Sustainable incubator management--a case study for Pakistan.
Salman, Aneel ; Majeed, Atif Abdul
Information technology (IT) is impacting all spheres of human
activity at an unprecedented rate. Parallel to this development, there
is also an intense debate on the contribution of this technology towards
productivity and growth on the one hand, and human welfare on the other,
in developed and developing countries.
The "Technology Based Industrial Vision and Strategy for
Pakistan's Socio Economic Development" commissioned by the
Higher Education Commission (HEC) and the Pakistan Institute of
Development Economics (PIDE) lays out guidelines on how to make Pakistan
an economically stable and technologically advanced 'knowledge
economy'. Based on recommendations from this document, the
Government of Pakistan (GoP) has made investments in infrastructure and
human resource development. Sites have been allocated for IT campuses
and human resources sent abroad for training. With these trained IT and
engineering personnel now returning to the country, plans are underway
to develop what USAID (1) calls "centres of excellence, commercial
research centres ... or to be more concise, incubator centres." In
order to fully utilise the potential of these centres and to establish
stronger networking with the universities from where these trained
personnel are returning, the concept of "incubator programmes"
has been floated to facilitate technology commercialisation.
Although the incubator phenomenon was conceived in the 1950s, it
only mushroomed rapidly in North America in the 1980s. Today, even
though America has the largest number of incubator facilities in the
world, most have failed to produce desired results, primarily due to
poor management and lack of clear vision. This paper focuses on the
development of a sustainable blue print for incubator programmes in
Pakistan through proactive management and enterprise development. This
model would integrate faculty, students, laboratory resources, research
facilities and strategically align the objectives of these entities with
the industry.
Such programmes have the potential to make Pakistani students
globally competitive and also diversify the income resources of
incubators, hence making them less dependent upon subsidies and acting
as true platforms of technological entrepreneurship, small and medium
enterprises, which are considered the drivers of knowledge based
economies.
JEL classification: O32, H42, L15, I23
Keywords: Innovation, Technology, Public Economics
1. INCUBATORS
1.1. Historical Background
"There is broad recognition today that entrepreneurial,
knowledge-based enterprises are prime creators of economic growth and
that such ventures need special business development services"
[Lalkaka (2000)]. Yet, about 80 percent of all start-up firms fail
within the first tire years of their genesis. This highlights a strong
need of effective incubation facilities which compress the learning
curves of the start-ups and provide them with necessary initial support
in order to improve their survivability.
Incubators are considered as a means of providing special business
development services. "A business incubator may be defined as an
organisation which offers a range of business development services and
access to small space on flexible terms, to meet the needs of new firms.
The package of services offered by a business incubator is designed to
enhance the success and growth rates of new enterprises thus maximising
their impact on economic development" [Duff (1998), p. 11].
Although the idea of incubators was conceived in the 1950s, it did not
see widespread acceptance until the 1980s. The mushroom growth of
incubators, initiated in 1980s has resulted in over 1,400 incubators
today in North America, with 1,115 in United States, 191 in Mexico and
120 in Canada [Knopp (2007)]. In 2005 alone, North American incubation
programmes assisted more than 27,000 companies that provided employment
for more than 100,000 workers and generated annual revenues of $17
billion (Ibid.). Because of the number of incubators and studies carried
out on their performances, this background overview is predominantly
based upon the US experiences with incubators and their best practices.
1.2. Types of Incubators
Incubators can be classified based on their main sponsoring agency,
which in turn determines their main goals and objectives (Table 1).
Often incubators have multiple sponsors which leads to the
convergence of multiple strengths but at the same time, diverse goals.
