Services outsourcing and innovation: an empirical investigation.
Gorg, Holger ; Hanley, Aoife
I. INTRODUCTION
The practice of sourcing services inputs from abroad has increased
substantially over the last decades. For example, Amiti and Wei (2006)
document that in the U.S. international outsourcing of services by
manufacturing firms has grown at an annual rate of around 6% over the
period 1992 to 2000. If anything, this growth is probably to have
accelerated in more recent years. This trend has given rise to public
debates and policy concerns about the possible impact of this
increasingly global division of labor. (1) Trade economists have also
got involved in this debate, generally using a response based on
intuition derived from simple trade theory: International outsourcing of
production allows firms to access cheaper inputs abroad, foster gains
from international specialization, and will hence lead to the
restructuring of production in the industrialized countries toward more
"skill-intensive" or "innovative" activities. (2)
In a standard Heckscher-Ohlin model, this is an argument made at
the level of the economy: There will be restructuring out of low
skill-intensive sectors and into high skill-intensive sectors in the
skill-abundant-industrialized country. This will imply adjustment costs
for workers laid off in the outsourced sectors who may or may not be
able to move into employment in the other sector (e.g., Davidson and
Matusz 2000). A related yet slightly different question is what will
happen in the firm that does the outsourcing? Here, models with
homogeneous firms (such as Glass and Saggi 2001) or heterogeneous firms
(e.g., Antras and Helpman 2004) illustrate a similar process. Firms
outsource part of the production and concentrate home production on what
may be termed their "core activity."
Recently, a small but growing literature using firm- or plant-level
data has established empirically that international outsourcing, in
particular of services inputs, is associated with higher productivity in
the outsourcing plant, in line with such theory (e.g., Hijzen, Inui, and
Todo 2009; G6rg, Hanley, and Strobl 2008; Tomiura 2007). However, these
papers are largely silent on the mechanisms as to how international
outsourcing may affect productivity at the level of the firm or plant.
Our goal is to contribute to this literature by examining directly how
international outsourcing of services activities impacts on innovative
activity in the outsourcing establishment. We ask the specific question
of whether a firm that sources some of its service activities abroad
consequently increases its rate of innovation--which is what the
theoretical argument would suggest. As far as we are aware, this paper
is the first to address explicitly the link between international
outsourcing and innovative activity empirically. (3)
We expand on this seemingly straightforward relationship by
addressing a number of related questions. A theoretical model by Glass
and Saggi (2001) predicts that firms outsource activities due to lower
factor costs abroad. Hence, outsourcing leads to higher profits, which
are then reinvested in higher R&D expenditure. First, we check
explicitly whether we can observe this "outsourcing-profit"
channel, and its relationship with innovation, in our data. Second, we
also consider domestic outsourcing and contrast the effects domestic and
international outsourcing have on profits and innovation. In that
respect, we provide some evidence that relates to a recent paper by
Leahy and Montagna (2008) which shows that domestic outsourcing may lead
to reductions in operating profits by the outsourcing firms, due to a
strategic motive for outsourcing. We discuss these theoretical ideas in
Section II.
To investigate the link between outsourcing of services, profits,
and innovation at the level of the establishment empirically, we use
plant-level data for the Republic of Ireland. This is an economy where
international services outsourcing appears to be much more important
than in the United States. In our data, the average ratio of
internationally outsourced services to sales is around 4% over the
period 2002 to 2004. Although not perfectly comparable, these mean
values appear higher than those found by Amiti and Wei (2006) for the
United States. They report that between 1992 and 2000, services
outsourcing (calculated similarly as imported services over total
production in a sector) increased from 0.2% to 0.3%. (4) Our data run up
to the year 2004 and hence capture much of the very recent activity in
international outsourcing.
The data set provides a unique source to study these links. Unlike
many data sets that have been used in the past, it does not only provide
us with plant-level information on international outsourcing of services
and R&D expenditure (as a proxy for innovation) but also contains
information on domestic outsourcing. Hence, we are able to compare and
contrast the effects of international and domestic outsourcing on
innovation. This is important as, a priori, it is not clear that the two
modes of outsourcing should have the same effects on innovation or
profits. Furthermore, the data also allow us to pay particular attention
to the possible endogeneity of the outsourcing decision using
instrumental variables techniques. We have available a number of
establishment level variables that we consider to be good instrumental
variables candidates for outsourcing activities of plants. These are
discussed in detail in the empirical analysis below.
Previewing our results briefly, we find that there are indeed
positive effects of international services outsourcing on innovation, in
line with expectations. These effects appear stronger than those of
domestic outsourcing of services. Furthermore, we establish that
international outsourcing of services has a positive effect on
profitability in the plant, whereas this is not true for domestic
outsourcing. (5) These results are robust to various specifications
which among other things also control for outsourcing of materials and
also hold in an instrumental variables approach.
The remainder of the paper is structured as follows. Section II
discusses the expected link between outsourcing, innovation, and
profits. Section III describes the methodology used in the empirical
analysis. This is followed by an overview of the data and some summary
statistics in Section IV. Section V presents the results of our analysis
and Section VI concludes.
II. OUTSOURCING, INNOVATION, AND PROFITS
We use the theoretical analysis by Glass and Saggi (2001) as a
starting point for our empirical analysis. They develop a model, based
on Ricardian technology differences between an industrialized northern
and a less advanced southern country, to explain the effect of
outsourcing on wages and innovation in the north. In their model,
potential wage savings will prompt the north to outsource those
processes from the south which are relatively low in technological
complexity and retain those other processes which are more truly
original, innovative or relatively near the technological frontier. The
predicted result is that the wage rate (relative to the south) in the
north falls due to outsourcing.
