists
who are ultimately in the for-profit sectors compared to those in the
nonprofit sector. In his examination of lawyers, Goddeeris (1988) makes
the argument that perhaps public sector lawyers choose the public sector
because that is where their comparative advantage lies--if they chose
the private sector, they would actually earn lower salaries than in
their current public sector law employment.
If this is the case, then the model must include a self-selection
correction as defined by Heckman (1979). In this case, we observe all
observations; however, underlying the model is the notion that choices
into the for-profit and nonprofit sectors are made after some decision
threshold is crossed. If so, the control for moral satisfaction in the
OLS salary regression will be correlated with the error term and result
in inconsistent parameter estimates. Using for-profit/nonprofit status
as representative of moral satisfaction, the model becomes:
Ln [salary.sub.i] = [[beta].sub.0] + [[beta].sub.1] [Profit.sub.i]
+ [[beta].sub.2]Grad. [Deg..sub.i] + [[beta].sub.3] [Female.sub.i] +
[[summation over].sub.j] [[beta].sub.j] [Experience.sub.i] + [[summation
over].sub.j] [[beta].sub.j] [Firmsize.sub.i] + [[summation over].sub.j]
[[beta].sub.j] Occupational [Activity.sub.i] + [[summation over].sub.j]
[[beta].sub.j] [Region.sub.ri] [[epsilon].sub.i]
[Profit.sup.*] = [[alpha].sub.0] + [[alpha].sub.1] Salary
[Difference.sub.i] + [[alpha].sub.2]GRad. [Deg..sub.i] + [[alpha].sub.3]
[Female.sub.i] + [[summation over].sub.j] [[alpha].sub.e]
[Experience.sub.i] + [[eta].sub.i] (2)
Profit = 1 if [Profit.sup.*] > 0 and Profit = 0 if
[Profit.sup.*] [less than or equal to] 0.
In the model above, the decision threshold, [Profit.sup.*], is not
observed; however, once an individual crosses the threshold, they select
the for-profit sector. Using the indicator variable, Profit, we can
estimate the probability that an individual selects one sector or
another, then control for the selection process in the salary regression
to provide consistent coefficient estimates.
The probability that an individual selects into the for-profit
sector is estimated with a probit regression. Human capital variables
and a control for gender are included in the model, as are two
additional variables. The probit model includes the variable Salary
Difference. The difference in actual and expected salary captures
whether individuals choose a sector because they receive a comparative
advantage in that sector. Using a modified form of Equation (1), (15) we
estimate salary regressions for the each sector, take the antilog of the
estimated log salary an individual would expect if paid in his or her
alternative sector, and subtract that estimate from each
individual's actual salary. As noted in Table 2, the average
difference is $24,011 lower for those in the nonprofit sector, but
$18,807 higher for those in the for-profit sector. In other words,
economists working in the nonprofit sector would receive a much higher
salary if they were paid the same returns to the included variables as
their for-profit counterparts. On the other hand, for-profit economists
would be paid a much lower salary for their same level of education,
experience, gender, and firm type in the nonprofit sector.
As it is not the regression of interest here, the probit regression
results are in Appendix 3. The model adequately predicts the probability
that an individual will be situated in the for-profit sector, as noted
by the likelihood ratio test on the overall model and the nearly 70
percent correct predictions. As expected, a positive gap between the
actual and expected salary increases the probability that an economist
will be situated in the for-profit sector; for every $1,000 increase in
the gap, the probability that an individual will be in the for-profit
sector increases by 0.213, or 21.3 percentage points. This estimate,
while small, is similar to Weisbrod's (1983) coefficient estimate
of 0.18 for his expected earnings difference variable. A graduate degree
reduces the probability that an individual will be situated in the
for-profit sector by almost 14 percentage points, which is not
surprising, given the educational requirements for research and teaching
in the nonprofit sector. The gender variable has little effect. Finally,
although the coefficients on the experience variables are not
statistically significant, they are generally negative, suggesting that
increases in firm experience lower the average probability that an
individual will be situated in the for-profit sector.