1.3. Incubator Services
Incubators can offer their clients a diverse range of services and
guidance such as human resource management (team identification;
capacity building and comprehensive business training programmes; basic
presentation skills); day to day functional services (business ethics
and etiquette; business basics like accounting/financial management);
infrastructure provision (high speed internet access; computers), as
well as external guidance in areas such as networking/lobbying (with
other firms; higher education resources; strategic partners; advisory
boards and mentors; brand marketing) and even in accessing funds (bank
loans; guarantee programmes; angel investors or venture capital); and
technology commercialisation assistance [Knopp (2007)]. These generic
services offered by incubators are an indication of the specialised
services which Academic Incubators (AIs) specifically offer as explained
below:
1.4. Real-Estate Focused Phase of Development
At the most basic level, Als are expected to provide low-rent
office space, internet/communication facilities, tax breaks and other
similar incentives to start-up companies. The responsibilities of the
incubator management teams are, therefore, restricted to rent
collection, building maintenance and refurbishment of tenant services.
However, the level of cooperation between the incubator management and
the start-up company is expected to evolve to the much deeper and
broader level of enterprise development so that the real benefit of the
incubation process can be reaped.
1.5. Enterprise Development
The incubator management team is expected to provide enterprise
development services to start-up companies. This includes creating a
business consultancy value network, fully utilising resources and
tremendous opportunities by the sponsors and the wide spectrum of skills
available in the academic institutions in the form of faculty, students
and lab resources. AIs should become a central node of this symbiotic
value network, creating and maintaining an entrepreneurial synergy, and
hence integrating the start-ups in this ecology-suppressing their
learning curves and facilitating their graduation as full-fledged
sustainable firms. This level of involvement could be depicted in the
following Figure 1.
[FIGURE 1 OMITTED]
The figure shows the central role that AIs could play in bringing
together different stakeholders with diverse goals and aligning their
goals in such a fashion that a true entrepreneurial synergy could be
formed-Extending Entrepreneurship to Intrapreneurship, fully
capitalising the resources and aligning objectives of all the
stakeholders so that not an "Intrapreneurial Value Network"
can be formed. A network that would eventually be a reliable
infrastructure that could provide the start-ups a buffer from initial
mistakes, market vicissitudes, tough competition, and misjudged
assumptions--ensuring a better survival rate of the start-ups which
presently stands at merely 20 percent [Abetti (2004); Knopp (2007)].
2. WHY DO ACADEMIC INCUBATORS FAIL?
Most of the incubator facilities in the USA are public-private
partnerships, with initial support coming from the federal, state and
local government bodies. About 80 percent of these facilities operate as
not-for-profit entities. Approximately half of these total facilities
are affiliated with universities [Knopp (2006); NBIA (2009)].
Although most of the academic incubators (AIs) are reluctant to
share their performance record openly, their success rate could be
analysed independently based upon a number of parameters including:
(1) Number of enterprises created
(2) Survival rate of these incubated enterprises
(3) Jobs created
(4) Research commercialised
(5) Overall profitability of the incubator
(6) Improvement in the university-business links
(7) Faculty/student involvement
(8) Refinement of the entrepreneurial skills of the start-ups'
management.
These performance parameters can help measure the effectiveness of
the AI, their role as business laboratories, bridging the gap between
universities and the industry. Unfortunately, most AIs fail to achieve
their desired goals. Today, they rely incessantly on subsidies to
survive. It is ironic that facilities created to improve start-ups'
sustainability today struggle for their own survival, hence representing
a poor model for the tenants. They continue to exist in isolation, not
establishing any meaningful association with the academia. They have not
been able to commercialise research on a broad scale. Neither have they
been able to fully engage with the faculty or the students. As a result,
the government and the universities are increasingly becoming frustrated
and gradually withdrawing the subsidies which has placed the basic
concept of AIs under question.
"On average, nearly 75 percent of incubator managers'
time is spent on nonincubator responsibilities and incubator real estate
issues such as rent collection, maintenance and the management of refit
of refurbishment of tenant spaces. A median of only 10 percent of
incubator managers' time is spent working with tenants" [Duff
(1998), p. 12].
Given below are some of the reasons for the failure of academic
incubators, especially in the USA. While no quantitative study of
incubators in Pakistan could be conducted for this paper, personal
communications and interviews with a handful of incubators housed in
Pakistani universities, lead us to infer that these Als face similar
problems and cite the same reasons for failure.