Although this result is not new, the innovation in Glass and Saggi
(2001) is to set this into a dynamic setting, which shows additional
positive effects of outsourcing. As cost savings are realized (due to
the reduction in the wage in the north) firms' profits rise. These
additional profits get reinvested (fully or partially) in northern
innovation through increasing R&D expenditure. Hence, the profits
accruing to the firm from wage savings can be plowed back into R&D
to shift the technological frontier in the north further outward. As
such the predicted effect of international outsourcing on innovation is
unequivocal in the model: Increased proportions of international
outsourcing lead to higher innovation rates in the outsourcing
establishment. (6) Hence, we would expect to be able to identify two
effects of international services outsourcing in our data. First, it
should lead to increased profits and second, it should raise innovative
activity in the outsourcer. Note that the latter effect, strictly
speaking, works through the profit channel; outsourcing raises profits
and, as a result, increases innovation.
However, outsourcing may, over and above the "profit
channel," have a more direct effect on innovation. Outsourcing
allows a plant to restructure activities toward more skill-intensive
(innovative) activity. This may happen immediately, which only as a
result of the innovation leads to increases in profitability. Although
this would be observationally similar to the
"outsourcing-affecting-profits" hypothesis, it would be
different in the chain of events, as outsourcing first affects
innovation which in turn impacts on profits. Hence, in the empirical
analysis, this would imply that we may find an effect of outsourcing on
innovation even when controlling for contemporaneous profits.
Unfortunately, however, we cannot investigate this hypothesis fully
empirically, due to the short time dimension of our data. There are, of
course, also other data-related issues for why we may find both
outsourcing and profits affecting innovation in an empirical model.
These are discussed below in the empirical part.
The Glass and Saggi (2001) model only covers international
outsourcing and does not consider domestic outsourcing. In the empirical
analysis, we distinguish these two types. International outsourcing is
probably to be strongly driven by international factor cost differences,
as in the theoretical model. Domestic outsourcing may of course also be
driven by some factor cost differences between regions, but these are
unlikely to be as important as the potentially much larger international
factor cost differences are for international outsourcing. Domestic
outsourcing is more probably to reflect mainly efforts by the firm to
respond to competitive pressure through restructuring activities and
gains from specializing in core activities.
In this regard, Leahy and Montagna (2008) develop a model of final
good producing firms' choice to outsource domestically. Their setup is a two-firm oligopoly where firms compete in Cournot competition.
Outsourcing implies that the supplier undertakes some
relationship-specific investments (which determines the quality of the
intermediate) after it has been chosen as supplier. Because of the
impossibility of agreeing on the level of this investment ex ante, there
is the possibility that the supplier provides lower quality inputs,
which may lead to the production costs of the final good producer
increasing relative to a scenario where it chooses no outsourcing.
However, outsourcing may still be preferred by the firm because of its
strategic motive. Given that the competitor knows that the firm will
face higher production costs if it outsources, the rival will also
invest less in quality--it is less aggressive. Hence, through
outsourcing, the firm induces in the competitor an incentive to invest
less in quality, which in turn affects positively its total output.
Hence, Leahy and Montagna (2008) show that firms' outsourcing
decision may lead to higher costs, and lower profits as a result.
Although their model focuses on domestic outsourcing, it is of course
also plausible that this strategic motive matters for international
outsourcing. However, the cost reduction motive, which unambiguously
always leads to higher profits associated with outsourcing, is probably
to be stronger for international outsourcing than domestic outsourcing.
The analysis in our paper provides empirical evidence related to
these theoretical hypotheses. We study in detail the relationship
between innovation (measured as R&D activity) and outsourcing.
Although we start with international outsourcing, we also consider
domestic outsourcing and compare the effects both types have on
innovation. Furthermore, we explicitly consider the relationship between
profits and innovation. In particular, we check whether the effect of
outsourcing on innovation can be fully explained by the profit variable
or whether, for some reason, outsourcing has an effect on innovation
even when controlling for contemporaneous profits. Moreover, we
investigate what the relationship is between outsourcing and
profits--does outsourcing increase profits (as in Glass and Saggi 2001)
or is there evidence in line with the strategic motive of outsourcing
highlighted by Leahy and Montagna (2008) which may lead to outsourcing
implying a reduction in operating profits?
III. METHODOLOGY
We start the empirical investigation by examining the hypothesis
that international outsourcing of services can impact on plants'
innovation activity. To do so, we formulate the following empirical
model:
(1)[MATHEMATICAL EXPRESSION NOT REPRODUCIBLE IN ASCII]
where the measure of innovation activity employed is the R&D
intensity, defined as R&D expenditure over total sales, for plant i
at time t. On the right-hand side, int_outs is a measure of
international outsourcing of services (defined as imported services
inputs relative to sales) at the level of the plant. (7)
The vector X considers a number of other plant characteristics that
have been identified in the literature as affecting R&D activity. We
include logged employment as a proxy of firm size, as well as dummy variables indicating whether a firm invests in in-house training or is
an exporter. The latter controls for the possibility that export-active
firms may also be more R&D and innovation intensive (e.g.,
Criscuolo, Haskel, and Slaughter 2005; Salomon and Shaver 2005).
