Nonlinear pricing strategies and competitive conditions in the airline industry.
Hernandez, Manuel A. ; Wiggins, Steven N.
I. INTRODUCTION
Many industries use nonlinear pricing based on product attributes.
One industry where this practice is long recognized is domestic
airlines. While price dispersion in the industry has been widely
studied, data limitations have prevented analysis investigating the
impact of competitive conditions on price dispersion linked to nonlinear
pricing as opposed to variation in costs. This paper uses a novel data
set that allows us to investigate how nonlinear pricing strategies vary
with market structure. We construct a ticket menu using standard
categories of tickets, including first class tickets, business class
tickets, fully refundable tickets, nonrefundable tickets, and
nonrefundable, restricted tickets. These categories exhibit
substantially different prices and are available across all types of
routes. We investigate both how market concentration and the competitive
pressures generated by Southwest and other low cost carriers impact the
relative fares within the ticket menu.
Using traditional measures of concentration, including both
Herfindahl-Hirschman Index (HHI) and discrete measures used in other
studies of airlines (competitive, duopoly, and monopoly), we observe
only a modest impact of concentration on relative fares. The discrete
measures appear to be more informative, indicating that concentration
primarily reduces the relative fares for high end (first class) tickets
on monopoly routes. We identify a puzzle regarding the pricing of high
end fares under monopoly. The evidence does not support a more general
relationship between concentration and other fares.
We find considerably stronger evidence regarding the impact of
Southwest on the fare structure. While previous studies show that
Southwest's presence reduces mean fares, our results provide a much
richer picture. The results show that Southwest's presence reduces
low end fares but actual and potential competition from Southwest also
generally leads to a substantial compression of the entire fare
structure. Competition from other low cost carriers also affects the
fare structure, but does not lead to a compression of fares.
Our analysis ties into several literatures. Our work is closely
related to the theoretical work on nonlinear pricing and imperfect
competition (see, e.g., Rochet and Stole 2002; Stole 1995). (1)
Generically, however, there is no natural empirical implementation of
these models for testing. More specifically, in these models consumers
differ in two dimensions, brand loyalty and their marginal preference
for quality. The results of these papers show that the relationship
between competition and high versus low prices turns on the correlation
between consumers' preferences for quality and their "brand
loyalty." Unfortunately, these models generally predict
monotonicity, so that prices exhibit either a wider or narrower spread
related to competition (Busse and Rysman 2002). Our results, in
contrast, show that higher prices are reduced on highly concentrated
routes, but that intermediate prices are at most modestly affected. The
results for actual and potential competition from Southwest generally
support the predictions of Rochet and Stole (2002) that increased
competition will lead to fare compression.
Our study is also related to the empirical work on competition and
price dispersion in airline markets. There is an extensive body of work
regarding the relationship between market concentration and airline
price dispersion. The empirical evidence on this matter is mixed. In a
seminal paper, Borenstein and Rose (1994) examine concentration and
price dispersion, using cross-sectional variation in market
concentration and dispersion to identify the relationship between the
two. They show that airlines offer highly dispersed prices; the expected
absolute difference in fares between two randomly chosen passengers on
the same airline and route is 36% of the average price. The authors also
find that price dispersion decreases with market concentration. Hayes
and Ross (1998), in turn, do not find a clear relationship between
market structure and price dispersion. More recently, Gerardi and
Shapiro (2009) and Gaggero and Piga (2011) find evidence that fare
dispersion of airline prices increases with market concentration. (2) Of
particular interest is Gerardi and Shapiro (2009), who use time-series
variation in concentration to identify its relationship with fare
dispersion. They argue that cross-sectional identification of the
effects of concentration may suffer from omitted variable bias. This
finding is of particular interest because our data are cross-sectional.
In contrast to these papers, our analysis contributes to an
understanding of fare dispersion, but approaches the issue using groups
of tickets that are used by airlines to create fare/ticket restriction
menus. (3) These data are more refined than earlier work that measures
dispersion using a simple Gini coefficient. Our menu approach permits an
examination of relative fares using comparably restricted tickets across
markets. This fare menu approach offers greater control for ticket
quality and several distinct metrics of fare differences using the
relative pricing of different groups of comparable tickets. These more
refined data show that the relationship between the fare structure and
competition is more complex than previous studies would indicate. Still,
we are restricted to a single cross-section, which requires caution in
the interpretation of results.
Our paper also contributes to the literature regarding the impact
of Southwest Airlines and other low cost carriers by examining the
effect of those carriers on relative prices within the fare menu.
Previous studies show that Southwest's presence has a substantial
impact on mean fares (see, e.g., Brueckner, Lee, and Singer 2010;
Goolsbee and Syverson 2008; Morrison 2001). These studies consider
separately actual competition from Southwest, potential competition
where Southwest offers service at both endpoints but not on the route
itself, and adjacent competition where Southwest offers service to the
same city-pair but at least one endpoint is to a different airport in
the same city. We follow a similar categorization to analyze how
Southwest impacts relative prices within a menu of fares. We use the
same categories to evaluate other low cost carriers.
The remainder of the paper is organized as follows. Section II
presents the empirical model. Section III describes the data. Section IV
presents and discusses the main estimation results and performs
alternative estimations to evaluate the robustness of the results.
Section V concludes.
II. EMPIRICAL MODEL
This section presents our empirical model of the relationship
between market structure and the fare ratios of various ticket types.
Our goal is to analyze whether competitive conditions affect a
carrier's nonlinear pricing strategy. This analysis involves
examining the effect of market concentration and the presence of low
cost carriers on relative prices, controlling for cost and other
market-specific effects. The cornerstone of our model regards our
ability to link specific groups of ticket restrictions to particular
fares, which differs significantly from previous work using the Origin
and Destination Survey (DB 1B) from the U.S. Department of
Transportation, which does not contain data on ticket characteristics,
load factors, and specific flights. (4)
Airlines provide a menu of ticket restrictions with associated
fares on their various routes and allow travelers to self-select by
purchasing different types of tickets. (5) A key feature of this fare
structure is that the basic menu of ticket types (restrictions) is the
same across routes, even when routes exhibit different levels of
competition. (6) This commonality permits us to analyze the relationship
between the relative prices of various types of tickets and competitive
conditions.
The ticket menu consists of five ticket quality categories ordered
by cabin, refundability, and ticket restrictions. More specifically,
Group 1 includes first class tickets while Group 2 includes business
class tickets. Group 3 includes fully refundable coach class tickets.
Group 4 includes nonrefundable tickets without travel or stay
restrictions, and Group 5 includes nonrefundable tickets that also
entail travel and/or stay restrictions. (7) We define the lowest priced
Group 5 tickets as the base group and examine the variation in the
ratios of the fares associated with higher quality tickets to Group 5
tickets.
A. Identification
Our identification strategy relies on the cross-sectional
relationship between these fare ratios and competitive conditions while
controlling for cost and market factors. Our ticket-level analysis
allows us to incorporate numerous, widely used controls that affect
airline fares. While our data is limited to a single cross-section, our
unique data set permits us to introduce various controls that have been
unavailable in prior work. Most important, our data permit the
construction of the fare menu so that relative fares include control for
ticket quality. In addition, we also have other data that permits
control for flight level data including a flight's estimated load
factor at ticket sale, days in advance a ticket was purchased, and time
and day-of-week of departure. These controls allow us to account more
accurately for possible differences in opportunity cost across tickets
that enhance the econometric reliability of the estimation.
Naturally, we cannot rule out potential unobservable differences
across routes regardless of the inclusion of a broad set of cost and
market controls. Although cross-route variation in the costs of removing
or adding ticket restrictions, which represent the key characteristics
varying across our ticket groups, seems implausible, there still may be
unobservable differences across routes correlated with market structure
and relative pricing strategies that could be biasing our results.
B. Model Specification
The model postulates fares as a function of group dummies for fare
type, market concentration, carrier market share on the route, the
presence of low cost carriers, hubbing, and a set of controls at the
ticket, flight, and market level. The central variables of interest are
the group dummies that capture the fare premia associated with higher
quality tickets as compared to base group fares.
We estimate two log-linear fare equations. In the first baseline
equation we do not interact quality premia with market structure. In the
second equation we do such an interaction, allowing quality premia to
vary with market structure and with the low cost carrier and hub
dummies. We refer to the first equation as the no interaction model and
to the second equation as the interaction model.
The log-linear fare equation of the no interaction model is given
by
(1) [MATHEMATICAL EXPRESSION NOT REPRODUCIBLE IN ASCII]
where [p.sub.ijkt] is the fare per mile of ticket (itinerary) i
charged by carrier j on route k at time t, [q.sub.fi] is a dummy
variable for Group f fare, f - 1, ..., 4, mkt[structure.sub.k] is the
route market structure measured through either HHI or categorical
variables for monopoly, duopoly and competition, [mktshare.sub.jk] is
the carder market share on the route, [LCC.sub.j] is a vector of
variables indicating the presence of low cost carriers on the route,
[HUB.sub.jk] is a vector of dummies to indicate the carrier has a hub on
the route, and [X.sub.ijkt] is a vector of ticket, flight, and route
controls. We specify the error term to have a carder effect
[[alpha].sub.1j], a random route effect [K.sub.1k] common to all carders
on a route, and a white noise error [[epsilon].sub.ijkt].
The log-linear fare equation of the interaction model is given by
(2) [MATHEMATICAL EXPRESSION NOT REPRODUCIBLE IN ASCII]
The parameters of interest are [[beta].sub.f1] in Equation (1) and
[[delta].sub.f1], [[delta].sub.f3], [[delta].sub.f6], and
[[delta].sub.f8] in Equation (2), where f = 1, ..., 4. The magnitude of
the coefficients [[beta].sub.f1] and [[delta].sub.f1] approximates the
quality premium of Group 1 through Group 4 fares as compared to Group 5
fares, the lowest fares. The signs of [[delta].sub.f3],
[[delta].sub.f6], and [[delta].sub.f8] indicate how these premia vary
with market concentration, the presence of low cost carriers and hubs.
Table S1 in the Supporting Information provides a full description of
all variables used in the analysis.
Carrier market share on a route and route concentration are both
included because, as shown by Borenstein (1989), these variables can
have distinct effects on fares (see also Stavins 2001). An increase in
market concentration on a route would be expected to increase all fares,
but an increase in a given carder's share could lead to a separate
effect increasing only that carrier's fares.