2.1. Lack of Planning and Clear Vision
Factors contributing towards poor performance are mainly flaws in
planning and operating AIs. The planning flaws include lack of a proper
business plan. In many instances, universities start incubators without
a proper need assessment and market analysis, or merely because other
universities are doing it. It becomes a conventional symbol for a
university to have an incubator. These incubators were later used as a
means of boosting strong relationships with the industry whereas in
reality, industries were never analysed or involved in the decision
making process while taking these initiatives. It was not realised that
there are certain environmental conditions which need to be satisfied
before a successful academic incubator can be built in any area.
2.2. Poor Tenant Selection
As a result AIs ended up with companies which were not supposed to
be there. Because of incubators' cash flow requirements, early
tenants are likely to be chosen on their capacity to pay rent rather
than their growth potential. Moreover, virtually no attention is paid to
the alignment of companies' objectives and universities'
vision. It is not unusual to find a company in an AI with a completely
different scope, locating itself in the incubator only to avail low rent
space and hence restricting the role of the incubator to a first tier,
real-estate based association.
2.3. Inadequate Entrepreneurs
An inadequate pool of entrepreneurs also contributes towards poor
performance. Incubators are often run by people who are never involved
or have observed the process through which the start-ups have to go. As
a result the companies locating themselves in the incubators do not
consult the incubator management as the experience of 'academic
incubator managers' is seen as insufficient or irrelevant to them.
The condition is further worsened due to the absence of an active board
and a committed champion. Thus, incubator managers have to continuously
struggle to muster political and financial support for their programmes.
2.4. Cultural Gap
The root cause of poor governance is lack of the appreciation of
the culture gap between academia and the industry. Incubators are
supposed to bridge the industry and the academia. Therefore, the
management needs to include people from both of these segments; segments
which are so much dependent on each other yet so distant culturally.
While, AIs have to be affiliated with universities, they need not be
administered by them. University administered incubators result in
dormant, static, isolated buildings which try to call themselves
incubators. The students interviewed at one of the top engineering
universities in the USA called their incubator programme a
'cemetery of projects'.
2.5. Lack of Networking Opportunities
Another factor is the lack of proper networking opportunities. The
universities have resources using which they could frequently hold
seminars, exhibitions, training programmes, career fairs, and talks. All
these events attract industry personnel to the universities and could be
used to allow the incubated start-ups an access to industry leaders.
Unfortunately, very little is thought and done regarding utilisation of
these networking resources.
2.6. Undereapitalisation of In-house Resources
The most serious factor is the undercapitalisation of universities
internal resources. These resources include: Faculty, Students and
Laboratories.
Faculty members' experience could be of immense value to the
entrepreneurs. Engineering and sciences' faculty have a remarkable
knowledge base and ideas. Business faculty studies hundreds of start-up
companies through case studies and has a philosophical knowledge about
the process through which these companies have to go through.
Unfortunately, the faculty does not get involved with the companies in
the AIs.
2.7. Faculty-lack of Incentives
Faculty's lack of involvement is due to the lack of
incentives--as they are expected to get involved voluntarily. This
involvement is besides their teaching assignments. Therefore, it is
taken as a burden by many of the faculty members and they prefer to
stick to their teaching jobs. The result is a complacent faculty,
settled in a comfort zone of academic environment, distant from the
outside world activity, and preparing the workforce for industry which
it has very little knowledge about.
2.8. Underutilised Student Workforee
Students are another resource which remains underutilised and
undercapitalised by the incubated businesses. Students could bring
creative energy which is a pivotal element of entrepreneurial
environment and that too at a lower cost than the external help. Yet no
significant student internship initiative was found in majority of the
academic incubators. As a result, the AIs end up losing this opportunity
and the student graduates end up with the tag of 'fresh
graduates', meaning graduates coming out directly from the
universities, or to be more precise, graduates lacking any real or
relevant industry experience. As a result either the industry feels
reluctant to hire the 'fresh graduates' or else these highly
talented, motivated and energetic engineers and scientists end up being
exploited, accepting jobs at wages far less than what is a true
reflection of their skill set.