When we include self-selection in the salary regression, we find
that the coefficient on Profit rises to 1.497 (Table 3, Column 4),
suggesting that economists in the for-profit sector earn 150 percent
more on average than their nonprofit counterparts, once controlling for
the choice of sector. This figure is nearly three times as large as the
estimate of 56% by Goddeeris (1988). The statistically significant
coefficient on the Heckman's selection correction ([lambda])
indicates that self-selection is an important factor in economists'
choices. The negative sign, in conjunction with the average difference
between actual and expected salary, suggest that those in the for-profit
sector make a selection due in part to comparative advantage.
To estimate self-selection with the three moral satisfaction
categories, we employ an ordered probit:
Ln [salary.sub.i] = [[beta].sub.0] + [[beta].sub.1] Medium Moral
[Satisfaction.sub.i] + [[beta].sub.2]Low Moral [Satisfaction.sub.i] +
[[beta].sub.2]Grad. [Deg..sub.i] + [[beta].sub.4] [Female.sub.i] +
[[summation over].sub.j] [[beta].sub.j] [Experience.sub.i] + [[summation
over].sub.j] [[beta].sub.j] [Firmsize.sub.i] + [[summation over].sub.j]
[[beta].sub.j] Occupational [Activity.sub.i] + [[summation over].sub.j]
[[beta].sub.j] [Region.sub.ri] + [[epsilon].sub.i]
[z.sup.*] = [[alpha].sub.0] + [[alpha].sub.1] Salary
[Difference.sub.i] + [[alpha].sub.2]GRad. [Deg..sub.i] + [[alpha].sub.3]
[Female.sub.i] + [[summation over].sub.j] [[alpha].sub.j]
[Experience.sub.ji] + [[eta].sub.i] (3)
z= 0 if - [infinity] < [z.sup.*] [less than or equal to] 0 1 if
0 < [z.sup.*] [less than or equal to] [mu] 2 if [mu] < [z.sup.*]
[less than or equal to] [infinity]
where [mu] is the threshold parameter to distinguish the ranking of
the categories. Because we desire to retain the benchmark category in
the salary regression as "high moral satisfaction," 0 is
associated with individuals situated in employment with high moral
satisfaction, 1 with medium and 2 with low moral satisfaction. Slight
changes were made in the experience and occupational activity categories
because too few observations fell into these categories. (16) To
calculate Salary Difference, we used separate regressions for each
category, as with the profit/nonprofit model. In this case, the high
moral satisfaction coefficients measure expected salary for the other
two categories; the low moral satisfaction category coefficients are
used to measure expected salary for the high moral satisfaction group.
Corrected asymptotic standard errors were used to calculate the relevant
t-statistics.
The last column of Table 3 presents the self-selection coefficients
for the salary model using the three moral satisfaction categories.
Although the coefficients are not generally statistically significant,
they follow the same pattern as in the previous model. Both of the
coefficients on the moral satisfaction variables grow substantially and
retain the rank order depicted in the OLS regression, and the
coefficient on the self-selection variable remains negative. While these
results are not definitive, they do lend further support to the notion
that individuals tradeoff salary for employment in sectors deemed
morally satisfying. (17)
IV. Conclusion
Our findings suggest that a sample of business economists working
in the nonprofit sector receive a lower average salary than their
for-profit counterparts. It appears as though a large part of this
effect is due to self-selection into one of the two sectors. In fact,
once we control for self-selection, the difference in average salaries
between for-profit and nonprofit economists rises to 150 percent,
compared to only 28.9 percent.
Does the difference represent a compensating differential for
selecting morally satisfying employment? As noted above, estimated
average wages were higher for those economists situated in the low and
medium moral satisfaction sector compared to those in the high moral
satisfaction sector. If our groupings are valid, this result suggests a
compensating differential story for moral satisfaction. However, we are
cautious in this interpretation because those making the employment
choices are not the individuals providing their perceptions of moral
satisfaction. Ideally, the moral satisfaction ratings would be provided
by the individuals evaluating employment opportunities. Unfortunately,
no such data exist at this time to test the moral satisfaction story
with this level of precision.
We do see a story for a moral satisfaction-salary tradeoff. Like
Gooderris (1988), we find that self-selection affects the gap between
for-profit and nonprofit sectors. This result may represent a moral
satisfaction-salary tradeoff, but it may also represent other
nonpecuniary benefits such as autonomy, challenging work, and variety
identified by Mirvis and Hackett (1983) as contributing factors to
greater job satisfaction in the nonprofit sector. It is when we
incorporate industry ratings of moral satisfaction that wage
differentials and the tradeoff appears more evident.