Training activity is included as a rough measure of investment in skills
(e.g., Van Dijk et al. 1997). From theory, the expected relationship
between this variable and R&D intensity is ambiguous, as investment
in skills and R&D can be either complements or substitutes (e.g.,
Redding 1996). Finally, Acs and Audretsch (1991) and Kohn and Scott
(1982), among others, show that plant size is an important determinant of R&D and innovation activity. Hence, we control for this variable
in the estimation. (8)
In order to properly identify the effect of international services
outsourcing on R&D, we also consider two further variables. As the
theoretical model by Glass and Saggi (2001) shows, international
outsourcing has an effect on innovation because it increases profits,
which can then be reinvested in R&D. Hence, we control for
profitability to examine whether it captures all of the (potential)
effect of outsourcing on innovation. It is probable that international
services outsourcing has an effect on R&D even when we control for
profitability for a number of reasons. From an empirical point of view,
outsourcing may not impact immediately on profits but this may take some
time. Including first lags of both services, outsourcing and
profitability in the model would therefore not capture these more
long-term effects. Second, it is difficult to measure economic
profitability accurately and our variable may not be a perfect proxy for
profits. Third, outsourcing may have a more direct effect on innovation.
It may allow the plant to immediately restructure activities toward
innovation, which only as a result of the innovation leads to increases
in profitability.
As an additional variable, we also include domestic outsourcing of
services in our model. The main aim here is to see whether domestic and
international outsourcing has similar effects on innovation. A priori it
is not clear that they should, as international outsourcing is more
probably to be strongly driven by factor cost differences, whereas
domestic outsourcing may reflect strategic and other motives. In
additional robustness checks, we also control for the levels of
international and domestic outsourcing of materials. Although this is
not the main focus of our paper, it may be important to control for
these as services and material outsourcing may be correlated and, hence,
not controlling for this would lead to biased estimates of the effects
of services outsourcing.
Finally, the equation also includes a full set of three-digit
industry dummies and a full set of time dummies to control for any
sector-specific time-varying effects that are unobserved in this
econometric specification. The final error term is composed of a
plant-specific time invariant effect [[micro].sub.i] and a remaining
white noise error term [epsilon]. Note that in the econometric
specification, all plant-level control variables are included as 1-yr
lags not only to minimize potential endogeneity problems but also to
allow for time lags in the effect. (9) For example, services outsourcing
in time t may only affect R&D activity in later periods. Although it
would be ideal to allow for longer lags, this is not possible given the
short-time dimension in our panel.
Glass and Saggi (2001) show that international outsourcing allows
firms to increase profits (due to international factor cost differences)
which in turn allows them to spend more on R&D. In order to
investigate explicitly the relationship between services outsourcing and
profits, we also estimate a second equation [profitratio.sub.it] =
[[gamma].sub.1] [int_outs.sub.it-1] + [[gamma].sub.2]
[dom_outs.sub.it_1]
(2) + [[gamma].sub.3][Z.sub.it-1] + [d.sub.t] + [d.sub.j] +
[v.sub.i] + [[phi].sub.it]
where Z is a vector of plant and industry characteristics including
log employment as a measure of size, a plant's market share (in
terms of sales) in the three-digit industry and two (potentially time
varying) dummies for plants that are exporters or provide in-house
training. The latter two variables capture the fact that exporters and
skill-intensive firms can be expected to be more productive and
profitable. At the industry level, we include the growth rate of
three-digit industry sales. This variable, together with the market
share variable, proxy levels of competition in the industry and the
plant's relative standing in it. This is an important determinant
of profitability (Shepherd 1972). Also, in addition to international
outsourcing, we again include domestic services outsourcing in the
equation. If the factor cost saving motivation for international
outsourcing is dominant, we would expect the coefficient [[gamma].sub.1]
to be positive in the estimation. The coefficient on [[gamma].sub.2] may
be positive or negative, depending on how important the strategic
motive, which may lead to reductions in operating profits, is for
domestic outsourcing.
In the first instance, we estimate the two equations separately
using a fixed effects panel estimator treating lagged outsourcing
(international and domestic) as exogenous. We relax this assumption
subsequently using instrumental variables for the outsourcing variables
in both equations (which are within transformed to purge the
plant-specific fixed effect). The details of this are discussed in
Section IV. Furthermore, it may be the case that profits are endogenous in Equation (1), and moreover that the two error terms e and [phi] are
correlated. In order to allow for these possibilities, we also estimate
within transformed versions of the two equations jointly using a
three-stage least square estimator also treating lagged international
and domestic outsourcing as endogenous.
IV. DATA DESCRIPTION AND PRELIMINARY ANALYSIS
For the econometric part of our paper, we use recent microdata from
the Republic of Ireland. This is plant-level information collected by
Forfas, the Irish policy and advisory board with responsibility for
enterprise, trade, science, and technology in Ireland. Specifically, our
data source is the Annual Business Survey of Economic Impact (ABSEI),
covering the period from 2000 to 2004. This is an annual survey of
plants in Irish manufacturing with at least ten employees, although a
plant, once it is included, is generally still surveyed even if its
employment level falls below the ten-employee cut-off point. The survey
was started in 2000 and the response rate is estimated by Forfas to be
around 55% to 60% of the targeted population per year. This data set
provides information on services purchases, distinguishing imported and
domestically procured services, as well as total R&D expenditure at
the plant level. Further data available from this source that is
relevant to the current paper are total sales (as a measure of output),
employment, expenditure on wages and total purchases, exports
(distinguishing exports to the United Kingdom, European Union, and the
rest of the world), expenditure on in-house training, nationality of
ownership, and three-digit sector of production. (10,11)
In 2002, the survey also started collecting information on whether
a plant uses the internet for their purchases of intermediates, and if
so, how much as a percentage of sales. As we use this variable as an
instrument for outsourcing in our econometric estimation, this
necessarily restricts the time period of our econometric analysis to
2002 to 2004. Fortunately, this is the most up-to-date data available
from the survey which covers recent activity in international
outsourcing of services.
In order to have a first look at the data and the possible
relationship between R&D and outsourcing of services, Table 1 shows
the means, medians, and standard deviations for these variables from our
plant-level data, based on the sample that is also used in the
regression analysis below.