2.9. Underutilised Laboratories
Finally, the expensive and valuable equipment available in
universities also often remains inaccessible to the incubated companies.
This is another serious undercapitalisation. Start-ups' main
concern is lack of financial resources. Access to the labs in the
universities could help the start-ups significantly keep down their
costs. Moreover, it could result in a better utilisation of this
equipment in the labs themselves. In many instances, equipment worth
millions of dollars is either underutilised of not utilised at all in
the labs. Mutual projects which could benefit both the start-ups in the
incubators and the students in the universities are never carried out.
As a result the labs remain unreachable to the incubators and continue
to house rusting valuable equipment.
3. GOVERNMENT OF PAKISTAN'S HUMAN RESOURCE DEVELOPMENT
INITIATIVE
At the beginning of this millennium, the Government of Pakistan
(GoP) embarked on the arduous yet promising journey to make
Pakistan's economy a knowledge-based economy. The idea was to
embark on the same path as did Japan, Korea and China by focusing on
human centred development. Many strategic measures were taken, including
the establishment of the Higher Education Commission (HEC), major policy
changes, manifold increases in the education budget, creation of a
necessary infrastructure; all actions geared towards the design of a
favourable environment for the birth and nourishment of a globally
competitive industry and workforce. Major policy changes were made to
attract foreign direct investment (FDI) in information technology (IT)
and Telecom industry. This included giving a tax holiday to the IT
industry until 2016, opening all sectors to FDI, allowing 100 percent
foreign equity, waving any sorts of government sanctions for FDI in IT
sector, fully protecting foreign investment and allowing 100 percent
repatriation of profits to IT companies.
3.1. Positive Results
These measures coupled with the changing geo-economics of the
region have shown positive results. Pakistan's young yet thriving 2
billion US$ IT industry has shown an average growth rate of 50 percent
in the past five years. Pakistan's cellular industry has become one
of the world's fastest growing cellular industries with an annual
growth rate of 150 percent and telecom revenue growth of 20 percent. The
annual IT human capital requirement increased more than 250 percent in
five years, from 90,000 to 235,000 [PSEB (n.d)]. These achievements have
been recognised internationally as well. Lehman Brothers described
Pakistan as a country with the "best IT fundamentals of any
offshore outsourcing industry." And the strong growth prospects in
this area are expected to attract further FDI in the coming years.
"The software industry in Pakistan has enormous potential to
grow-from its current size. The worldwide IT services market is growing
at the rate of eight percent in real terms and expected to reach about
US$ 910 billion by 2010. Of this, about 54 percent will consist of
hardware maintenance, IT management and other services" [Rahman, et
al. (2005), p. 26].
3.2. Human Resource--Foreign Faculty Development Programme
The primary driver of these results is human capital. Recognizing
the need for the improvement of the quality of our human capital, Higher
Education Commission (HEC) started an ambitious foreign faculty
development programme (FFDP), signing agreements with 28 technologically
advanced countries and sending Pakistani scholars to those countries for
a period of 2-5 years to pursue higher education in strategically
selected fields and then requiring them to return back to Pakistan for a
period of 3-5 years at least, to share and transfer their knowledge in
Pakistani universities. The programme is running successfully and there
is almost 80 percent return rate of these scholars who are showing
impressive performances in the universities.
3.3. Next Step--Establishing Industry Links
The next phase of this human centric development requires the
alignment of this highly qualified and motivated academic human capital
with the industry. This involves "training professionals and
workers in line with market demand; creating effective linkages among
academic institutions, research centres, and industry; providing
incentives to the private sector to invest in human resource development
as well as to carry out research and development; and establishing
technology incubators and specialised technology parks" [Rahman, et
al. (2005)]. Thus, in order to fully utilise foreign qualified human
resource and to effectively capitalise upon the investments made in
higher education, incubators are needed which could weave together
academia and the industry. "HEC should build on its very successful
programmes in higher education and possibly expand its efforts over the
next five years through capacity building projects, including centres of
excellence, research centres" [USAID (2008)].