Not altogether surprising, our effort to explore the intriguing
finding presented by Frank (1996) has generated more questions for
further study. Using a dataset of well-paid and well-educated business
economists, we find evidence of a compensating differential in which
business economists trade salary for morally satisfying work. We do not
pretend that this dataset is representative of the population at-large;
however, the results of our study do extend the literature while raising
questions for further study. In particular, how does the type of
graduate education contribute to the decision to trade salary for
morally satisfying employment? Why do we see a 150% trade-off among
economists yet only 56% among lawyers? What might the results be for
medical doctors, chemists, or computer scientists? The answer to these
and related questions potentially affect business decisions and public
policy regarding graduate education and government employment.
APPENDIX 1
Ratings Survey Instructions
For each of the major employment sectors listed below, please
indicate how morally satisfying you believe the work to be. By morally
satisfying, please consider to what extent work in the sector may
reflect an individual employee's concern for the interest of
others. For each sector listed below, choose a value between one and
seven with one meaning: Not At All Morally Satisfying and seven meaning
Extremely Morally Satisfying.
Employment Not at all Extremely
Sector Morally Morally
Satisfying Satisfying
Manufacturing 1 2 3 4 5 6 7
Retail and Wholesale Trade 1 2 3 4 5 6 7
Securities and Investments 1 2 3 4 5 6 7
Financial Institutions 1 2 3 4 5 6 7
Insurance 1 2 3 4 5 6 7
Communications 1 2 3 4 5 6 7
Utilities 1 2 3 4 5 6 7
Publishing 1 2 3 4 5 6 7
Transportation 1 2 3 4 5 6 7
Mining 1 2 3 4 5 6 7
Construction 1 2 3 4 5 6 7
Non-profit Research 1 2 3 4 5 6 7
Trade Association 1 2 3 4 5 6 7
Government 1 2 3 4 5 6 7
Academic 1 2 3 4 5 6 7
Non-profit Charity 1 2 3 4 5 6 7
You are reminded that this survey will be kept confidential and there
is no way to link the survey to an individual respondent. Below are a
few more questions for you to answer.
How old are you? --
What is your gender? Male Female
How many years have you been working? --
How many years have you worked full-time (35+ hrs./week)? --
Thank you very much for your participation in this survey. Once
tabulated, the results will be shared with you.
APPENDIX 2.
Descriptive Statistics--Moral Satisfaction Ratings
sector N (4) missing mean sd
Academic 244 5 5.713 1.308
Communications (1) 247 2 4.751 1.443
Construction (2) 248 1 3.927 1.785
Financial Institutions 246 3 4.557 1.524
Government 248 1 4.635 1.626
Insurance 247 2 4.069 1.665
Manufacturing 249 0 3.719 1.535
Mining (2) 240 9 2.923 1.529
Nonprofit Charity (3) 248 1 5.472 1.808
Nonprofit Research 248 1 4.851 1.861
Publishing 248 1 4.440 1.469
Retail and Wholesale Trade 247 2 3.988 1.464
Securities & Investments 248 1 4.504 1.511
Trade Association 247 2 4.194 1.409
Transportation 244 5 4.123 1.719
Utilities (1) 247 2 3.927 1.531
(1) The Communications and Utilities sector were combined on the salary
survey so salary surveys from these sectors could not be matched with
the Moral Satisfaction ratings. The nine salary surveys indicating the
individuals worked in these sectors where removed from the dataset.
(2) No salary survey respondents identified themselves as employed in
the Mining or Construction sectors and these sectors were subsequently
dropped from the analysis.
(3) The Nonprofit Charity sector was not included on the salary survey
but rather added to the ratings survey to serve as an anchor. It was
expected that this sector would receive high ratings for Moral
Satisfaction compared to the other sectors.
(4) N represents the number of undergraduate students who completed the
survey questions about moral satisfaction where the total number of
students was 249.
APPENDIX 3.