Following Mordson (2001), Lee and Luengo-Prado (2005), Goolsbee and
Syverson (2008), and Brueckner, Lee, and Singer (2010), we separately
account for the presence of Southwest and other low cost carriers. The
existing literature indicates that Southwest and other low cost carders
represent distinct and somewhat different types of competitive pressure,
affecting the level of fares. We address how such competitive pressure
can also have a distinct effect on the distribution of fares. We account
for both the presence and potential presence of these carriers on the
route and at adjacent airports, considering that low cost carriers may
operate from alternative airports.
Previous studies have also shown that hubs may affect fares,
raising the distinct possibility that they may differentially impact
particular groups of fares. In particular, hubbing may lessen
competition through frequent flyer programs and long-term leases on
gates and airports facilities, leading to differential pricing at hubs
(Borenstein 1989; Evans and Kessides 1993; Lee and Luengo-Prado 2005).
For example, carriers may extract additional hub premiums from travelers
who purchase high end fares who may also be active participants in
frequent flyer programs. We account separately for passengers who
originate at a hub and those whose destination is a hub.
Our data set further permits to control for flight-level scarcity
as studied in theoretical analyses of scarcity pricing in airlines.
Theories of scarcity pricing developed by Dana (1998, 1999a, 1999b) and
Gale and Holmes (1993) indicate that prices will vary with load factor.
(8) Variations in the load factor of a flight may reflect both changes
in capacity utilization and in the perceived probability that demand
will exceed capacity. Accordingly, we account for time of purchase,
flight level load factor deviations, and peak departure times. Days
before departure reflect the fact that flights gradually sell out, and
remaining fares are typically higher. (9) We measure load factor
deviations by first measuring mean load factor for each day prior to
departure by carrier-route. For a given itinerary, we then measure
deviations in the actual load factor from this baseline for a given
flight and day on which a ticket was purchased. Positive deviations
reflect greater scarcity and the reverse for negative deviations. These
controls reflect Dana's approach. We also include a peak departure
variable corresponding to Monday through Friday from 7-10 a.m. and 3-7
p.m., considering that Gale and Holmes (1993) emphasize scarcity
associated with busy flight times. Our analysis reveals systematically
higher load factors at these times.
The analysis also includes market controls for cost and demand
conditions widely used in the literature. We account for slot-controlled
airports which are likely to raise the costs of serving a market
(Borenstein 1989). (10) Similarly, we include market variables for
distance, average population and per capita income at the endpoint
cities, a tourism index, and the absolute temperature difference between
the origin and destination. (11) Both the tourism index and the absolute
temperature difference are used to control for tourist effects and,
potentially, for differences in the relative demand for different fare
types. The tourism index is a proxy of the proportion of leisure
travelers to each destination (Borenstein 1989; Borenstein and Rose
1994). A larger absolute temperature difference between the origin and
destination might also indicate a higher proportion of leisure travelers
on the route (Brueckner, Dyer and Spiller 1992; Stavins 2001).
C. Endogeneity Issues
In Equations (1) and (2) both market share and HHI are potentially
endogenous. Market share is endogenous both because fares and share may
influence each other and because unobservable route characteristics may
influence both. To the extent that market share is endogenous, the route
HHI is also endogenous. We begin by using the same instruments and
procedures found in the studies of Borenstein (1989) and Borenstein and
Rose (1994), and then introduce additional controls to address remaining
issues. We also consider potential differences in routes to evaluate
whether such differences are systematic.
We instrument a carrier's market share using the
carrier's geometric average of its enplanement shares (share of
boarded passengers) at the two endpoint airports, where the average
shares are calculated omitting the route in question. Enplanement shares
at endpoint airports measure the carriers' portion of total boarded
passengers at the endpoints, reflecting the degree to which passengers
may be familiar with or prefer travel on a particular carrier at those
endpoints. High endpoint enplanement shares are closely related to high
shares on individual routes. This instrument preserves the portion of
high shares common to the endpoint airports but should not be correlated
with idiosyncratic route-specific share effects because it is calculated
using endpoint shares of boarded passengers for all routes from the
endpoint airports. Further, since high enplanement shares at the
endpoints are not influenced by fares on a given route, then
enplanements are not likely to be simultaneously determined with fares
on a particular route that is excluded from the enplanement share
calculation.
The use of this instrument, however, raises the possibility of an
airport specific effect. High enplanement shares could be related to a
common preference for a carrier's flights related for example to
frequent flyer loyalty. There is no complete solution to this potential
selection issue, but we address it in two ways.
First, to control for the potential preference of frequent flyers
and its potential correlation with enplanement shares, we introduce two
hub variables as compared to the single variable found in the
literature. We use both an overall hub variable, which takes a value of
one for all passengers on the hub route, and an origin hub variable,
which takes a value of one only when passengers originate from a
carrier's hub. These variables should control for routes where
there would be a strong preference for the hub carrier's flights.
(12)
These instruments and controls though may not fully resolve
unobserved route characteristics that may influence the estimates. There
is an inherent limitation in attempting to instrument for market shares
because shares may be associated with other unobservable factors that
may lead to dominance and higher prices. For example, while the hub
variables may attenuate the effects of frequent flyer programs, they
cannot offer such control on nonhub routes. The implication is that the
share coefficient may, to some extent, reflect the effects of such
preferences so that it is important to note that the coefficient for
market share could in part reflect the influence of these factors.
In addition, there may also be unique characteristics of highly
concentrated routes, which leads to our second approach. Our results
indicate that the primary effects of concentration on prices are found
on the most concentrated, monopoly routes. Consequently, we investigate
the potential similarities and differences between these monopoly routes
and other routes in our sample in an attempt to identify other important
factors that set such routes apart (see Section IV).
If share is endogenous, then HHI is also endogenous. We can readily
calculate an instrument for HHI if one assumes that the above instrument
for market share is valid and that the concentration of traffic among
other carriers-that is, the distribution of remaining shares among those
carriers--does not depend upon a carrier's own fares. Using this
assumption, the endogenous portion of HHI is that part associated with
the firm's own share. Accordingly, one can develop an instrument by
estimating the firm's share in a first stage regression using the
instrument described above. Using the fitted values from this regression
one can then rescale other firms' shares to ensure that overall
shares continue to add to one. We can then calculate a predicted HHI
using the estimated share from the first stage regression and these
rescaled shares. (13) This predicted HHI is a valid instrument for HHI
using the assumptions described above.
This instrument is subject to limitations similar to those
described above for the market share instrument. Large shares for a
carrier could be associated with unobserved demand factors that affect
all departures from an airport so that the HHI coefficient in part
reflects these effects. These effects should be more muted because the
HHI is calculated using all shares, but one should interpret these
coefficients recognizing that one cannot rule out these effects. We also
include instruments for the interaction terms between HHI and the dummy
variables for fare types that consist of the same instruments interacted
with the corresponding dummy variables.
Southwest's presence on a route is also potentially endogenous
(see also Goolsbee and Syverson 2008). In our analysis we categorize
Southwest's presence into four groups: routes served by Southwest,
routes where Southwest serves both endpoint airports but not the route,
routes where Southwest offers adjacent service (at least one endpoint is
to a different airport in the same city), and routes where Southwest
does not offer service to at least one of the cities (see Brueckner, Lee
and Singer 2010; Goolsbee and Syverson 2008; Morrison 2001). In
principle there exists a fifth category where Southwest is a potential
entrant into adjacent service, but Goolsbee and Syverson find that such
potential entry does not affect prices. The source of endogeneity
concerns the selection bias and potential endogeneity regarding routes
Southwest actually enters as compared to those where it is simply a
potential entrant. The same taxonomy and interpretation applies to other
low cost carriers.
We adopt two strategies for addressing this issue. First, our
results, which are similar to those of Goolsbee and Syverson (2008),
show that Southwest's effects are similar for routes where
Southwest offers service and where they offer potential service (i.e.,
they serve both endpoints, but not the route). This finding suggests
that the effect arises because Southwest serves both endpoint airports.
We confirm this interpretation by re-estimating the basic equation using
a single variable that takes a value of one whenever Southwest serves
both endpoint airports. This variable is clearly exogenous since
Southwest's decision to serve each endpoint is unlikely to be
endogenous to the fares on a particular route from the airport, or
characteristics associated with a single route from that airport. This
approach does not rule out a selection mechanism where the routes differ
from other routes in the sample. Our second strategy is to compare the
route characteristics for routes where Southwest is an actual or
potential competitor compared to other routes.
For low cost carriers the data indicate only modest effects of
those carriers when they actually serve a route and similar modest
effects on the distribution of fares. Given the lack of instruments, and
the fact that we mainly use low cost carriers as a control, we
re-estimate the equation using a single variable that takes a value of
one when low cost carriers serve both endpoints. We further recognize
the potential endogeneity of other control variables, including the
tourism index and load factor deviations. Due to the lack of valid
instruments we can only acknowledge this issue and caution that one
should interpret our results accordingly.
III. DATA
A. Ticket Transactions Data
The main data source of this paper is a census of airline ticket
transactions from a major computer reservation system (CRS). The data
set consists of tickets purchased between June and December 2004 for
travel in the fourth quarter of that year. It includes tickets purchased
directly from airlines, including their websites, and through travel
agents and online travel sites. Overall, the data represent
approximately 30% of all domestic ticket transactions in the United
States. For each ticket sold or itinerary, we have information on the
fare paid, origin and destination, segments (coupons) involved in the
itinerary, carrier and flight number, cabin and booking class, and dates
of purchase, departure, and return.
Due to confidentiality reasons, the major CRS vendor did not
provide information on ticket restrictions. Consequently, the
transaction data set was merged to historical data from a travel
agent's CRS containing a large subset of fares offered for travel
in the last quarter of 2004. (14) For each fare in this second data set,
we have information on origin and destination, carrier, booking class,
departure date from origin, advance purchase requirements,
refundability, travel restrictions, and maximum or minimum stay
restrictions. The matching procedure, described more fully by Puller,
Sengupta, and Wiggins (2009), matches an itinerary from the transaction
data set to a fare from the travel agent's data set based on route,
carrier, and fares. The matching process ensured that fares matched
within 2% and that the itinerary matched advance purchase requirements
and travel and stay restrictions. (15)
Following the literature, we define a route as an airport-pair,
regardless of direction, and restrict attention to direct one-way and
roundtrip itineraries. This restriction follows Goolsbee and Syverson
(2008) and Gerardi and Shapiro (2009) but was needed in our case because
it is not possible to match multi-leg trips in the original data set
with ticket restrictions from the second data set. (16) We also exclude
tickets that involve travel with different airlines (interline tickets)
and tickets with different ticketing and operating carriers. Prices are
measured as roundtrip fares and the fare for one-way tickets is doubled.
To avoid holiday peaks, we drop transactions involving travel on
Thanksgiving, Christmas, and New Year. (17) We also follow the
literature by eliminating fares of less than 20 dollars (ten for one-way
tickets), which presumably represent the handling charges for
frequent-flyer tickets.