3.4. Academic Incubators--Hubs of Technological Entrepreneurship
In this paper, a business model which not only assures the
successful management of incubators, but also aligns the objectives and
incentives of the highly motivated and qualified young scholars who are
returning under the foreign faculty development programme with the
IT/engineering industry has been proposed. The main focus in the
development of this model is FFDP scholars. Using this model, academic
incubators can be transformed into central hubs of technological
entrepreneurship. An average IT job costs $ 58,598 in the USA, $ 35,562
in India and $27,000 in Pakistan [PSEB (2006, 2007)]. This model
promises to bring the costs further down by utilising universities'
in-house resources such as faculty, students, and infrastructure such as
labs.
4. PROACTIVE INCUBATOR MANAGEMENT
In this paper, a new approach titled 'Proactive Incubator
Management' which involves diversification of income resources of
academic incubators by introducing project management teams, fully
utilising in-house resources such as faculty, student interns, and
laboratories offering financial incentives, and doing commercial
development projects ensuring professional standards to address some of
the major issues faced by the AIs today, is proposed. Although this idea
is designed for an engineering/IT university environment, it could be
implemented with minor changes to any universities offering natural
sciences degrees.
4.1. Basic Idea
The present situation discussed above could be depicted in the
Figure (2a) below which indicates that majority of the AIs exist in
isolation from each other despite being located in same premises.
[FIGURE 2a OMITTED]
For the success of AIs, a new management layer is proposed in the
incubator administration. This management team would report directly to
the incubator manager, and manage multiple projects, involving the
faculty as well as students. This organisational structure is depicted
in the Figure (2b).
[FIGURE 2b OMITTED]
This approach would result in the integration of the underutilised
resources mentioned in the beginning of discussion; faculty, students
and the labs. The project managers would be able to connect these
academic resources with the incubator managers, hence filling the chasm
that currently exists between academic incubators and their academic
institutions leading to what is called 'intrapreneurial
synergy' (Figure 2c).
[FIGURE 2c OMITTED]
4.2. Alignment of Academic Resources--University
4.2.1. Mode of Engagement
It is encouraged that universities become a share holder in these
companies. The joint venture model would ensure active participation,
interest and diversification of risks for both the incubation companies
as well as the universities. But the companies should not be
administered directly by the universities for the sake of
entrepreneurial element. The universities should recognise their
traditional bureaucratic culture and the adverse effects it could have
on the companies. The university should provide the companies with
space, resources, assistance and access to its in-house resources
including faculty, laboratories and students and then only monitor the
performance of this whole activity, without indulging into day-to-day
management of these companies.
4.2.2. Benefits for the Universities
Even with highly qualified faculty and considerable resources
provided by the public sector, the IT/Engineering universities in
Pakistan might lag behind in the areas of creativity and innovation.
This model would bring the industry closer to the university and add
academic creativity to it. The success of the companies would result in
additional revenue streams for the universities as well. The spin-offs
from the incubator would improve the IT/Engineering universities image
as hubs of entrepreneurial activity. Moreover, the university would grow
more aware as an organisation. "We reject majority of the
commercial projects because we have only 80 percent of the skill set
available in-house," remarks the Dean of the Institute of Space and
Technology in Pakistan. Through this model, in-house resources can be
fully utilised and complemented by hiring professionals from the market
whenever and wherever required. It would be the job of the Project
Managers (PMs) to hire and engage those professionals. Furthermore, an
additional revenue stream would enable universities to become more
independent, autonomous and market oriented, thus reducing their
reliance upon government subsidies and grants. Universities would have a
further advantage of having a very competitive faculty and incubating
graduates with a very desirable skill set for the market. This would
improve university's ratings and potential graduate candidates
would be more attracted towards the participating universities.