Probit Analysis (1)
Marginal
Profit Effect
Constant 0.621
(1.420)
Actual-Expected Earnings 0.018 ***
(thousands) (8.833) 0.213
Education > 16 -0.382 ***
(-2.750) -0.141
Experience 2-4 yrs. -0.047
(-0.096) 0.016
Experience 5-9 yrs. -0.506
(-1.102) -0.190
Experience 10-14 yrs. -0.564
(-1.216) -0.213
Experience 15-19 yrs. -0.234
(-0.504) -0.084
Experience 20-24 yrs. -0.383
(-0.821) -0.141
Experience 25-29 yrs. -0.252
(-0.528) -0.091
Experience 30-34 yrs. -0.354
(-0.651) -0.127
Experience [greater than or -0.082
equal to] 35 yrs. (3) (-0.149) -0.028
Female -0.003
(-0.016) -0.001
Log-Likelihood -243.273 ***
Percent Correctly Predicted 69.77%
Marginal
Moral Sat. Effect (2)
Constant 1.405 ***
(4.496)
Actual-Expected Earnings 0.005 ***
(thousands) (5.071) 0.107
Education > 16 -0.262 **
(-2.257) -0.095
Experience 2-4 yrs. -0.247
(-0.684) -0.090
Experience 5-9 yrs. -0.276
(-0.798) -0.099
Experience 10-14 yrs. -0.039
(-0.116) -0.015
Experience 15-19 yrs. -0.353
(-1.043) -0.128
Experience 20-24 yrs. -0.273
(0.807) -0.098
Experience 25-29 yrs. -0.568
(-1.618) -0.188
Experience 30-34 yrs. -0.839
(-2.395) -0.253
Experience [greater than or
equal to] 35 yrs. (3)
Female -0.185
(-1.051) -0.068
Log-Likelihood -402.068 ***
Percent Correctly Predicted 57.5%
(1) T-statistics in parentheses. Level of significance: *** = .01,
** = .05, * = .1. Marginal effects are estimated from the base case
that begins with the average difference in earnings and sets all dummy
variables to zero. The earnings difference variable is increased by
one standard deviation to calculate the change from the base case
probability; the dummy variables are individually set to one to
calculate the change in the base probability for each variable.
(2) Marginal effects are calculated for the probability of being in
the lowest moral satisfaction category (most like the for-profit
category in the binary probit). Marginal effects for the other two
categories are available from the authors.
(3) The two largest experience categories were combined together
because no one in the high moral satisfaction category was situated
in the highest level experience category.
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Notes
(1.) Because we use a highly specialized set of workers
(economists), the use of sectors works for us. With other types of
workers, however, occupational choice may be more useful. For example,
low-skilled workers may make occupational choices based on legal and
illegal activities because the latter are morally reprehensible to them.
(2.) For a review of the wage/risk tradeoff research, see Viscusi
(1993).
(3.) A growing literature suggests that mental attitude is superior
to materialist conceptions as a predictor of happiness. Mihaly
Csikszentmihalyi (1999) focuses on the flow experience, one dimension of
happiness, resulting from involvement and complete concentration on an
activity like an occupation, for example.
(4.) We are unable to find any empirical tests of the theory,
however anecdotal evidence can frequently be found in newspapers. S.
Vaughn (2001) quotes Eileen Heisman, President of the National
Philanthropic Trust, "People have always said I could make a lot of
money with my skill set in the corporate world. But I have a huge amount
of job satisfaction and no cognitive dissonance about what I do at work
and who I am at home." Although Ms. Heisman's compensation is
not revealed, it seems clear that she is consciously foregoing higher
compensation in exchange for employment-related and lifestyle-related
benefits.
(5.) To ensure that a 2 from one rater is the same as a 2 from
another rater, Frank (1996) uses a deviation from the mean approach
which fails to account for variation in moral satisfaction ratings. In
the case of this study, the results are identical regardless of which
approach is employed.
(6.) Of the 771 returned surveys, 209 had to be removed from the
sample due to missing data, 58 had to be removed because the sector was
coded as "other" thus unusable, and 9 had to be removed
because the survey grouped three "sectors" which we cannot
separate to match with moral responsibility scores. Forty-three
additional surveys were eliminated due to missing data for the variables
used in the regression analysis. Finally, we lose 11 due to missing data
for the self-selection variables.
(7.) The individual may or may not have a graduate degree in
economics. For example, some individuals may have an MBA or other
professional degree. The data do not indicate the details of each
person's area of study.