The data set includes tickets for travel on American, Continental,
Delta, Northwest, United, and US Airways. These legacy carriers
individually transported more than 5% of all domestic travelers during
the fourth quarter of 2004. Southwest also carried more than 5% of all
domestic travelers, but we exclude Southwest tickets because we only
have limited information for those tickets and Southwest does not use
the fare menu that is central to the analysis. The data set also
includes tickets for flights operated by AirTran, Alaska, America West,
ATA, Frontier, Hawaiian, Midwest, Spirit, and Sun Country.
The analysis restricts attention to matched itineraries where there
are at least one thousand observations per route and one hundred
observations per carrier-route. This restriction results in 878,169
tickets on 246 routes and 460 carrier-routes. The list of routes is
reported in Table $2. It is important to note that while we restrict the
tickets used in our analysis, all market structure variables include all
carriers and tickets.
As noted, we group tickets into five categories. Table S3 shows
that fares decline with the quality decreases that occur as we move from
Group 1 to Group 5. The data in the table were calculated using carrier
route percent deviations from mean fare per mile by ticket category for
the legacy carriers. These percent deviations were then averaged across
routes for the corresponding carriers. Group 1, Group 2, and Group 3
fares are generally above the average fare per mile charged by a carrier
while Group 4 and Group 5 fares are below the average. These data reveal
sharp differences in the fares of the various groups, a finding that is
confirmed in the regression analysis below, which controls for numerous
other factors. The five-type fare structure together with dummy
variables for time of purchase and one-way travel and carrier fixed
effects explain on average 76% of the fare variation in each of the
routes analyzed.
B. Market Level Variables
We also use various market level variables similar to those used in
previous airline studies. Market share and the market structure measures
are derived from the T-100 Domestic Segment Database from the Bureau of
Transportation Statistics (BTS). This data set contains domestic,
nonstop segment data reported every month by all U.S. carriers. As noted
by Gerardi and Shapiro (2009), who also work with nonstop itineraries,
there are limitations to this approach, but this data source most
closely matches the concentration of the sales of tickets in our sample.
For market concentration, we include the HHI. We also follow
Borenstein and Rose (1994) and use as an alternative a set of discrete
concentration measures. Under that approach we categorize routes into
monopoly (greater than 90% of nonstop passengers for a single carrier),
duopoly (two carriers with greater than 90%), and competitive (the
remainder).
Turning to low cost carriers, we use a 5% market share threshold in
defining actual presence for Southwest and other low cost carriers. This
threshold eliminates seldom used, highly circuitous routes. Adjacent
competition by these carriers is defined as a case where these carriers
serve a city-pair but at least one endpoint is to a different airport in
the same city (see Morrison 2001). We follow Goolsbee and Syverson
(2008) who measure potential competition by these carriers as a setting
where the carrier operates at the two endpoint airports but does not fly
the route. While they find that such potential competition is important,
they do not find that potential entry involving adjacent airports is
significant.
Table 1 presents descriptive statistics. Roundtrip fares range from
62 dollars for a Las Vegas (LAS)-Los Angeles (LAX) trip on American to
$4,806 for a San Francisco (SFO)-New York-Kennedy (JFK) trip on United.
The average fare paid is 457 dollars or 31.3 cents per mile. The
percentage of tickets sold in Group 1 through Group 5 is, respectively,
5%, 7%, 12%, 28%, and 47%. Roughly 60% of the tickets are bought in the
last 2 weeks prior to departure, and 25% are purchased in the last 3
days. More than 80% of itineraries involve travel to/from a hub, 74% of
itineraries are for roundtrip travel, and 65% of the tickets involve
travel during peak times. There is direct competition from Southwest for
9% of the itineraries and competition from other low cost carriers for
34% of the itineraries. Twelve percent of the sample tickets are on
monopoly routes, 48% on duopoly routes, and 40% on competitive routes.
Eighteen percent of routes are monopolies, 48% are duopolies, and the
remaining 34% are competitive markets. These distributions are similar
across various distances.
Figure 1 provides a preliminary overview of the value of the menu
pricing approach in analyzing the relationship between market
concentration and pricing. The figure graphs the relationship between
concentration and the ratio of various Group fares to the lowest, Group
5 fares. The graph indicates a more complex relationship than provided
by a simple Gini coefficient. Panel A uses discrete market structure
categories and shows that the average fare per mile of Group 1 (first
class) decreases relative to Group 5 in monopolies. On competitive and
duopoly routes the ratio of Group 1 to Group 5 fares is approximately
5.8 while on monopolistic routes the ratio is less than 4.6. The ratio
of Group 2 (business class) to Group 5 fares also decreases, but only
moderately. In contrast, the ratio of Group 3 to Group 5 fares increases
in highly concentrated markets, from two in competitive and duopoly
markets to 2.7 in monopoly markets. Group 4 fares relative to Group 5
fares do not seem to vary with market structure conditions (the ratio
fluctuates around 1.5). This relative pricing pattern also holds when
using HHI, as illustrated in the bottom figure. (18)
Table 2 offers additional insights about the relative pricing
pattern described above. The table reports absolute fares in cents per
mile by fare type and market structure using both market structure
categories and concentration ranges. Interestingly, the decrease in the
ratio of Group 1 to Group 5 fares on monopoly routes is mainly driven by
fare reductions for first class tickets. On competitive and duopoly
routes Group 1 fares average between 94 and 97 cents per mile while on
monopoly routes these fares average about 74 cents per mile. Group 5
fares, in turn, fluctuate around 18-19 cents per mile with varying
market structure conditions. Business class (Group 2) fares also show a
moderate decrease in highly concentrated routes. Group 3 fares, on the
other hand, show an important increase from 31-32 cents per mile on
competitive and duopoly routes to 43 cents per mile on monopoly markets,
which explains the increase in the ratio of Group 3 to Group 5 fares.
Group 4 fares also increase in more concentrated markets, but to a
lesser extent. Hence not all fares necessarily rise or follow a similar
pattern with increased concentration, which reinforces the complex
relationship between market structure and pricing behavior in the
industry.
Figure 2 provides, in turn, some insights regarding the potential
impact of Southwest on relative fares within the ticket menu. The figure
reports average price ratios by fare type, day of purchase, and
Southwest direct presence on the route. We find that the ratio of Group
1, Group 2 and Group 3 fares to the lowest, Group 5 fares are smaller on
routes where Southwest directly operates versus routes where Southwest
is not present. On average, the price ratios are 25%-35% smaller on
routes with Southwest presence. Interestingly, the differences in
relative fares persist, or in the case of Group 2 become more
accentuated, as we approach the departure date. The ratio of Group 4 to
Group 5 fares, in contrast, does not show much variation across
different days prior to departure with Southwest presence.
IV. ESTIMATION RESULTS
This section presents the estimation results and evaluates
robustness. The fare equations specified in (1)and (2)are estimated by
both ordinary (OLS) and two-stage least squares (2SLS). The 2SLS
approach is required to address the potential endogeneity of the carrier
market share and the route HHI. (19) We treat carrier effects as fixed
and route effects as random. Route effects are treated as random to
permit inclusion of route-specific variables, such as market structure.
A. No Interaction Model
Table 3 presents the results for the base, no interaction model.
These results show the basic fare premia for various groups compared to
Group 5, Model 1 measures market concentration using HHI while Model 2
uses the categorical variables. Carrier fixed effects are omitted for
ease of presentation. As in Goolsbee and Syverson (2008) and Gerardi and
Shapiro (2009), the reported standard errors are robust and clustered at
the route level to control for correlation of errors on a route.
Turning to the power of our instruments, while we do not have
overidentifying restrictions with which to test the exogeneity of the
instruments, we do examine under- and weak identification of our
instruments. The test results are presented at the bottom of Table 3.
The tests reported are the LM and Wald versions of the Kleibergen and
Paap (2006) rk statistic. The LM under-identification test rejects at
the 1% level of significance the null hypothesis that the excluded
instruments are not correlated with the presumably endogenous regressors
while the F weak-identification test suggests that the instruments are
not weakly correlated with the endogenous explanatory variables.
The estimation results for the group variables show the price
premia for various groups after controlling for cost and market-specific
factors. The quality premium over Group 5 fares increases progressively
from Group 4 through Group 1 fares. In the first model, where we use HHI
as the measure of market concentration, the 2SLS results indicate that
Group 4 through Group 1 fares per mile are, on average, 35%, 54%, 204%,
and 398% higher than Group 5 fares. In the second model, where we use
categorical variables to measure market concentration, the corresponding
premia are very similar: 35%, 54%, 202%, and 402%.
The coefficients of the control variables generally have the
expected signs and are in most cases statistically significant in both
models. Average fares, however, do not show much variation with the
market structure measures. Further insight into this result can be found
in the study of Borenstein (1989), which found offsetting effects
regarding the impact of HHI on low (20th percentile) and high (80th
percentile) fares. (20)
Regarding the impact of low cost carriers on fares, we observe that
Southwest has larger effects than other low cost carriers. We find that
direct, potential, and adjacent competition from Southwest all
significantly reduce fares. In particular, direct competition from
Southwest reduces fares by about 29%, and both potential and adjacent
competition reduces fares by 21%. Other low cost carriers, however, only
have a significant negative effect on prices (of 15%) when they directly
serve the route. (21) Hubs, in turn, have a positive effect on fares.
The results show that fares per mile on routes where the operating
carder has a hub at either endpoint are about 15% higher than thres on
routes not involving a carrier's hub.
[FIGURE 2 OMITTED]
Concerning the remaining coefficients, we focus on Model 2 for ease
of exposition. The results show that both the time of purchase and
one-way tickets have an important effect on ticket prices. Tickets
bought closer to departure time are typically more expensive than those
bought further in advance. More specifically, travelers who purchase a
ticket 0-6 days in advance end up paying between 22% and 24% more per
mile than those who purchase a ticket more than 21 days in advance.
Passengers who purchase one-way tickets pay 18% more than half the price
of roundtrip fares. The results further indicate that the load factor
and peak time variables are statistically significant, but their
economic magnitudes are small. A one standard deviation increase in the
deviation of load factor from its mean at the time of ticket purchase
(0.2) only increases the fare per mile by 2%. Tickets that involve
travel during peak times of the day are approximately 3% more expensive
than those during off-peak times.
Most of the coefficients of the market variables are consistent
with the literature. The presence of a slot-controlled airport increases
average fares by about 13%. Distance between endpoints and a higher
population at the endpoint cities decreases the average fare per mile.