The average ratio of internationally outsourced services to sales
is around 4% over the period 2002 to 2004. There has been some increase
in the arithmetic mean of this variable between 2003 and 2004, but it is
difficult to judge whether this is persistent as no post-2004 years are
available. We are also able to observe the extent of domestic
outsourcing of services in our data. This is defined as the value of
domestically procured services inputs relative to sales. The mean of
this variable, shown in Table 1, represents around 20% to 22% in the
period analyzed. In the econometric analysis below, one important
question is whether the effect of international and domestic outsourcing
of services on innovation is similar or not.
As concerns the average R&D intensity, the table indicates that
the mean has fluctuated around 8% to 10% of sales, although the medians
are far lower at around 0.3%. It is important to consider in this
context that Ireland generally registers a relatively low level of
R&D intensity, a fact noted by the OECD (1998). Total business
expenditure on R&D in total amounted to only 0.8% of gross domestic
product (GDP) which leaves Ireland closer to Mediterranean countries
which in general are characterized by low-technology output than the
northern European countries which tend to have higher technological
intensities and higher R&D expenditures.
Because we are investigating the relationship between international
services outsourcing and the intensity of R&D, it is illuminating to
format the same information across the group of firms which do not
procure any internationally outsourced services at all and those which
do. We see from Table 2 that firms reporting at least some
internationally outsourced services have, on average, higher R&D
intensities. They are also larger in terms of employee numbers and
export more, on average, than their counterparts which do not report any
internationally outsourced services. There is no obvious difference,
however, in terms of profitability and investment in skills in the raw
data. Of course, this simple look at the data does not allow controlling
for the potential impact of any other variable, and this is something we
will turn to in the next section.
Before moving on to the results from our regressions, however, it
is worthwhile looking briefly at which sectors are most actively engaged
in international outsourcing of services. To do so, Table 3 reports the
percentage of plants in each broad sector that outsource at least some
services internationally. The first impression we get is that there is
considerable sectoral variation in international outsourcing. Within the
services sector, transport and storage, real estate & business
services, and community & personal services register the highest
levels of internationally outsourced services. However, according to Forfas, the coverage of our data is not as exhaustive for services
sectors as it is for manufacturing and, hence, is somewhat biased toward
the latter. Within the set of manufacturing plants, at 67%, the textiles
sector has the highest proportion of firms purchasing service inputs on
foreign markets. However, chemicals, machinery, and transport equipment
are also in close range with percentages well close to 60.
V. ECONOMETRIC RESULTS
In order to investigate the relationship between international
outsourcing of services and R&D activity more formally, we now turn
to the estimation of Equations (1) and (2). The results for various
specifications of Equation (1) are reported in Table 4. Column 1 reports
the simplest specification of the model, only including international
outsourcing, which is estimated using ordinary least squares (OLS) to
establish a benchmark. In this estimation, we find that there is a
positive and statistically significant association between international
services outsourcing and R&D activity, in line with expectations.
This estimation does not of course control for unobserved plant-level
heterogeneity. In order to do so we estimate Equation (1) using a
(within transformation) fixed effects estimator in column 2. Hence, the
coefficients are identified using the within-plant variation (deviations
from the mean) in variables. (12) This does not change the positive
coefficient on the outsourcing variable, although the coefficient size
is now somewhat reduced from 0.30 to 0.17.
The theoretical idea behind the empirical analysis is that
outsourcing affects profits, which in turn enhances a firm's
ability to invest in R&D. In order to investigate whether our data
is fully in line with this explanation we include an empirical measure of plant profitability in the model. As column 3 shows, the coefficient
on this variable is positive and statistically significant as expected.
However, it does not reduce the impact of the outsourcing variable,
which is still positive and statistically significant. (13) As pointed
out in Section III, there are various explanations for why our empirical
estimation may not fully capture the true impact of profits in this
model: first, due to measurement problems, second, because including
outsourcing and profits measured in the same period does not allow for a
more long- or medium-term impact of outsourcing on profits. Furthermore,
outsourcing may indeed have a direct effect on innovation that is not
mediated through profits, if it leads directly to restructuring in the
firm toward more R&D. This would only as a result affect
profitability and, hence, would not be captured by the profits variable
(which is measured in the same period as outsourcing) in the empirical
estimation.
The model thus far may be misspecified as it does not consider
domestic outsourcing. From an empirical point of view, if domestic and
international outsourcing decisions are correlated, then not controlling
for the former in the estimation would lead to a biased coefficient on
the latter. Furthermore, firms may also outsource materials and, if
these decisions are correlated with services sourcing and are not
controlled for this may lead to biased coefficients. Column 4,
therefore, presents estimation results that include a measure of
domestic outsourcing of services, as well as outsourcing of materials.
Domestic services sourcing returns a statistically significantly
positive coefficient, as does domestic sourcing of materials. It can
also be noted that the coefficient size on the international outsourcing
variable is now reduced, suggesting that in the model in column 3 the
effect of domestic and international outsourcing of services and
materials is confounded. Although it appears from a casual look that the
coefficient on international outsourcing of services is higher than that
of domestic services sourcing (which may be expected, as it provides
more opportunities for exploiting international factor cost
differences), a simple F-test does not allow us to reject the hypothesis
that the two are statistically equal (probability value 0.19). However,
as we show below, once endogeneity of the outsourcing variables is taken
adequately into account, the effects of the two types of outsourcing
become statistically different.