(8.) A restricted F-test indicates that the occupational activity
coefficients were jointly significant to the model. For the regional
coefficients, only the coefficient associated with the Central region
was statistically significant, and only for the profit/nonprofit model.
In all cases, however, a restricted F-test indicated that region was
jointed significant to the model. Details available from the authors.
(9.) The Harris Interactive poll results were included as part of
an article titled, "Teachers second most respected
profession," in the Idaho Education Association Reporter, Fall 2001
(Volume 56, number 1). Leslie McAneny of Gallup News Service wrote the
press release titled, "Nurses Displace Pharmacists at Top of
Expanded Honesty and Ethics Poll," dated November 16, 1999.
(10.) Following the collection of moral satisfaction rating scores,
an advanced undergraduate student conducted a focus group to explore
student understanding of the definition of moral satisfaction and
student understanding of the survey. The findings from the focus group
suggest that students understand the definition and the survey
instrument.
(11.) Moral Satisfaction ratings were collected for the 15 sectors
listed on the NABE salary survey. Table 1 reflects only 11 sectors
because four sectors were eliminated when unusable salary surveys were
eliminated. See Endnote 5.
(12.) Some may view the relatively young age of the sample as a
disadvantaged in assessing moral satisfaction. To others, their youth is
beneficial in that these respondents are rating the sectors without
knowing information about salaries or other job attributes. Their
responses, therefore, are more likely to be focused only on the question
at hand, "what is a morally satisfying sector of employment?"
(13.) Factor analysis results can be obtained from the authors.
(14.) Frank used the middle category "average social
responsibility" as the benchmark category in salary regressions.
(15.) The nonprofit sector does not have individuals working in the
two categories representing the largest firms and they were therefore
deducted from the analysis. The other variables as in Column (1) of
Table 4 were used for the separate regressions.
(16.) Consulting and corporate planning were combined together
because those in the high moral satisfaction categories did not have
corporate planning as an activity. The two largest experience categories
were combined together because those in the high moral satisfaction
group did not have experience beyond 34 years.
(17.) The ordered probit does not perform as well as the binary
probit and therefore leads to coefficient estimates that are less
precise.
Mary Ellen Benedict,* David McClough, and Anita C. McClough
* Department of Economics, Bowling Green State University, Bowling
Green, OH, 43403. This research is based on earlier work by David
McClough. The authors thank Adam Kanar for his help in reviewing the
survey, John Hoag for useful comments on an earlier draft, and an
anonymous reviewer for helpful comments. The authors thank session
participants of the Ohio Association of Economists and Political
Scientists for useful comments. All errors are the responsibility of the
authors. Send all correspondence to David McClough.
TABLE 1.
Sector Groupings
Researcher Definition of Profit and
Nonprofit
Profit Nonprofit
Finan. Inst. (93) Academic (58)
Sec.&Invest. (42) Nonprft. Resch (15)
Publishing (11) Government (110)
Transportation (8) Trade Assns (38)
Insurance (12)
Ret/Whole Trade (8)
Manufacturing (45)
N = 219 N = 221
Groupings Using Survey of Undergraduate Students and
Factor Analysis
Low Moral Medium Moral High Moral
Satisfaction Satisfaction Satisfaction
Manufacturing (45) Finan. Inst (93) Publishing (11)
Ret/Whole Trade (8) Sec.&Invest. (42) Nonprft. Resrch (15)
Transportation (8) Insurance (12) Academic (58)
Trade Assns (38) Government (110)
N = 99 N = 257 N = 84
The sector definitions are as delineated in the 1998 National
Association for Business Economists Survey. Subsamples are in
parentheses.
Abbreviations:
Finan.Inst. = Financial Institutions
Sec. & Invest. = Securities and Investment
Ret./Whole Trade = Retail and Wholesale Trade
Nonprft. Resch. = Nonprofit Research
Trade Assns = Trade Associations
TABLE 2.