The tourism variables are designed to account for the proportion of
leisure travelers on a route, but only the tourism index is
statistically significant and it is economically small. A one standard
deviation increase in the tourism index (0.03) results in a 4% decrease
in the average fare per mile.
B. Interaction Model
We now turn our attention to the relationship between the quality
premia and market structure. Table 4 presents the estimation results for
this interaction model. As above, Model 1 uses the HHI while Model 2
uses categorical concentration variables. For later comparison we begin
by only interacting concentration with the quality variables (base
interactions). We then further interact the ticket quality measures with
a full set of dummies for Southwest, other low cost carriers, and hubs
(full interactions). We note without further discussion that the
estimated coefficients of the control variables here are similar to
those in Table 3.
The Model 1 results show a statistically significant effect of HHI
on the Group 1 premium. The relative premia of the other group fares do
not seem to vary with changes in the level of concentration. Further
insight into this result is provided by Model 2, which uses discrete
concentration measures. Those results show that the Group 1 premium
falls only on monopoly routes. We also observe a marginally significant
increase (in the base interactions model) in the relative premium of
Group 3 fares on monopoly routes. Group 2 relative fares moderately
decrease on duopoly routes while the Group 4 premium remains unchanged.
Hence the results for traditional measures of concentration show
only a weak, limited relationship between the structure of fares and
concentration as summarized in Table 5. Panel A of the table reports
predicted premia over Group 5 fares for various categories and levels of
concentration. The panel reveals largely modest differences as
concentration changes with the exception of Group 1 fares, which appear
to be driven by the most concentrated, monopoly routes.
Our data present a more complete view of fare structure than is
available from other studies using Gini coefficients or other single
statistics regarding dispersion, and indicate only a limited
relationship between concentration and fare structure. In particular,
our results indicate that when using a fare menu approach the primary
effect of concentration is for the highest priced tickets on monopoly
routes. This result, also observed in the preliminary analysis (see
Figure 1), is something of a puzzle given a monopolist's market
power. The result may be indicative of a more complex relationship
between the fare structure and concentration than previous studies would
suggest. Because this result is found only on a limited number of
routes, and for monopolies, the result naturally raises a possible
selection issue regarding these routes, which we deal with in the next
subsection. (22) For now we turn to Southwest.
The regression results in Table 4 show a very substantial effect of
Southwest on the level and structure of fares. In particular, Southwest
direct or potential presence both reduces the base fare, by
approximately 15%, and compresses the entire fare structure. Comparing
the two parts of Panel B in Table 5 reveals that the premium over Group
5 falls by at least one-half; in the case of Group 2 and Group 3 fares
the premia substantially vanish or is even reversed. (23) Consequently,
Southwest actual or potential presence appears to significantly change
the fare structure of legacy carriers.
The more surprising feature of the results is that Southwest has a
larger impact on high end fares than on low end fares. A possible
explanation for the observed fare compression is that legacy carriers
are simply trying to compete with Southwest, which operates with a
fairly compressed fare structure. In addition, Southwest may be
competing with legacy carriers for business travelers by offering
important time savings in terms of higher flight frequencies and better
on-time performance. Figure S1 compares the average flight frequency and
on-time performance of Southwest versus legacy carriers on all routes in
our sample where both directly compete (21 routes). The comparison is
based on the airline on-time performance data provided by the BTS. We
consider both all flights during our period of analysis and only flights
during peak times (weekdays 7-10 a.m. or 3-7 p.m.) where we could expect
a higher presence of business travelers. We observe that Southwest
offers, on average, nearly one additional flight per day than legacy
carriers operating on the same routes (10.9 vs. 10.1 flights per day).
Similarly, Southwest shows a better on-time performance than legacy
carriers for most of the indicators considered. Except for departure
delays, Southwest shows lower flight arrival delays (10.6 vs. 11.9 min
per flight), elapsed time (10.3 vs. 10.9 s per mile traveled) and
cancellations (0.6% vs. 0.8% of flights cancelled) during any time of
the day. (24) These differences persist when considering only peak
hours. Hence, business travelers may be willing to accept fewer
amenities to achieve the larger time savings provided by Southwest.
The results obtained are also in line with the results of Snider
and Williams (2011) who find that direct low cost competition compresses
the fare distribution; yet our results do not extend to low cost
carriers other than Southwest as discussed next. Our results further tie
with the results of Alderighi et al. (2012) for the European aviation
market. They find that competition of low cost carriers reduces both
business and leisure fares of full-service carriers in a quite uniform
manner, with an emphasis on mid-segment fares. The remaining issues
regarding Southwest, as above regarding monopoly routes, concern
potential endogeneity of Southwest presence and sample selection issues
regarding the routes it serves, which we address more fully in the
following subsection.
Competition from other low cost carriers and airline hubs has a
considerably smaller impact on fares. Direct competition from other low
cost carriers leads to lower base fares, as well as Group 3 fares, but
somewhat higher premia for first and business class fares. The increased
premia for First and business class ranges from 50 to 150 percentage
points. These results would appear to be driven by changes in the
composition of passengers that airlines serve once some passengers opt
to use low cost carriers. Specifically, low cost carriers compete
vigorously for price sensitive customers, and legacy carriers respond by
raising prices on the less price sensitive customers who remain. This
result indicates that the different type of competitive pressure exerted
by Southwest and other low cost carriers on fare levels, found in
previous studies, also extends on to the fare structure. Southwest seems
to further compete with legacy carriers for business travelers.
Airlines also increase their fares generally for flights serving
their hubs, but the structure of fares is only modestly different in
those settings. The hub variable, defined as one for a hub origin or
destination, indicates an approximate 14% increase in base fares. The
interactions of this variable with the group dummies are generally
positive but not significant (except for Group 2 fares), which indicates
a reasonably uniform increase in fares. The separate dummy for a hub as
an origin, which measures the differential effect of passengers whose
trips originate at a hub but arrive at a nonhub airport, is also
insignificant. The conclusion is that fares increase for hub service but
the basic structure generally remains unchanged.
The regression results in Tables 3-5 provide three important
results. First, the quality premium over Group 5 fares declines
progressively as we move from Group 1 (first class) through Group 4
fares, which confirms the asserted price/quality ticket differences.
Second, traditional measures of concentration are related to this fare
structure only in that first class premia fall substantially on monopoly
markets, a puzzling result that differs significantly from the Busse and
Rysman (2005) investigation of Yellow Pages advertising. Third,
Southwest presence, particularly direct and potential presence, is
associated with a substantial reduction in all fares and a general
compression of the entire fare structure. Competition from other low
cost carriers and hubbing do not generally impact the fare structure.
C. Sample Selection and Endogeneity
The fact that our findings focus on discrete city-pairs raises the
issue of whether there are unidentified route characteristics that lead
to a sample selection bias that could separately account for the
results. Table $5 presents the available summary statistics comparing
both monopoly versus nonmonopoly routes, and comparing routes that vary
according to Southwest's competitive presence. These data cannot,
of course, fully address the possibility that there are other
unidentified differences across routes. The data, however, indicate that
in terms of observables the routes seem to be similar. (25)
The remaining econometric issue regarding Southwest and other low
cost carriers regards whether the actual provision of service on a route
is correlated with unobservable route characteristics that could also
influence airline prices. Note that the impact of Southwest on average
prices is similar simply if Southwest operates at both endpoint
airports. Because service at both endpoint airports consists of
decisions involving a large number of routes, Southwest's decision
to offer service at the endpoint airports is unlikely to reflect demand
on the individual routes. Accordingly, we can avoid endogeneity by
constructing a dummy variable that takes a value of one if Southwest is
present at both endpoint airports. We use a similar, but separate
variable for other low cost carriers. The estimation results under this
alternative specification are reported in Table $6. The estimated
effects of Southwest and other low cost carriers in this specification
remain similar, but somewhat smaller than those found in Table 4. While
neither the original specification nor this specification is ideal, in
the absence of valid instruments the results suggest that potential
endogeneity is unlikely a source of substantial bias.
Finally, the potential route selection bias can also be addressed
in two albeit incomplete ways. One way is to break down the sample into
more homogenous subsamples based on distance and number of passengers,
and determine if the results hold up within the subsamples. We observe
that most of our central findings regarding the decrease in the relative
premium of Group 1 tickets on monopoly routes and the impact of
Southwest on the fare structure hold. (26) The second way is to identify
the variables varying within a route using a first-step estimation with
routes fixed effects and then identify the remaining controls at the
route level with the between estimator. Most of our main results also
hold under this alternative estimation procedure. (27)
D. Alternative Measures of Market Structure and Functional Form
The analysis above measures market concentration and the presence
of low cost carriers using T-100 Domestic Segment data. These data sets
are only for direct flights, which is consistent both with our sample
based on direct itineraries, and Gerardi and Shapiro (2009). One could
argue, however, for broader measures that include both direct and
connecting service. Both types of measures have been used in prior work.
We use as an alternative a widely used, broader measure that includes up
to four coupons (one-stop service) from DB1B. (28) For comparison, in
the T-100 data used above, 84 routes are competitive, 119 are duopolies,
and 43 routes are monopolies. With the alternative DBIB data, 124 routes
are competitive, 100 are duopolies and 22 are monopolies.
Using these alternative measures of market structure, the basic
regression results do not change. Table $7 presents the estimation
results using these alternative measures. The magnitude of the control
variable coefficients changes little and the measured impact of
concentration on the structure of fares is generally unchanged.
Southwest presence, particularly direct presence, also seems to compress
the entire fare structure. The upper panel of Table $8 (panel A)
summarizes all these results. Overall, the price premia for these
estimations change little as compared to those found above.
We also investigate the robustness of the results to functional
form by re-estimating Equation (2) using fare per mile as the dependent
variable instead of its logarithm. Table S9 presents the estimation
results. The results show that the effect of both the control variables
and the variables of interest are in most cases similar to those above.
The signs and significance levels of the measured changes in the price
premia are qualitatively similar as is the measured impact of market
structure and Southwest presence. As shown in the lower panel of Table
$8 (panel B), the changes in fare premia between competitive to highly
concentrated markets are also similar to those found in the estimations
above. Southwest direct or potential presence also significantly reduces
(and reverses in several cases) the relative premium of the group fares.
In sum, the alternative measures of market structure and
alternative functional form broadly support the central findings that
the ratio of first class to the lowest fares significantly decreases on
monopoly routes, while Southwest direct and potential presence generally
compresses the entire fare structure. The results seem not sensitive to
a variety of alternative estimations.
V. CONCLUDING REMARKS
This paper has investigated the relationship between competitive
conditions and nonlinear pricing in the airline industry. Our unique,
ticket level data set enabled us to construct a fare menu, and then
examine how the premia for various types of fares is influenced by
changes in market concentration and the presence of Southwest and other
low cost carriers. The menu consisted of five categories of tickets
ranging from first class to restricted, nonrefundable tickets.