The assumption in the analysis thus far that international and
domestic services outsourcing are treated as exogenous is arguably problematic. (14) Although the lagged variable is intended to address
this problem, this may not be sufficient. In order to deal with this
more appropriately, we therefore now proceed to treat international and
domestic outsourcing of services and materials explicitly as endogenous
in the estimation. The challenge is to find instrumental variables
candidates that are highly correlated with outsourcing but not with the
error term in Equation (1).
We use the following instruments for outsourcing: First, twice
lagged growth rates of international and domestic outsourcing of
services and materials intensities, as these are expected to be highly
correlated with lagged levels of outsourcing but a priori are not
obviously correlated with the error term. Second, we use a dummy
indicating whether a plant exports to the United Kingdom, as well as the
share of exports relative to sales by a plant that are directed to the
United Kingdom rather than other export markets. The choice of these
variables is inspired by Ruane and Sutherland (2005) who find that there
is little evidence that Irish firms that export to the United Kingdom
have performance premia compared with nonexporters. However, they find
that Irish exporters compared with the rest of the world are clearly
more productive, technology intensive, and pay higher wages. Hence,
although exporting to the United Kingdom clearly indicates cross-border
engagement, which may also help to find partners for international
outsourcing, this variable should be less correlated with R&D
activity. Furthermore, we use the percentage of inputs purchased over
the web as an additional instrument. Again, this should be correlated
with services outsourcing but is likely to be orthogonal to R&D. As
a matter of course, we test for the validity and relevance of the
instruments in the estimations.
Column 5 presents the estimation result. Note that the instruments
used for services and materials outsourcing are valid as indicated by
the Sargan test for overidentifying restrictions, which cannot reject
the hypothesis of instrument validity. Furthermore, we ascertain that
the instruments used are relevant in that they exhibit sufficiently
strong correlation with the instrumented variable. We report the
F-statistic for the excluded instruments (and associated p-value) from
the first-stage regression. (15) When the F-statistic is small (or the
corresponding p-value is large), the instrumental variable estimates and
confidence intervals would be unreliable. We find that our instruments
are appropriate on this criterion.
The regression results confirm the importance of international
outsourcing of services for R&D activity. Taking the point estimate
at face value suggests that an increase in the ratio of internationally
outsourced services to sales by 1% point increases the R&D ratio by
2.5% points. This is an economically important effect. The instrumental
variables (IV) regression also shows that the coefficient on
international services outsourcing is higher than that on domestic
outsourcing, the magnitude of which remains unchanged. This difference
is confirmed in an F-test, which rejects the equality of the two
coefficients (p-value 0.00).
To sum up, our analysis thus far suggests an important role for
international services outsourcing for plants' innovative activity.
This effect is not fully captured by profits in the same period.
Furthermore, international outsourcing is more important than the impact
of domestic outsourcing of services. (16)
Theory posits that international services outsourcing allows firms
to increase profits, as they have access to cheaper intermediate inputs
abroad. As shown above, this mechanism is not fully captured in our
data, as inclusion of the profit variable does not negate the impact of
the outsourcing measure in the R&D equation. Still, it is of
interest as to whether there is any positive relationship between
international services outsourcing and profits, and we now turn to
investigate this link with our data by estimating different
specifications of Equation (2). The results are reported in Table 5.
Column l presents a specification which is based on a (within
transformation) fixed effects estimator and only includes the two
services outsourcing variables. Column 2 shows coefficients obtained
from a fixed effects estimation including materials outsourcing and
sectoral variables. Column 3 shows an equivalent IV regression on within
transformed variables, and column 3 also presents a similar IV
regression but including more plant-level controls. (17)
All estimations show that international services outsourcing has a
positive effect on profitability, as expected. The point estimate in
column 3 indicates that a 1% point increase in the international
services outsourcing intensity increases the profit ratio by roughly
0.4% points. However, we also find a consistently negative effect on
profits from domestic outsourcing of services. This even holds in the IV
estimations which treat the variable as endogenous using suitable and
valid instruments.
The analysis thus far treats Equations (1) and (2) as unrelated
and, hence, they are estimated separately. However, it is arguable that
the profit variable is endogenous in Equation (1) and, furthermore, that
the error terms in both equations may be correlated as the dependent
variable in Equation (2), as well as other covariates are also included
as exogenous variables in Equation (1). If this is the case, then
estimating the two equations jointly improves efficiency of the
estimates. Hence, we now proceed to treat Equations (1) and (2) as a
system of equations and estimate them jointly using three-stage least
squares (3SLS) techniques. We also treat services outsourcing as
endogenous using the same set of instruments as employed previously. The
results are reported in Table 6.
In the R&D equation in column 1, we see that the signs,
significance, and magnitude of the coefficients are very similar to
those reported in the IV regression in Table 4. In the profit equation,
we still find a negative and statistically significant coefficient on
domestic outsourcing, although the coefficients size is somewhat smaller
than in the IV regressions in Table 5. The coefficient on international
services outsourcing is still positive and statistically significant but
has doubled in size: The point estimate now suggests that a 1% point
increase in international services outsourcing increases profitability
by almost 0.9% points.
VI. CONCLUSIONS
Recent breakthroughs in information technology and the wholesale
adoption of purchasing media such as the internet have provided scope
for an explosion in the proportions of services that are outsourced
internationally.
Theory has something to say about the predicted effect of
internationally outsourced inputs on the ability of a firm to sustain
growth through its growth in innovative activity. Starting from these
theoretical predictions we provide, to the best of our knowledge for the
first time, a comprehensive empirical analysis of the link between
international outsourcing, domestic sourcing, profits and innovation
using plant-level data covering the recent period 2002 to 2004.