4.3. Aligning Faculty's Incentives
4.3.1. Mode of Engagement
The faculty would submit its resumes and areas of interest along
with its skill set to the PMs. The PMs would then look for compatible
projects, plan their execution keeping the concerned faculty in the
loop. The faculty members would also be required to submit their time
availability details. Once the project execution begins, the faculty
would be expected to participate in the process actively, taking
leadership role, encouraging student involvement. The faculty's
performance and activity level would be directly monitored by the PMs
and the monetary payments would be made during and/or at the end of
project. Despite being the intellectual leaders in the project, the
faculty members would have to recognise the importance of market
awareness and client satisfaction for the project success and thus would
be expected to work in accordance with the instructions from the PMs.
4.3.2. Benefits
The primary concerns of the foreign qualified faculty returning to
Pakistan include possible low pays and corrosion of their skill set due
to the current stagnant cultures of Pakistani universities and absence
of an innovative domestic market. This model addresses both of these
issues by first providing an extra revenue stream for the faculty
members, and secondly, promising projects from competitive markets that
would allow the participating faculty to continually update their skills
and to have an awareness of the latest market activity. This would have
a direct impact on the quality of research that they carry out.
4.4. Aligning Students Objectives
4.4.1. Mode of Engagement
Initially only final year students are expected to be involved in
this model. During their final year projects/thesis, they would be
expected to choose the projects going on in the incubators, in
consultation with their project supervisors. Although the students are
not expected to hold the equivalent skill set of professional engineers,
they would be able to provide intermediate level skills. They would be
paid for their work and at the end of the projects, would receive
certifications/recommendations for their involvement.
4.4.2. Benefits
Market is usually reluctant to hire fresh graduates due to the fear
of irrelevant skill set and thus additional costs associated with hiring
them. This model addresses those concerns by making sure that the
graduates have competitive skills, would have worked on professional
projects during their degrees and would have been taught by the faculty
with an updated skill set. The participating students would be paid and
would also receive certifications/recommendations of intermediate skill
set. This would provide the students with an additional revenue stream,
improving their access to higher education. Moreover, it would improve
their employment chances.
By and large this apprenticeship programme would improve the
quality of Pakistani IT workforce, leading to lower unemployment rates.
Many developed countries, such as Germany owe their AI success stories
partly to similar nationwide apprenticeship programmes. If implemented
successfully, this model would turn the incubators into vocational
laboratories for the students.
4.5. Aligning Incubators' Objectives
4.5.1. Modes of Operation
The incubators would be university-affiliated but not
university-administered. They would be located inside the university
premises, either as a separate building or having a completely
independent space, such as a few floors in one of the university
buildings. Their organisational structure has been depicted in the
Figure 2b. The incubator would be primarily managed by the incubator
manager (IM). IM would be responsible for senior level management,
selecting incubating companies, matching their objectives with the
university's vision, garnering political support for the incubator,
hiring and monitoring Project Managers (PMs), and making sure that the
incubator does not fall into the trap of mete real-estate management.
The second layer of management would be comprised of Project
Managers (PMs) hired from the market, based upon their sales, marketing
and project management skills. This is a people-intensive activity
therefore would require a thorough appreciation of the 'human
element' in the success of the projects by the PMs. The university
culture is very different from the market and even though academia
prepares the future professionals and leaders for the market, a huge
chasm exists between these two entities. This model intends to bridge
this gap, and the building elements of this bridge would be these PMs.
They will recognise the differences and the opportunities existing in
both environments and then construct an ecology where a mutual
compromise is achieved, ensuring maximum gain for all the stakeholders.
One of the main reasons behind Pakistani universities'
stagnation is the employment structure where it is virtually impossible
to tire any worker. This stagnation would be addressed by the continual
evaluation of the PMs whose incentives would be based upon the
performance of their projects and the revenue generated from them.
Therefore, it is the sole responsibility of the PMs to make sure that
projects are successfully, ensuring quality, timely completion and
budget constraints. Any PM who fails to assimilate into this environment
would be let go.