The estimation results show a limited relationship between the fare
menu and traditional measures of concentration. The highest-quality
fares (first class tickets) decrease relative to low-quality fares in
highly concentrated (monopoly) routes. This is a puzzling result given a
monopolist's market power, which further suggests that the
relationship between the fare structure and market concentration is more
complex than prior studies would suggest.
In contrast, there is strong evidence that Southwest's
presence has a large and important effect on both the level and
distribution of fares. In particular, we observe that actual and
typically potential competition from Southwest both lowers all fares and
compresses the entire fare structure, forcing higher end fares down
toward the lowest fares. Competition from other low cost carriers also
reduces low end fares, but competition from these carriers appears to be
associated with more fare dispersion. Hence Southwest exerts a kind of
different type of competitive pressure than other low cost carriers and
seems to further compete with legacy carriers for business travelers by
offering important time savings.
Finally, we recognize that since our identification strategy is
cross-sectional there still may be other unobservable differences across
routes correlated with market structure and relative pricing strategies
that could impact our results. The analysis considered various
differences in routes and did not find important differences, but one
cannot rule out the possibility that route level unobservables influence
the results. Accordingly, one should interpret the results with some
caution given the results of Gerardi and Shapiro (2009) who found that
the cross-sectional analysis of Borenstein and Rose (1994) was likely
impacted by such an omitted variable bias.
ABBREVIATIONS
BTS: Bureau of Transportation Statistics
CRS: Computer Reservation System
HHI: Herfiudahl-Hirschman Index
doi: 10.1111/ecin.12045
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SUPPORTING INFORMATION
Additional Supporting Information may be found in the online
version of this article:
Table S1. Description of Variables
Table S2. Routes by Market Structure
Table S3. Average Percent Deviations from the Average Fare per Mile
by Ticket Type and Legacy Carrier, Percent Differences Calculated at
Carrier-Route Level
Table S4. Distribution of Tickets by Ticket Type, Legacy Carrier
and Southwest Direct or Potential Presence
Table S5. Route Characteristics by Market Structure and Southwest
Presence
Table S6. Log of Fare Per Mile Regressions, Interaction Models
(Alternative Specification with Single Dummies for Low Cost
Carriers' Presence at Endpoint Airports)
Table S7. Log of Fare Per Mile Regressions, Interaction Models
(Measures of Market Structure Derived from DBIB)
Table S8. Predicted Quality Premia of Various Fares to Group 5 by
Market Structure and Southwest Presence (Alternative Estimations)
Table S9. Fare Per Mile Regressions, Interaction Models
Figure S1. Flight Frequency and On-Time Performance of Southwest
versus Legacy Carriers (Calculations Based on the Routes Where Southwest
Directly Competes with Legacy Carriers).
(1.) Refer to the study of Stole (2007) for an extensive survey of
models on nonlinear pricing and imperfect competition.
(2.) See also the study of Stavins (2001), who uses marginal
implicit prices of ticket restrictions as a proxy for price
discrimination and concludes that price discrimination decreases with
concentration. Her study, however, only focuses on two ticket
restrictions and on a limited number of routes.
(3.) Our analysis is more in line with Busse and Rysman (2005) who
examine the relationship between competition and price schedules offered
for display advertising in Yellow Pages directories.
(4.) The load factor measures how much of a flight's passenger
carrying capacity is used at a particular point in time.
(5.) On this matter, Puller, Sengupta, and Wiggins (2009) find
evidence that theories in which ticket characteristics segment customers
and facilitate price discrimination may play a major role in airline
pricing. Sengupta and Wiggins (2011) also reveal that ticket
characteristics explain much of the variation in airline fares.
(6.) Our data also indicate that the distribution of ticket types
is generally similar across routes and does not vary with market
structure.
(7.) Certainly, there are numerous ticket classes and associated
restrictions within flights. We use these five groups to represent the
major categories of tickets, and these categories capture the major
differences among ticket types and fares.
(8.) These theories argue that airline pricing can be explained in
a context of costly capacity, perishable goods, and demand uncertainty.
(9.) We include dummy variables for number of days in advance the
ticket was purchased: 0-3 days, 4-6 days, 7-13 days, and 14-21 days.
(10.) Slot-controlled airports during our period of analysis
include Washington-National (DCA), New York-Kennedy (JFK), and New
York-La Guardia (LGA).
(11.) The tourism index is the share of accommodation earnings to
personal income at the destination city of the itinerary.
(12.) We also separately control for potential competition to
account for a carrier's potential dominance. Potential competition
is measured by the geometric mean of the combined shares of firms with
less than a 1% share in the endpoint airports; these firms have a
presence at an airport and can expand if circumstances warrant, limiting
airport dominance by larger carriers on the route. The inclusion of this
regressor, however, does not materially affect our estimation results.
(13.) Following the study of Borenstein and Rose (1994), we do not
use instruments for the monopoly and duopoly dummies. We are unaware of
valid instruments for these variables.
(14.) The travel agent's data set is incomplete because some
of the posted fares are usually deleted after a certain period of time,
although not in a systematic way.
(15.) The matching procedure appears to match at a somewhat lower
rate at the lower end of the fare distribution, but generally the
matched tickets (our working sample) are representative of the census of
airline ticket transactions from a major CRS. The sample statistics for
the matched observations and all observations in the original
transaction data set are also similar for the variables where they can
be compared.
(16.) Fares for multileg trips are complex and this additional
complexity meant that we were unable to match multileg fares.
(17.) We exclude travel on the Wednesday prior to Thanksgiving
through the following Sunday. We also exclude all travel beginning on
December 22 through the end of year.
(18.) Routes are divided into three groups when using HHI: less
than or equal to 0.5, between 0.5 and 0.8, and greater than 0.8. Similar
results hold if one uses the definitions of monopoly, duopoly, and
competition by Verlinda (2005).
(19.) A Hausman test also indicates that the corresponding
variables are likely correlated with the error term at a 10%
significance level.
(20.) To investigate this issue further we sought to replicate his
specification with our data by omitting the hub variable and our ticket
group variables, which he did not have available. While the coefficient
for HHI remains statistically insignificant at conventional levels, the
coefficient for market share is positive and highly significant,
comparable to Borenstein's findings. As the group variables clearly
measure important ticket heterogeneities, the results suggest that one
must include them in the evaluation of the relationship between market
structure and price.
(21.) There are several reasons why other low cost carriers could
have a smaller effect on tares than Southwest, including a lower number
of seats offered, less brand recognition, a less extensive network, and
others as well.
(22.) The decrease in the Group 1 relative premium in monopoly
routes could also reflect a missing variable problem. For example, it is
possible that older planes with fewer amenities are assigned to less
competitive routes, as that, part of the relative decrease in first
class tickets could be because of the lower quality service offered to
first class passengers. This possibility further ties with the decrease
in absolute Group I fares in monopoly routes outlined in the preliminary
analysis. Unfortunately, the lack of more detailed information prevents
us to formally account for this potential effect.
(23.) Interestingly, on routes with Southwest direct or potential
competition, most legacy carriers also exhibit a much higher share of
either Group 3 or Group 2 tickets, relative to routes without Southwest
presence. As shown in Table $4, on routes with Southwest direct or
potential presence, Group 3 tickets represent 34%, 25%, and 22% of the
total tickets in American, United, and Delta, versus 8%, 9%, and 2% on
other routes; the share of Group 2 tickets in Northwest, in turn, is 29%
on routes with Southwest presence versus 14% on other routes.
(24.) Departure and arrival delays are the difference between the
flight scheduled and actual departure and arrival times. Elapsed time is
the time computed between gate departure and gate arrival divided by
route distance.
(25.) Comparing monopoly versus nonmonopoly routes, the largest
differences are found regarding slot controlled airports and proportion
of connecting service. Still, even these are modest differences. In the
Southwest data there are substantial differences regarding Southwest
presence in any form and slot controlled airports--Southwest does not
serve these routes. In addition, routes where Southwest offers direct
competition are slightly shorter, exhibit a higher tourism index, and
have smaller populations. One cannot rule out that such routes might
have different elasticities. Note, however, that routes where Southwest
is a potential competitor are generally longer, have a lower Tourism
index, and populations roughly equal to the sample mean. Our results
show that the estimated effect of Southwest presence is comparable for
both sets of routes, which would suggest that these differences are not
the source of the observed effects.
(26.) By distance, we divided the routes into less than 600 miles,
between 600 and 1,200 miles, and more than 1,200 miles; by passengers
carried, we divided the routes into less than 200,000 passengers,
between 200,000 and 350,000 passengers, and more than 350,000
passengers. The decrease in the relative premium of Group 1 fares on
monopoly routes is significant in most subsamples and specifications.
Southwest coefficients, particularly those accounting for Southwest
direct presence, are also mostly of the same sign as in the main results
when statistically significant. The results regarding Southwest
potential competition become weaker in certain subsamples (short and
long distance routes) and are sometimes reversed.
(27.) The decrease in the premium of Group 1 over Group 5 fares on
monopoly routes is significant across all specifications and the
coefficients regarding Southwest direct presence are uniformly of the
same sign as in the main results. We also only observe one significant
sign reversal in the case of Southwest potential competition (for the
relative premium of Group 4 fares).
(28.) We follow previous investigators who have used DBIB to
calculate concentration (see, e.g., Borenstein 1989; Borenstein and Rose
1994). We use tickets with up to four coupons--one-stop service--and
exclude tickets that involve open-jaws and circular trips. Open-jaws
involve a gap in the trip, while a circular trip is a trip where the
outbound itinerary differs from the return, which indicates more than
one possible destination. Using these data, we construct shares, and
then define the market structure measures using these shares and the
criteria established above.
MANUEL A. HERNANDEZ and STEVEN N. WIGGINS*
* We thank the valuable comments of Li Gan, James Griffin, Justine
Hastings, Qihong Liu, Aviv Nevo, Steven Puller, Nicholas Rupp, and
seminar participants at the International Industrial Organization
Conference, Universidad Autonoma de Nuevo Leon (UANL), Southern Economic
Association Annual Meeting, the Allied Social Science Association Annual
Meetings, and the PERC Applied Microeconomics Workshop at Texas A&M
University. We would also like to thank Anirban Sengupta for help in
acquiring and developing the data. Finally, we would like to thank
Wesley Wilson and three anonymous referees for their many useful
comments. The usual disclaimer applies.