Consistent with the predictions of theory (e.g., Glass and Saggi
2001), we observe a positive relationship between international
outsourcing of services and innovative activity, measured in terms of
R&D, at the plant level. Such a positive effect can also be observed
for domestic outsourcing of services, but the magnitude is smaller. This
makes intuitive sense, as international outsourcing allows more scope
for exploiting international factor price differentials, therefore
giving the establishment higher profits and more scope to restructure
production activities toward innovation. We also find, again in line
with theory, that international outsourcing has a positive effect on
profitability, although this does not appear to be the case for domestic
outsourcing. (18) Overall, the outsourcing of international services is
seen in our analysis as a force for the good: A firm's innovation
rates rise, hence allowing plants to continue to shift their
technological frontier further outwards and, hence, sustaining their
competitive position.
A recent fear even among proponents of international outsourcing is
that developed countries started with outsourcing unskilled-intensive
(manufacturing) production but have now moved to skilled-intensive
(including services) activities also. If this process continues, it may
lead to a "hollowing out" of production in the industrialized
countries. (19) However, if international services outsourcing indeed
promotes innovation, as our analysis suggests, then there is a case to
be made for its continuance. If involvement in international outsourcing
causes the technology frontier to shift through further innovation, the
technological gap between industrialized and industrializing countries
remains and outsourcing is then a persistent strategy. Thus,
understanding the impact of international outsourcing on innovation is
key to understanding whether we can expect it to continue in the future.
ABBREVIATIONS
3SLS: Three-Stage Least Squares
GDP: Gross Domestic Product
IV: Instrumental Variables
OLS: Ordinary Least Squares
R&D: Research and Development
RHS: Right Hand Side
doi: 10.1111/j.1465-7295.2010.00299.x
REFERENCES
Acs, Z.. and D. Audretsch. "Innovation and the Size at the
Firm Level." Southern Economic Journal, 57, 1991, 739-44.
Amiti, M., and S. J. Wei. "Service Outsourcing, Productivity
and Employment: Evidence from the US." CEPR Discussion Paper 5475,
2006.
Antras, P., and E. Helpman. "Global Sourcing." Journal of
Political Economy, 112, 2004, 552-80.
Bartel, A., S. Lach, and N. Sicherman. "Outsourcing and
Technological Change." NBER Working Paper 11158, 2005.
Blinder. A. S. "'Offshoring: The Next Industrial
Revolution?" Foreign Affairs, 85(2), 2006, 113-18.
Cassidy, M., H. Gorg, and E. Strobl. "Knowledge Accumulation
and Productivity: Evidence from Plant Level Data for Ireland."
Scottish Journal of Political Economy, 52, 2005, 344-58.
Criscuolo, C., J.E. Haskel, and M. J. Slaughter. "Global
Engagement and the Innovation Activities of Firms." NBER Working
Paper 11479, 2005.
Davidson, C., and S. Matusz. "Globalization and Labor Market Adjustment: How Fast and at What Cost?" Oxford Review of Economic
Policy, 16(3), 2000, 42-56.
Eaton, J., and S. Kortum. "Innovation, Diffusion, and
Trade." NBER Working Paper 12385, 2006.
Feenstra, R. C., and G. H. Hanson. "The Impact of Outsourcing
and High-Technology Capital on Wages: Estimates for the United States,
1979-1990." Quarterly Journal of Economics, 114, 1999, 907-41.
Geishecker, I., and H. Gorg. "Winners and Losers: A
Micro-Level Analysis of International Outsourcing and Wages."
Canadian Journal of Economics, 41, 2008, 243-70.
Glass, A., and K. Saggi. "Innovation and Wage Effects of
International Outsourcing." European Economic Review, 45, 2001,
67-86.
Gorg, H. "Fragmentation and Trade: US Inward Processing Trade
in the EU." Review of World Economics, 136, 2000, 403-22.
Gorg, H., A. Hanley, and E. Strobl. "Productivity Effects of
International Outsourcing: Evidence from Plant Level Data."
Canadian Journal of Economics, 41, 2008, 670-88.
Head, K., and J. Ries. "Offshore Production and Skill
Upgrading by Japanese Manufacturing Firms." Journal of
International Economics 58, 2002, 81-105.
Hijzen, A., T. Inui, and Y. Todo. "Does Offshoring Pay?
Firm-Level Evidence from Japan." Economic Inquiry, 2008.
Forthcoming. DOI:10.1111/j.1465-7295.2008.00175.x
Kohn, M., and J. T. Scott. "Scale Economies in Research and
Development: The Schumpeterian Hypothesis." Journal of Industrial
Economics, 30, 1982, 239-49.
Leahy, D., and C. Montagna. "Make or Buy in International
Oligopoly and the Role of Competitive Pressure." GEP Research
Paper, University of Nottingham, 2008.
OECD. Internationalisation of Industrial R&D: Patterns and
Trends. Paris: OECD, 1998.
Redding, S. "The Low-skill, Low-quality Trap: Strategic
Complementarities between Human Capital and R & D.'"
Economic Journal, 106, 1996, 458-70.
Ruane, F., and J. Sutherland. "Export Performance and
Destination Characteristics of Irish Manufacturing Industry."
Review of World Economics, 141, 2005, 442-459.
Salomon, R. M., and J. M. Shaver. "Learning by Exporting: New
Insights from Examining Firm Innovation." Journal of Economics and
Management Strategy, 14, 2005, 431-60.
Shepherd, W. G. "The Elements of Market Structure."
Review of Economics and Statistics, 54, 1972, 25-37.
Sinn, H. W. "The Pathological Export Boom and the Bazaar
Effect. How to Solve the German Puzzle." CESifo Working Paper No.
1708, 2006.
Swenson, D. "Firm Outsourcing Decisions: Evidence from U.S.
Foreign Trade Zones." Economic Inquiry, 38, 2000, 175-89.