Descriptive Statistics--Salary Survey
Entire For
Variable Sample Profit NonProfit T-stat
Salary 90,929.30 105,475.00 76,514.80
(51,401.6) (61,183.0) (33,816.4) 6.15 *
Ln Salary 11.296 11.429 11.164
(0.482) (0.498) (0.397) 4.41 *
Education > 16 0.505 0.447 0.561
(0.501) (0.498) (0.497) -1.76
Experience < 2 Yrs. 0.020 0.027 0.014
(0.142) (0.164) (0.116) 0.71
Experience 2-4 Yrs. 0.168 0.110 0.050
(0.374) (0.313) (0.218) 1.71
Experience 5-9 Yrs. 0.141 0.155 0.181
(0.348) (0.363) (0.386) -0.53
Experience 10-14 Yrs. 0.159 0.119 0.163
(0.366) (0.324) (0.370) -0.98
Experience 15-19 Yrs. 0.205 0.178 0.140
(0.404) (0.383) (0.348) -0.80
Experience 20-24 Yrs. 0.118 0.192 0.217
(0.323) (0.395) (0.413) -0.49
Experience 25-29 Yrs. 0.061 0.119 0.118
(0.240) (0.050) (0.323) 0.03
Experience 30-34 Yrs. 0.061 0.050 0.072
(0.240) (0.219) (0.260) -0.71
Experience [greater than 0.048 0.050 0.045
or equal to] 35 Yrs. (0.213) (0.219) (0.208) 0.18
Consulting 0.030 0.041 0.018
(0.170) (0.199) (0.134) -0.459
Corporate Planning 0.045 0.082 0.009
(0.209) (0.275) (0.095) 1.05
Econometrics Statistics 0.066 0.059 0.072
(0.248) (0.237) (0.260) 2.75 *
Energy Economics 0.027 0.014 0.041
(0.163) (0.117) (0.198) -0.41
Financial analysis/ 0.084 0.132 0.036
planning (0.278) (0.340) (0.187) -1.28
Financial Economics 0.086 0.123 0.050
(0.281) (0.330) (0.218) 2.71 *
General Admin/Mgt. 0.043 0.046 0.047
(0.203) (0.209) (0.198) 2.04 *
General Admin/Economics 0.055 0.041 0.068
(0.227) (0.199) (0.252) 0.19
Industrial Microeconomics 0.061 0.037 0.086
(0.240) (0.188) (0.281) 0.91
International Economics 0.055 0.059 0.050
(0.227) (0.237) (0.218) 1.60
Macro forecasting 0.073 0.114 0.032
(0.260) (0.319) (0.176) 0.33
Marketing Research 0.045 0.050 0.041
(0.209) (0.219) (0.198) 2.48 *
Regional Economics 0.082 0.005 0.149
(0.274) (0.068) (0.357) 0.35
Teaching 0.091 0.014 0.177
(0.288) (0.117) (0.382) -3.94 *
Other Activities 0.189 0.005 0.131
(0.392) (0.068) (0.338) -4.83 *
Gender (Female = 1) 0.136 0.150 0.122
(0.343) (0.358) (0.328) 0.32
Firmsize 1-249 0.209 0.247 0.172
(0.407) (0.432) (0.378) 1.42
Firmsize 250-4999 0.189 0.320 0.059
(0.392) (0.467) (0.236) 2.35 *
Firmsize [greater than or 0.602 0.434 0.769
equal to] 5000 (0.490) (0.497) (0.422) -2.64 *
Profit (1 if work for 0.498
profit org.) (0.501)
Moral Satisfaction Low 0.225 0.671 0.172
(0.418) (0.471) (0.378) 2.76 *
Moral Satisfaction Medium 0.584 0.279 0.498
(0.493) (0.449) (0.501) 1.98 *
Moral Satisfaction High 0.191 0.050 0.330
(0.393) (0.219) (0.471) -5.88 *
Actual-Expected Salary -2.749 18.807 -24.111
(Thousands of dollars) (50.604) (55.354) (33.953) 7.23 *
North 0.266 0.365 0.172
(0.442) (0.480) (0.378) 3.20 *
South 0.295 0.215 0.376
(0.457) (0.411) (0.382) -2.76 *
Central 0.289 0.324 0.376
(0.454) (0.469) (0.485) 1.21
West 0.150 0.105 0.253
(0.357) (0.307) (0.436) -1.95
Sample Size 440 219 221
Data from the National Association for Business Economics, 1998.
Standard Deviations in parentheses. T-statistics test the difference
in the means between profit and nonprofit sectors, and '*' indicates
that the difference is statistically significant at a 5% level of
significance.