Hernandez: Markets, Trade and Institutions Division, IFPRI,
Washington, DC 20006. Phone 202-862-5645, Fax 202467-4439, Email
m.a.hernandez@cgiar.org
Wiggins: Department of Economics, Texas A&M University, College
Station, TX 77843. Phone 979-845-7383, Fax 979-847-8757, Email
swiggins@tamu.edu
TABLE 1
Summary Statistics for Variables in Analysis
Mean SD Min Max
Fare (dollars) 457 464 62 4,806
Fare per mile (cents) 31.3 32.0 3.4 305.9
Dummies for ticket type
Group 1 0.05 0.22 0.00 1.00
Group 2 0.07 0.26 0.00 1.00
Group 3 0.12 0.33 0.00 1.00
Group 4 0.28 0.45 0.00 1.00
Group 5 0.47 0.50 0.00 1.00
Market structure
variables
Market share 0.57 0.26 0.00 1.00
HHI 0.56 0.20 0.19 1.00
Monopoly 0.12 0.33 0.00 1.00
Duopoly 0.48 0.50 0.00 1.00
Competitive 0.40 0.49 0.00 1.00
Low cost carriers and
hubbing
Southwest on route 0.09 0.28 0.00 1.00
Southwest potential entry 0.03 0.18 0.00 1.00
Southwest on adjacent 0.11 0.31 0.00 1.00
route
Low cost carrier on route 0.34 0.47 0.00 1.00
Low cost carrier potential 0.10 0.31 0.00 1.00
entry
Low cost carrier on 0.30 0.46 0.00 1.00
adjacent route
Hub for carrier 0.83 0.38 0.00 1.00
Hub for carrier at origin 0.50 0.50 0.00 1.00
Ticket and flight controls
Adv0_3 0.25 0.44 0.00 1.00
Adv4_6 0.14 0.35 0.00 1.00
Adv7_13 0.21 0.41 0.00 1.00
Adv14_21 0.16 0.36 0.00 1.00
Adv22_over 0.23 0.42 0.00 1.00
One-way 0.26 0.44 0.00 1.00
Load factor deviation 0.01 0.20 -1.08 1.23
from mean
Peak time 0.65 0.48 0.00 1.00
Market controls
Slot-controlled airport 0.21 0.40 0.00 1.00
Distance (miles) 1,020 654 185 2,704
Population (thousands) 7,259 3,655 1,521 15,834
Per capita income 38,693 3,461 31,811 48,150
(dollars)
Temperature difference 9.61 6.77 0.10 26.70
0 01 0.03 0.00 0.13
# observations 878,169
Note: For a detailed description of the variables refer to Table
SI in the Supporting Information.
TABLE 2
Absolute Fares Per Mile by Ticket Type and Market Structure
Market Structure
Competitive Duopoly Monopoly
Cents Per Mile
Group 1 96.9 93.9 73.5
Group 2 75.1 69.4 67.6
Group 3 30.6 32.4 43.1
Group 4 26.2 28.0 28.9
Group 5 18.7 19.2 18.3
Total 29.1 32.2 35.2
HHI
HHI [less 0.5 < hhi
than or equal [less than or
to] 0.50 equal to] 0.8 HHI > 0.8 Total
Group 1 96.8 92.3 80.1 92.6
Group 2 73.0 67.0 71.8 71.5
Group 3 32.2 30.6 46.5 33.0
Group 4 26.9 27.0 30.3 27.4
Group 5 19.1 18.3 19.7 18.9
Total 29.0 30.4 41.1 31.3
Notes: Group 1: first class tickets; Group 2: business class
tickets; Group 3: refundable full coach and coach tickets;
Group 4: nonrefundable tickets without travel or stay restrictions;
Group 5: nonrefundable tickets with travel and/or stay restrictions.
Absolute fares are a weighted average of fares by flying distance
for each market structure category and concentration range (HHI).
Market structure categories defined according to Borenstein and
Rose (1994).
TABLE 3
Log of Fare Per Mile Regressions, No Interaction Models
Model 1: HHI
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.611 *** 1.605 ***
(0.039) (0.037)
Group 2 1.114 *** 1.111 ***
(0.058) (0.058)
Group 3 0.431 *** 0.429 ***
(0.049) (0.049)
Group 4 0.302 *** 0.299 ***
(0.027) (0.026)
Market share 0.039 0.157
(0.068) (0.107)
HHI -0.012 -0.094
(0.077) (0.100)
Monopoly
Duopoly
Southwest present -0.341 *** -0.338 ***
(Actual competition) (0.047) (0.047)
Southwest present at endpoints -0.226 *** -0.237 ***
(Potential competition) (0.045) (0.044)
Southwest on adjacent route -0.230 *** -0.225 ***
(Adjacent competition) (0.051) (0.050)
LCC present -0.166 *** -0.164 ***
(Actual competition) (0.034) (0.033)
LCC present at endpoints 0.029 0.029
(Potential competition) (0.041) (0.041)
LCC on adjacent route -0.023 -0.019
(Adjacent competition) (0.025) (0.025)
Hub for carrier 0.151 *** 0.128 ***
(At origin or destination) (0.036) (0.030)
Hub for carrier at origin 0.037 * 0.036 *
(0.021) (0.021)
Adv0_3 0.219 *** 0.219 ***
(0.016) (0.016)
Adv4_6 0.199 *** 0.200 ***
(0.014) (0.013)
Adv7_13 0.161 *** 0.161 ***
(0.015) (0.014)
Adv14_21 0.079 *** 0.079 ***
(0.010) (0.010)
One-way 0.166 *** 0.168 ***
(0.012) (0.013)
Load factor deviation 0.122 *** 0.122 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.006) (0.006)
Slot-controlled airport 0.134 *** 0.126 ***
(0.029) (0.029)
Log distance -0.709 *** -0.712 ***
(0.019) (0.018)
Log population -0.132 *** -0.124 ***
(0.019) (0.019)
Log per capita income -0.076 -0.073
(0.182) (0.183)
Log temperature difference -0.006 -0.007
(0.017) (0.017)
Tourism index -1.496 ** -1.482 ***
(0.202) (0.198)
Constant 9.459 *** 9.394 ***
(1.939) (1.937)
Underidentification test:
Kleibergen-Paap rk LM stat. 10.26
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap rk 7.50
Wald F stat.
# observations 878.169 878,169
R-squared 0.814 0.813
Model 2: Structural
Categories
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.616 *** 1.613 ***
(0.039) (0.037)
Group 2 1.109 *** 1.106 ***
(0.057) (0.056)
Group 3 0.434 *** 0.432 ***
(0.049) (0.049)
Group 4 0.303 *** 0.302 ***
(0.027) (0.027)
Market share 0.009 0.038
(0.059) (0.087)
HHI
Monopoly 0.070 0.048
(0.045) (0.059)
Duopoly -0.022 -0.030
(0.020) (0.020)
Southwest present -0.330 *** -0.329 ***
(Actual competition) (0.048) (0.047)
Southwest present at endpoints -0.235 *** -0.240 ***
(Potential competition) (0.041) (0.040)
Southwest on adjacent route -0.238 *** -0.235 ***
(Adjacent competition) (0.052) (0.051)
LCC present -0.161 *** -0.161 ***
(Actual competition) (0.034) (0.034)
LCC present at endpoints 0.024 0.025
(Potential competition) (0.039) (0.039)
LCC on adjacent route -0.015 -0.013
(Adjacent competition) (0.024) (0.024)
Hub for carrier 0.156 *** 0.148 ***
(At origin or destination) (0.036) (0.030)
Hub for carrier at origin 0.037 * 0.036 *
(0.021) (0.021)
Adv0_3 0.217 *** 0.217 ***
(0.017) (0.016)
Adv4_6 0.197 *** 0.198 ***
(0.014) (0.013)
Adv7_13 0.159 *** 0.160 ***
(0.014) (0.014)
Adv14_21 0.077 *** 0.077 ***
(0.010) (0.009)
One-way 0.166 *** 0.167 ***
(0.012) (0.013)
Load factor deviation 0.123 *** 0.123 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.006) (0.006)
Slot-controlled airport 0.121 *** 0.118 ***
(0.028) (0.027)
Log distance -0.713 *** -0.714 ***
(0.018) (0.018)
Log population -0.128 *** -0.125 ***
(0.018) (0.018)
Log per capita income -0.022 -0.023
(0.182) (0.180)
Log temperature difference -0.004 -0.005
(0.017) (0.018)
Tourism index -1.440 ** -1.441 ***
(0.199) (0.197)
Constant 8.875 *** 8.861 ***
(1.936) (1.915)
Underidentification test:
Kleibergen-Paap rk LM stat. 10.66
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap rk 11.55
Wald F stat.
# observations 878,169 878,169
R-squared 0.815 0.814
Notes: White robust standard errors reported in parentheses,
clustered on route. Fare per mile = roundtrip fare (in cents) /
(2 x nonstop origin to destination mileage). All regressions
include carrier fixed effects. Market share and HHI instrumented
using the same instruments as Borenstein (1989) and Borenstein
and Rose (1994). The under-and weak identification tests for
the instruments are the LM and Wald versions of the Kleibergen
and Paap (2006) rk statistic and are heteroskedastic-robust.
* Significant at 10%; ** significant at 5%; *** significant
at 1%.