--. "Entry Costs and Outsourcing Decisions: Evidence from the
U.S. Overseas Assembly Provision." North American Journal of
Economics and Finance, 15(3), 2004, 267-86.
Tomiura, E. "Foreign Outsourcing, Exporting, and FDI: A
Productivity Comparison at the Firm Level." Journal of
International Economics, 72, 2007, 113-27.
--. "Foreign Versus Domestic Outsourcing: Firm-Level Evidence
on the Role of Technology." International Review of Economics and
Finance, 18, 2009, 219-226.
Van Dijk, B., R. den Hertog, B. Menkveld, and R. Thurik. "Some
New Evidence of the Determinants of Large-and Small-firm
Innovation." Small Business Economics, 9, 1997, 335-43.
(1.) Preceding the rise of services outsourcing, the outsourcing of
materials attracted considerable attention. A sizeable amount of
research has been devoted to attempting to understand the causes and
consequences of this type of disintegration of production. For example,
Swenson (2000, 2004) and Gorg (2000) examine empirically the
determinants of international outsourcing of materials. Feenstra and
Hanson (1999), Head and Ries (2002) and Geishecker and Gorg (2008)
consider the implications for domestic labor markets.
(2.) See, for example, Blinder (2006) for a good discussion.
Blinder not only points out the "textbook" gains but also
argues that the current wave of offshoring brings with it additional
challenges, as basically speaking all manufacturing and services
activities that do not require face-to-face contact are potentially
outsourceable from the industrialized countries. Eaton and Kortum (2006)
provide a recent theoretical model dealing with the relationship between
trade and innovation.
(3.) Tomiura (2009) investigates whether there is a difference in
the propensity to outsource depending on a firm's technology
intensity, measured in terms of research and development (R&D)
intensities, but does not look at how outsourcing affects firms'
innovation activity. A related literature has looked at correlation
between firms' export activity, foreign ownership and innovation;
see, for example, Criscuolo. Haskel, and Slaughter (2005) for a recent
paper for the United Kingdom.
(4.) When we apply the median values, we get a picture more
consistent with the U.S. data although still higher. The median ratio of
internationally outsourced service inputs to sales is around 0.8% in our
data. From our data, we can also calculate the measure of international
services outsourcing for the full sample in 2000. This shows that the
mean of this ratio stands at roughly 3% (with the median at 0.6%).
Hence. it is unlikely that the higher values of international services
outsourcing are merely due to our sample covering more recent years.
(5.) The latter finding may reflect firms' choosing to
outsource domestically due to strategic reasons as in Leahy and Montagna
(2008).
(6.) We should quality this by saying that positive benefits from
international outsourcing are expected to tail off after a certain
point. As ever more activities closer to the technical frontier are
outsourced abroad, so too does the ease at which foreign manufacturers
pose a competitive threat to the north.
(7.) This measure is, thus, somewhat in line with the definitions
used by Feenstra and Hanson (1999) and Amiti and Wei (2006) for
aggregate data.
(8.) Note that it would also be important to control for
nationality of ownership, given that foreign-owned firms in Ireland are
generally found to be less R&D active than domestic firms (e.g.,
Cassidy, G6rg, and Strobl 2005). The nationality of ownership
information in our data is time invariant, however, which implies that
this is captured by the plant-specific effect included in the model.
(9.) We also deal with endogeneity more appropriately using an
instrumental variables approach, see details below.
(10.) Forfas defines foreign plants as plants that are
majority-owned by foreign shareholders, that is, where there is at least
50% foreign ownership. Although, arguably, plants with lower foreign
ownership should still possibly be considered to be foreign owned, this
is not necessarily a problem for the case of Ireland because most inward
foreign direct investment has been greenfield rather than acquisitions
of local firms. Note that our data only provide a dummy based on this
definition rather than a percentage of ownership, and that this dummy
relates to nationality of the plant in 2004, that is, is fixed over
time.
(11.) All nominal variables are deflated using the consumer price
index.
(12.) Specifically, this implies for the coefficient on
international services outsourcing that it reflects the effect of within
plant changes in outsourcing on changes in R&D activity, as
suggested by the theoretical model.
(13.) Inspection shows that the coefficient is now larger than in
column 2. This may be due to a strong negative correlation in the raw
data between international outsourcing and profitability. This negative
unconditional correlation does not hold when controlling for other
variables, as shown below in the estimation of Equation (2).
(14.) For example, Bartel, Lach, and Sicherman (2005) argue that
technological change is partly responsible for the increase in
outsourcing and if general technological change is correlated with
plant-level R&D expenditure then this may cause an endogeneity
problem.
(15.) The F-statistic tests the hypothesis that the instruments
should be excluded from the first-stage regressions.
(16.) In terms of the control variables we find in column 5 that
employment is negatively correlated, a result in line with, for example,
Acs and Audretsch (1991) who argue that small firms may not be able to
bear the costs of the high expenditure on setting up and running R&D
facilities. The coefficients on the export and training dummy variables
are not statistically significant.
(17.) International and domestic outsourcing intensities are
treated as endogeneous, using the same instruments as in the estimation
of Equation (1). The tests again support the validity and relevance of
the chosen instruments.
(18.) This result can be explained by recent models such as Leahy
and Montagna (2008) which show that outsourcing can lead reductions in
profits.
(19.) See Sinn (2006) for an argument along those lines made for
the particular example of Germany.
HOLGER GORG and AOIFE HANLEY *
* We are very grateful to Forfas for the provision of the data and
to Sourafel Girma, Catia Montagna, Frances Ruane, Vincenzo Quadrini,
seminar participants at Aarhus School of Business, Queen Mary University
of London, University of Gottingen, University of Munich, ESRI Dublin,
CEPI1 Paris, If W Kiel, and anonymous referees for helpful comments. In
addition, financial support from Nottingham University through grant
number NLF A2 RBL6 and the Tuborg Foundation is gratefully acknowledged.