4.5.2. Benefits
Currently, many AIs in the United States (and even in Pakistan) are
facing problems due to financial constraints and their inability to
integrate with university culture. The sources of revenue are either the
rent from the tenants or the grants from their parent organisation. This
results in their inability to sift through the list of companies which
desire to locate themselves in the incubator, and thus end up choosing
companies based upon their ability to pay rents rather than their growth
potential or the relevancy of those companies with the university's
objectives. Moreover, the reliance on grants results in requirement of
political support and political compromises. All these factors result in
a dormant, real-estate focused incubator, becoming a poor model for the
incubating companies.
The model proposed in this study promises alternative revenue
streams for the incubators, by making incubators active partners in the
incubating companies. Incubator management is to be actively involved in
the selection, execution and completion of the projects that would be
carried out in the incubators, thus eliminating the gaps and the lack of
interest between incubator managers and the incubating companies.
Moreover, the incentives of the incubator managers would be based upon
the success of these projects, thus aligning the incubator
sustainability with the manager's retention and promotion.
Furthermore, the incubators would be selecting the projects that
are aligned with the universities, their faculty's skill set,
student objectives, and lab resources. Thus, the projects that would be
brought in would be closely aligned with the areas where university is
working, thus automatically resulting in political support for the
incubator and hence saving incubator manager's valuable time for
enterprise development activities.
5. CONCLUSION
Knowledge Process Outsourcing (KPO) is an emerging trend in which
intensive information-related, knowledge-related, or judgment-related
business services demanding advanced technical and analytical skills and
judgments, are outsourced by major companies to individuals in a
different company or in a subsidiary of the same company, located in the
same country or in another country in order to save money. This is
considered high-value work carried out by extremely specialised experts
and hence different from the business process outsourcing (BPO) industry
in that the subsidiary of contracted companies are part of the value
chain [Aggrawal (2007)].
BPO began in the 1990s and focused on relatively elementary and
standardised processes. KPO on the other hand, focuses on highly skilled
activities which were traditionally considered part of a company's
competitive advantage of core activities. The defining difference
between BPO and KPO is that KPO is usually focused on
knowledge-intensive business processes that require significant domain
expertise. The global KPO market is expected to grow at a cumulative
annual growth rate (CAGR) of 46 percent, to $17 billion in 2010. Some of
the growing areas of KPO include engineering designs, pharmaceutical,
biotechnology research, analytical services such as equity research and
financing research, and market research. Most of the KPO service
providers are located in countries such as India, Russia, Israel and
China and employee professionals like lawyers, MBA graduates, scientists
and engineers.
Because of the presence of such highly qualified faculty in the
Pakistani universities, an opportunity exists for Pakistan to explore
and attempt to claim its due share in this emerging market and the
academic incubator model being proposed could be a means to this
endeavour. Since the main driver of the KPO industry is highly qualified
human resource, Pakistani faculty could be connected with this industry
through incubators. As there is presently a shortage of venture
capitalists in Pakistan, an access to KPO industry could provide
start-up companies in the incubators with the necessary financing as
well as market which is growing very fast and faces a shortage on the
supply side.
The recent efforts by the Pakistani government to encourage FDI in
IT sector have started to show positive results. Pakistan has become the
20th most attractive outsourcing destination [PSEB (2007, 2009)]. An
increasing number of IT universities, their active incubators, growing
local IT industry and an emerging trend could be merged together to
improve the exports, employment and knowledge-base of the country.
Authors' Note: The authors would like to thank Dr P. A. Abeni
for his support during the conceptualisation of the proposed model, as
well as Ms Sarah Siddiq for her editorial inputs.
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http://www.nbia.org/ (accessed 7 September 2009)
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Aneel Salman <salmaa@rpi.edu> is affiliated with the
Department of Economics, Rensselaer Polytechnic Institute, New York,
USA. Atif Abdul Majeed <atifmajeed83@gmail.com> is associated with
the Lally School of Management and Technology, Rensselaer Polytechnic
Institute, New York, USA.
Table 1
Types of Incubators and their Main Objectives
Sponsor Objectives
Technical University Innovation, Faculty/ Student
involvement
Research Institutions Research Commercialisation
Government Regional development, poverty
alleviation, job creation
Private Sector Profits, patents, spin-offs, image
Source: Lalkaka (2000).