TABLE 4
Log of Fare Per Mile Regressions, Interaction Models
Model 1: HHI
Base Interactions
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.814 *** 1.835 ***
(0.079) (0.089)
Group 2 1.049 *** 1.053 ***
(0.114) (0.175)
Group 3 0.336 * 0.276
(0.169) (0.196)
Group 4 0.336 *** 0.320 ***
(0.062) (0.061)
Market share 0.044 0.170 **
(0.068) (0.078)
HHI -0.007 -0.102
(0.081) (0.114)
Monopoly
Duopoly
Group 1*HHI -0.369 ** -0.418 **
(0.161) (0.175)
Group 2*HHI 0.090 0.080
(0.157) (0.250)
Group 3*HHI 0.183 0.295
(0.256) (0.308)
Group 4*HHI -0.062 -0.037
(0.099) (0.109)
Group l*Monopoly
Group l*Duopoly
Group 2*Monopoly
Group 2*Duopoly
Group 3*Monopoly
Group 3*Duopoly
Group 4*Monopoly
Group 4*Duopoly
Southwest present -0.336 *** -0.332 ***
(Actual competition) (0.047) (0.049)
Southwest present at -0.232 *** -0.244 ***
endpoints
(Potential competition) (0.042) (0.041)
Southwest on adjacent route -0.225 *** -0.217 ***
(Adjacent competition) (0.052) (0.050)
LCC present -0.167 *** -0.165 ***
(Actual competition) (0.035) (0.034)
LCC present at endpoints 0.030 0.031
(Potential competition) (0.041) (0.042)
LCC on adjacent route -0.022 -0.019
(Adjacent competition) (0.025) (0.027)
Hub for carrier 0.151 *** 0.127 ***
(At origin or destination) (0.036) (0.030)
Hub for carrier at origin 0.037 * 0.037 *
(0.021) (0.021)
Group l*SW present
Group 2*SW present
Group 3*SW present
Group 4*SW present
Group 1*SW potential entry
Group 2*SW potential entry
Group 3*SW potential entry
Group 4*SW potential entry
Group 1*SW adjacent route
Group 2*SW adjacent route
Group 3*SW adjacent route
Group 4*SW adjacent route
Group l*LCC present
Group 2*LCC present
Group 3*LCC present
Group 4*LCC present
Group 1*LCC potential entry
Group 2*LCC potential entry
Group 3*LCC potential entry
Group 4*LCC potential entry
Group 1*LCC adjacent route
Group 2*LCC adjacent route
Group 3*LCC adjacent route
Group 4*LCC adjacent route
Group l*Hub
Group 2*Hub
Group 3*Hub
Group 4*Hub
Group l*Hub at origin
Group 2*Hub at origin
Group 3*Hub at origin
Group 4*Hub at origin
Adv0_3 0.219 *** 0.220 ***
(0.016) (0.016)
Adv4_6 0.199 *** 0.200 ***
(0.014) (0.013)
Adv7_13 0.161 *** 0.161 ***
(0.014) (0.014)
Adv14_2l 0.079 *** 0.079 ***
(0.010) (0.010)
One-way 0.166 *** 0.168 ***
(0.012) (0.013)
Load factor deviation 0.123 *** 0.123 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.006) (0.006)
Slot-controlled airport 0.134 *** 0.125 ***
(0.030) (0.030)
Log distance -0.710 *** -0.714 ***
(0.019) (0.018)
Log population -0.131 *** -0.120 ***
(0.020) (0.021)
Log per capita income -0.068 -0.065
(0.183) (0.184)
Log temperature difference -0.006 -0.008
(0.017) (0.017)
Tourism index -1.497 *** -1.476 ***
(0.204) (0.201)
Constant 9.360 *** 9.287 ***
(1.962) (1.965)
Underidentification test:
Kleibergen-Paap 10.21
rk LM stat.
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap 7.45
rk Wald F stat.
# observations 878,169 878.169
R-squared 0.814 0.814
Model 1: HHI
Full Interactions
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.616 *** 1.625 ***
(0.116) (0.121)
Group 2 0.837 *** 0.683 ***
(0.132) (0.262)
Group 3 0.710 *** 0.668 ***
(0.182) (0.225)
Group 4 0.309 *** 0.284 ***
(0.059) (0.061)
Market share 0.011 0.122
(0.066) (0.076)
HHI 0.028 -0.059
(0.082) (0.108)
Monopoly
Duopoly
Group 1*HHI -0.330 * -0.364 **
(0.166) (0.172)
Group 2*HHI 0.150 0.381
(0.166) (0.310)
Group 3*HHI -0.094 -0.020
(0.207) (0.282)
Group 4*HHI -0.074 -0.030
(0.090) (0.102)
Group l*Monopoly
Group l*Duopoly
Group 2*Monopoly
Group 2*Duopoly
Group 3*Monopoly
Group 3*Duopoly
Group 4*Monopoly
Group 4*Duopoly
Southwest present -0.166 *** -0.166 ***
(Actual competition) (0.046) (0.047)
Southwest present at -0.147 *** -0.159 ***
endpoints
(Potential competition) (0.049) (0.048)
Southwest on adjacent route -0.169 *** -0.167 ***
(Adjacent competition) (0.040) (0.040)
LCC present -0.149 *** -0.148 ***
(Actual competition) (0.038) (0.039)
LCC present at endpoints -0.010 -0.008
(Potential competition) (0.053) (0.053)
LCC on adjacent route -0.046 -0.042
(Adjacent competition) (0.033) (0.033)
Hub for carrier 0.138 *** 0.118 ***
(At origin or destination) (0.044) (0.043)
Hub for carrier at origin 0.032 0.032
(0.021) (0.020)
Group l*SW present -0.319 *** -0.320 ***
(0.087) (0.087)
Group 2*SW present -0.569 *** -0.509 ***
(0.093) (0.146)
Group 3*SW present -0.472 *** -0.467 ***
(0.098) (0.103)
Group 4*SW present -0.207 *** -0.202 ***
(0.040) (0.042)
Group 1*SW potential entry -0.265 ** -0.256 **
(0.122) (0.120)
Group 2*SW potential entry -0.395 *** -0.412 ***
(0.096) (0.091)
Group 3*SW potential entry -0.323 ** -0.318 ***
(0.125) (0.121)
Group 4*SW potential entry 0.026 0.031
(0.061) (0.059)
Group 1*SW adjacent route 0.225 *** 0.215 ***
(0.070) (0.069)
Group 2*SW adjacent route 0.100 0.141
(0.088) (0.114)
Group 3*SW adjacent route -0.624 *** -0.610 ***
(0.091) (0.096)
Group 4*SW adjacent route 0.122 * 0.129 *
(0.073) (0.070)
Group l*LCC present 0.135 ** 0.131 **
(0.054) (0.054)
Group 2*LCC present 0.412 *** 0.452 ***
(0.096) (0.113)
Group 3*LCC present -0.316 *** -0.315 ***
(0.099) (0.096)
Group 4*LCC present -0.051 -0.044
(0.048) (0.048)
Group 1*LCC potential entry 0.063 0.070
(0.157) (0.154)
Group 2*LCC potential entry 0.054 0.026
(0.102) (0.099)
Group 3*LCC potential entry -0.051 -0.050
(0.117) (0.114)
Group 4*LCC potential entry 0.011 0.005
(0.068) (0.070)
Group 1*LCC adjacent route 0.194 *** 0.189 ***
(0.055) (0.054)
Group 2*LCC adjacent route 0.107 0.158
(0.070) (0.103)
Group 3*LCC adjacent route -0.045 -0.045
(0.072) (0.072)
Group 4*LCC adjacent route 0.046 0.047
(0.039) (0.040)
Group l*Hub 0.070 0.078
(0.096) (0.096)
Group 2*Hub 0.203 ** 0.168 *
(0.098) (0.098)
Group 3*Hub 0.104 0.100
(0.079) (0.077)
Group 4*Hub 0.055 0.049
(0.049) (0.051)
Group l*Hub at origin 0.005 0.004
(0.048) (0.047)
Group 2*Hub at origin 0.004 0.006
(0.102) (0.103)
Group 3*Hub at origin 0.032 0.030
(0.064) (0.063)
Group 4*Hub at origin 0.005 0.005
(0.052) (0.051)
Adv0_3 0.246 *** 0.246 ***
(0.017) (0.017)
Adv4_6 0.221 *** 0.221 ***
(0.014) (0.014)
Adv7_13 0.162 *** 0.161 ***
(0.014) (0.014)
Adv14_2l 0.082 *** 0.082 ***
(0.010) (0.010)
One-way 0.144 *** 0.148 ***
(0.011) (0.011)
Load factor deviation 0.128 *** 0.129 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.005) (0.005)
Slot-controlled airport 0.118 *** 0.107 ***
(0.029) (0.029)
Log distance -0.702 *** -0.706 ***
(0.020) (0.019)
Log population -0.132 *** -0.123 ***
(0.021) (0.021)
Log per capita income -0.029 -0.029
(0.170) (0.170)
Log temperature difference -0.010 -0.012
(0.017) (0.017)
Tourism index -1.586 *** -1.556 ***
(0.224) (0.224)
Constant 8.919 *** 8.881 ***
(1.794) (1.786)
Underidentification test:
Kleibergen-Paap 10.28
rk LM stat.
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap 7.80
rk Wald F stat.
# observations 878,169 878,169
R-squared 0.829 0.829
Model 2:
Structural Categories
Base Interactions
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.642 *** 1.638 ***
(0.041) (0.042)
Group 2 1.205 *** 1.203 ***
(0.069) (0.069)
Group 3 0.400 *** 0.396 ***
(0.077) (0.078)
Group 4 0.282 *** 0.281 ***
(0.026) (0.026)
Market share 0.006 0.055
(0.055) (0.087)
HHI
Monopoly 0.057 0.033
(0.044) (0.057)
Duopoly -0.037 * -0.046 *
(0.021) (0.027)
Group 1*HHI
Group 2*HHI
Group 3*HHI
Group 4*HHI
Group l*Monopoly -0.417 *** -0.415 ***
(0.095) (0.094)
Group l*Duopoly -0.003 -0.002
(0.052) (0.052)
Group 2*Monopoly -0.039 -0.036
(0.101) (0.101)
Group 2*Duopoly -0.198 ** -0.202 **
(0.084) (0.082)
Group 3*Monopoly 0.229 * 0.232 *
(0.132) (0.131)
Group 3*Duopoly 0.032 0.035
(0.068) (0.069)
Group 4*Monopoly -0.052 -0.053
(0.069) (0.069)
Group 4*Duopoly 0.055 * 0.055 *
(0.030) (0.030)
Southwest present -0.321 *** -0.320 ***
(Actual competition) (0.048) (0.047)
Southwest present at -0.237 *** -0.242 ***
endpoints
(Potential competition) (0.038) (0.037)
Southwest on adjacent route -0.233 *** -0.231 ***
(Adjacent competition) (0.053) (0.052)
LCC present -0.162 *** -0.162 ***
(Actual competition) (0.036) (0.036)
LCC present at endpoints 0.018 0.018
(Potential competition) (0.039) (0.038)
LCC on adjacent route -0.025 -0.024
(Adjacent competition) (0.024) (0.023)
Hub for carrier 0.157 *** 0.148 ***
(At origin or destination) (0.035) (0.029)
Hub for carrier at origin 0.036 * 0.036 *
(0.019) (0.019)
Group l*SW present
Group 2*SW present
Group 3*SW present
Group 4*SW present
Group 1*SW potential entry
Group 2*SW potential entry
Group 3*SW potential entry
Group 4*SW potential entry
Group 1*SW adjacent route
Group 2*SW adjacent route
Group 3*SW adjacent route
Group 4*SW adjacent route
Group l*LCC present
Group 2*LCC present
Group 3*LCC present
Group 4*LCC present
Group 1*LCC potential entry
Group 2*LCC potential entry
Group 3*LCC potential entry
Group 4*LCC potential entry
Group 1*LCC adjacent route
Group 2*LCC adjacent route
Group 3*LCC adjacent route
Group 4*LCC adjacent route
Group l*Hub
Group 2*Hub
Group 3*Hub
Group 4*Hub
Group l*Hub at origin
Group 2*Hub at origin
Group 3*Hub at origin
Group 4*Hub at origin
Adv0_3 0.221 *** 0 222 ***
(0.017) (0.017)
Adv4_6 0.198 *** 0 199 ***
(0.014) (0.013)
Adv7_13 0.159 *** 0.159 ***
(0.014) (0.014)
Adv14_2l 0.077 *** 0.077 ***
(0.009) (0.009)
One-way 0.165 *** 0.166 ***
(0.012) (0.013)
Load factor deviation 0.123 *** 0.123 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.006) (0.006)
Slot-controlled airport 0.115 *** 0.112 ***
(0.028) (0.027)
Log distance -0.718 *** -0.719 ***
(0.016) (0.016)
Log population -0 119 *** -0.116 ***
(0.019) (0.019)
Log per capita income 0.049 0.049
(0.176) (0.173)
Log temperature difference -0.004 -0.005
(0.017) (0.017)
Tourism index -1.396 *** -1.399 ***
(0.200) (0.199)
Constant 8.092 *** 8.068 ***
(1.881) (1.860)
Underidentification test:
Kleibergen-Paap 10.65
rk LM stat.