TABLE 3.
Salary Regressions (N = 440) (1)
Benchmark
Regression Profit Moral Sat.
Constant 10.598 *** 10.465 *** 10.466 ***
(74.150) (75.978) (72.251)
Education > 16 0.101 *** 0.132 *** 0.129 ***
(2.557) (3.479) (3.262)
Experience (against Exp. < 2 yrs)
Experience 2-4 yrs. 0.166 0.168 0.173
(1.143) (1.212) (1.209)
Experience 5-9 yrs. 0.376 *** 0.441 *** 0.379 ***
(2.719) (3.345) (2.773)
Experience 10-14 yrs. 0.569 *** 0.651 *** 0.567 ***
(4.091) (4.902) (4.141)
Experience 15-19 yrs. 0.714 *** 0.760 *** 0.718 ***
(5.167) (5.766) (5.261)
Experience 20-24 yrs. 0.871 *** 0.925 *** 0.875 ***
(6.337) (7.058) (6.448)
Experience 25-29 yrs. 0.860 *** 0.899 *** 0.874 ***
(6.067) (6.643) (6.235)
Experience 30-34 yrs. 0.810 *** 0.866 *** 0.844 ***
(5.335) (5.983) (5.637)
Experience [greater than or 0.920 *** 0.976 *** 0.959 ***
equal to] 35 yrs. (2) (5.909) (6.491) (6.147)
Female -0.010 -0.028 -0.007
(-0.175) (-0.520) (-0.125)
Firmsize Variables (against Firms Size 1-249)
Firmsize 250-4999 -0.008 -0.089 -0.028
(-0.129) (-1.539) (-0.476)
Firmsize [greater than or -0.146 *** -0.106 ** -0.146 ***
equal to] 5000 (-2.990) (-2.203) (-2.926)
Profit Organization 0.289 ***
(6.622)
Medium Level Moral satisfaction 0.180 ***
(3.438)
Low Level Moral satisfaction 0.233 ***
(3.667)
[lambda] (Self-Selection)
Adjusted [R.sup.2] 0.371 0.432 0.393
F-Statistic 10.97 *** 12.53 *** 10.48
Log-likelihood
Profit Moral Sat.
Self- Self-
Selection Selection
Constant 9.570 *** 7.894 ***
(30.174) (2.934)
Education > 16 0.276 *** 0.360
(3.217) (1.529)
Experience (against Exp. < 2 yrs)
Experience 2-4 yrs. 0.133 0.122
(0.417) (0.078)
Experience 5-9 yrs. 0.678 ** 0.450
(2.223) (0.289)
Experience 10-14 yrs. 0.933 *** 0.517
(3.041) (0.322)
Experience 15-19 yrs. 0.858 *** 0.788
(2.833) (0.503)
Experience 20-24 yrs. 1.100 *** 0.902
(3.682) (0.579)
Experience 25-29 yrs. 1.036 *** 1.091
(3.324) (0.705)
Experience 30-34 yrs. 1.167 *** 1.440
(3.544) (0.904)
Experience [greater than or 1.113 ***
equal to] 35 yrs. (2) (3.279)
Female -0.067 0.096
(-0.563) (0.488)
Firmsize Variables (against Firms Size 1-249)
Firmsize 250-4999 0.072 -0.083
(0.989) (-0.308)
Firmsize [greater than or -0.016 -0.189
equal to] 5000 (-0.250) (-1.450)
Profit Organization 1.497 ***
(8.865)
Medium Level Moral satisfaction 3.172
(1.354)
Low Level Moral satisfaction 6.490
(1.380)
[lambda] (Self-Selection) -0.933 *** -1.802
(-8.835) (-1.407)
Adjusted [R.sup.2]
F-Statistic
Log-likelihood 177.929 *** -54.039 ***
(1) Data from the National Association for Business Economists, 1998.
T-statistics in parentheses. Statistical significance: *** = 0.001;
** = 0.05; * = 0.10. All regressions include controls for occupational
activities, which jointly contribute to the model. The regressions also
include controls for region, which jointly contributes to the model
(F-test results available from the authors. A likelihood ratio test is
employed with the self-selection model and is also available from the
authors).
(2) The two highest experience categories are combined in the
self-selection model with the moral satisfaction categories.