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap 12.10
rk Wald F stat.
# observations 878,169 878,169
R-squared 0.817 0.817
Model 2:
Structural Categories
Full Interactions
OLS 2SLS
Dependent Variable:
Log of Fare Per Mile
Group 1 1.488 *** 1.485 ***
(0.097) (0.098)
Group 2 1.000 *** 0.997 ***
(0.092) (0.093)
Group 3 0.673 *** 0.668 ***
(0.130) (0.131)
Group 4 0.260 *** 0.260 ***
(0.038) (0.037)
Market share 0.032 0.039
(0.054) (0.077)
HHI
Monopoly 0.082 * 0.047
(0.046) (0.058)
Duopoly -0.018 -0.031
(0.022) (0.026)
Group 1*HHI
Group 2*HHI
Group 3*HHI
Group 4*HHI
Group l*Monopoly -0.346 *** -0.347 ***
(0.104) (0.103)
Group l*Duopoly -0.027 -0.026
(0.059) (0.059)
Group 2*Monopoly 0.082 0.090
(0.116) (0.120)
Group 2*Duopoly -0.116 -0.119 *
(0.074) (0.072)
Group 3*Monopoly 0.133 0.136
(0.107) (0.106)
Group 3*Duopoly -0.062 -0.057
(0.058) (0.059)
Group 4*Monopoly -0.070 -0.071
(0.061) (0.061)
Group 4*Duopoly 0.043 0.042
(0.031) (0.030)
Southwest present -0.153 *** -0.153 **
(Actual competition) (0.048) (0.047)
Southwest present at -0.153 *** -0.161 **
endpoints
(Potential competition) (0.043) (0.044)
Southwest on adjacent route -0.176 *** -0.172 **
(Adjacent competition) (0.042) (0.042)
LCC present -0.138 *** -0.139 **
(Actual competition) (0.042) (0.042)
LCC present at endpoints -0.007 -0.006
(Potential competition) (0.052) (0.051)
LCC on adjacent route -0.044 -0.041
(Adjacent competition) (0.033) (0.031)
Hub for carrier 0.143 *** 0.130 ***
(At origin or destination) (0.046) (0.042)
Hub for carrier at origin 0.034 0.033
(0.021) (0.021)
Group l*SW present -0.332 *** -0.331 ***
(0.092) (0.091)
Group 2*SW present -0.572 *** -0.565 ***
(0.089) (0.088)
Group 3*SW present -0.460 *** -0.458 ***
(0.097) (0.096)
Group 4*SW present -0.209 *** -0.210 ***
(0.040) (0.040)
Group 1*SW potential entry -0.261 ** -0.258 **
(0.112) (0.111)
Group 2*SW potential entry -0.447 *** -0.444 ***
(0.091) (0.090)
Group 3*SW potential entry -0.325 *** -0.314 ***
(0.107) (0.107)
Group 4*SW potential entry 0.053 0.055
(0.053) (0.053)
Group 1*SW adjacent route 0.232 *** 0.228 ***
(0.075) (0.074)
Group 2*SW adjacent route 0.028 0.028
(0.093) (0.092)
Group 3*SW adjacent route -0.636 *** -0.632 ***
(0.092) (0.092)
Group 4*SW adjacent route 0.138 * 0.138 **
(0.070) (0.069)
Group l*LCC present 0.106 * 0.101 *
(0.060) (0.060)
Group 2*LCC present 0.397 *** 0.401 ***
(0.107) (0.107)
Group 3*LCC present -0.305 *** -0.306 ***
(0.098) (0.097)
Group 4*LCC present -0.049 -0.048
(0.047) (0.047)
Group 1*LCC potential entry 0.081 0.086
(0.156) (0.154)
Group 2*LCC potential entry -0.042 -0.042
(0.105) (0.104)
Group 3*LCC potential entry -0.070 -0.071
(0.113) (0.111)
Group 4*LCC potential entry 0.008 0.006
(0.070) (0.070)
Group 1*LCC adjacent route 0.193 *** 0.191 ***
(0.055) (0.055)
Group 2*LCC adjacent route 0.098 0.102
(0.068) (0.069)
Group 3*LCC adjacent route -0.037 -0.038
(0.069) (0.068)
Group 4*LCC adjacent route 0.040 0.039
(0.039) (0.038)
Group l*Hub 0.069 0.071
(0.098) (0.098)
Group 2*Hub 0.195 ** 0.189 **
(0.086) (0.086)
Group 3*Hub 0.117 0.116
(0.076) (0.076)
Group 4*Hub 0.050 0.049
(0.048) (0.048)
Group l*Hub at origin 0.001 0.000
(0.050) (0.050)
Group 2*Hub at origin -0.003 -0.002
(0.080) (0.080)
Group 3*Hub at origin 0.020 0.020
(0.062) (0.062)
Group 4*Hub at origin 0.005 0.005
(0.053) (0.052)
Adv0_3 0.244 *** 0.244 ***
(0.018) (0.017)
Adv4_6 0.218 *** 0.218 ***
(0.015) (0.014)
Adv7_13 0.158 *** 0.159 ***
(0.014) (0.013)
Adv14_2l 0.080 *** 0.080 ***
(0.010) (0.009)
One-way 0.145 *** 0.146 ***
(0.011) (0.011)
Load factor deviation 0.128 *** 0.128 ***
from mean (0.010) (0.010)
Peak time 0.025 *** 0.025 ***
(0.005) (0.005)
Slot-controlled airport 0.095 *** 0.091 ***
(0.027) (0.026)
Log distance -0.711 *** -0.713 ***
(0.018) (0.018)
Log population -0.117 *** -0.112 ***
(0.020) (0.020)
Log per capita income 0.069 0.070
(0.169) (0.166)
Log temperature difference -0.009 -0.010
(0.017) (0.017)
Tourism index -1.465 *** -1.467 ***
(0.217) (0.215)
Constant 7.823 *** 7.783 ***
(1.782) (1.759)
Underidentification test:
Kleibergen-Paap 10.69
rk LM stat.
Chi-square (1) P-value (0.001)
Weak identification test:
Kleibergen-Paap 13.21
rk Wald F stat.
# observations 878,169 878,169
R-squared 0.832 0.832
Notes: White robust standard errors reported in parentheses,
clustered on route. Fare per mile = roundtrip fare (in cents) / (2
x nonstop origin to destination mileage). All regressions include
carrier fixed effects. Market share and HHI instrumented using the
same instruments as Borenstein (1989) and Borenstein and Rose
(1994). The under- and weak identification tests for the
instruments are the LM and Wald versions of the Kleibergen and Paap
(2006) rk statistic and are heteroskedastic-robust.
* Significant at 10%; ** significant at 5%; *** significant at 1%.
TABLE 5
Predicted Quality Premia of Various Fares to Group
5 by Market Structure and Southwest Presence
Model 1: HHI
HHI Tenth HHI Median HHI Ninetieth
Percentile (HHI = 0.51) Percentile
(HHI = 0.34) (HHI = 0.89)
A. Base interactions
Group 1 444% 406% 332%
Group 2 194% 199% 208%
Group 3 46% 53% 71%
Group 4 36% 35% 33%
B. Southwest presence
Southwest direct or potential competition
Group 1 208% 189% 152%
Group 2 29% 37% 59%
Group 3 -20% -20% -20%
Group 4 17% 17% 15%
No Southwest direct or potential competition
Group 1 448% 414% 348%
Group 2 223% 245% 298%
Group 3 76% 76% 74%
Group 4 39% 38% 37%
Model 2: Structural Categories
Competitive Duopoly Monopoly
A. Base interactions
Group 1 414% 413% 240%
Group 2 233% 172% 221%
Group 3 49% 54% 87%
Group 4 32% 40% 26%
B. Southwest presence
Southwest direct or potential competition
Group 1 194% 187% 108%
Group 2 36% 21% 49%
Group 3 -17% -22% -5%
Group 4 17% 22% 9%
No Southwest direct or potential competition
Group 1 431% 417% 275%
Group 2 273% 231% 308%
Group 3 79% 69% 105%
Group 4 37% 43% 28%
Notes: Group 1: first class tickets; Group 2; business class
tickets; Group 3: refundable full coach and coach tickets; Group 4:
nonrefundable tickets without travel or stay restrictions; Group 5:
nonrefundable tickets with travel and/or stay restrictions. Market
structure categories in Model 2 defined according to Borenstein and
Rose (1994).
FIGURE 1
Relative Fares by Ticket Type and Market Structure
Market structure categories
Group 1 Group 2 Group 3 Group 4
/ Group 5 / Group 5 / Group 5 / Group 5
Competitive 5.88 4.54 2.03 1.43
Duopoly 5.81 4.15 1.99 1.54
Monopoly 4.55 3.94 2.71 1.56
HHI
HHI <= 0.50 5.92 4.31 2.11 1.46
0.5 < HHI 5.77 4.20 1.92 1.53
<=0.8
HHI > 0.8 4.78 3.93 2.68 1.53
Note: Group 1: first class tickets: Group 2: business class
tickets: Group 3: refundable full coach and coach tickets: Group 4:
nonrefundable tickets without travel or stay restrictions: Group 5:
nonrefundable tickets with travel and/or stay restrictions.
Relative fares are a weighted average of relative fares by flying
distance for each market structure category (top figure) and
concentration range (bottom figure). Market structure categories
defined according to Borenstein and Rose (1994).
Note: Table made from line graph.