Gorg: Professor of International Economics, Kiel Institute for the
World Economy and University of Kiel, Kiel, Germany. Phone +49 431 8814
258, Fax +49 431 880 1618, E-mail holger.goerg@ifw-kiel.de. He is also
affiliated with GEP Nottingham and CEPR.
Hanley: Associate Professor, Kiel Institute for the World Economy
and University of Kiel, Kiel, Germany. Phone +49 431 8814 339, Fax +49
431 85853, E-mail aoife.hanley@ifw-kiel.de
TABLE 1
Summary Statistics: R&D and Outsourcing
2002 2003 2004
International services M 0.042 0.036 0.047
outsourcing
Median 0.008 0.008 0.008
SD 0.325 0.108 0.325
Obs. 1596 1596 1701
R&D intensity M 0.080 0.105 0.097
Median 0.003 0.004 0.003
SD 0.771 0.961 0.826
Obs. 1596 1596 1701
Domestic services M 0.201 0.206 0.226
outsourcing
Median 0.119 0.120 0.121
SD 0.794 0.802 1.067
Obs. 1596 1596 1701
Notes: Domestic services outsourcing, domestic services
inputs/sales; international services outsourcing, imported
services inputs/sales; R&D intensity, expenditure on
R&D/sales.
TABLE 2
Summary Statistics by Outsourcing Activity
R&D Profit Employment
Intensity Ratio
No international Median 0.001 0.058 31
services
outsourcing
SD 0.948 6.742 228
Obs. 1517
International services Median 0.006 0.055 44
outsourcing
SD 0.845 5.481 312
Obs. 1780
Training Export
Intensity Intensity
No international 0.002 0.200
services
outsourcing
0.034 0.396
International services 0.002 0.72
outsourcing
0.056 0.390
Notes: Employment, number of employees; export intensity, export/
sales; profit ratio, (sales--wages--total purchases)/sales;
R&D intensity, expenditure on R&D/sales; training intensity,
expenditure on in-house training/sales.
TABLE 3
Percentage of Plants in Sector Outsourcing At
Least Some Services
Number Percentage
STAN of of Total
Code Description Plants Sector
1 Food, beverages, and 216 49.8
tobacco
2 Textiles, leather, and 80 66.7
footwear
3 Wood and wood 53 52.5
products
4 Pulp, paper, printing, 52 38.5
and publishing
5 Chemicals, rubber, 221 62.1
and plastics
6 Nonmetallic mineral 45 50.6
products
7 Basic and fabricated 106 39.1
metal products
8 Machinery and 393 58.5
equipment
9 Transport equipment 40 58.8
10 Other manufacturing 91 50.5
and recycling
11 Wholesale and retail 19 45.2
trade
12 Hotels and restaurants 2 40.0
13 Transport and storage 11 57.9
14 Post and telecommunications 7 53.9
15 Financial 12 42.9
intermediation
16 Real estate, renting, 376 56.9
and business
services
17 Community, social, 50 63.3
and personal
services
Total 1774 54.2
TABLE 4
R&D Equation
1 2 3
OLS FE FE
International services 0.302 0.164 0.873
outsourcing (0.158) * (0.075) ** (0.111) ***
Domestic services
outsourcing
International material
outsourcing
Domestic material
outsourcing
Profit ratio 0.100
(0.012) ***
Training 0.031 0.335 0.304
(0.062) (0.116) *** (0.113) ***
Export dummy -0.209 0.065 0.137
(0.115) * (0.170) (0.165)
Employment -0.048 -0.047 -0.002
(0.010) *** (0.119) (0.116)
Observations 3297 3297 3297
Plants 1929 1929 1929
F-test international
service outsourcing
F-test domestic
service outsourcing
F-test international
material
outsourcing
F-test domestic
material
outsourcing
Sargan test (p-value)
R-squared 0.06 0.01 0.06
4 5
FE IV
International services 0.389 2.481
outsourcing (0.153) ** (0.136) ***
Domestic services 0.178 0.176
outsourcing
(0.040) *** (0.020) ***
International material -0.003 0.110
outsourcing
(0.360) (0.054) **
Domestic material 0.913 0.165
outsourcing
(0.330) *** (0.103)
Profit ratio 0.122 0.300
(0.013)*** (0.011) ***
Training 0.274 0.036
(0.112) ** (0.099)
Export dummy 0.114 -0.268
(0.164) (0.128) **
Employment 0.034 -0.094
(0.115) (0.106)
Observations 3297 3297
Plants 1929 1929
F-test international 1469.31
service outsourcing
F-test domestic 423.87
service outsourcing
F-test international 455.26
material
outsourcing
F-test domestic 451.64
material
outsourcing
Sargan test (p-value) 0.23
R-squared 0.08 0.23
Notes: Dependent variable: R&D intensity as defined in notes to
Table 1. Column 5 is an IV regression on within transformed
variables. Instrumented variables are international and
domestic outsourcing of services and materials. Instruments used are
twice lagged growth of outsourcing variables, dummy for exporting
to the United Kingdom, export intensity to United Kingdom, dummy for
purchases of inputs via the web. Regression include constant and full
sets of three-digit industry and time dummies. All right hand side
(RHS) variables are lagged one period standard errors in parentheses.
* Significant at 10%; ** significant at 5%; *** significant at 1%.
FE: fixed effects; OLS: ordinary least squares; IV: instrumental
variables.
TABLE 5
Profit Equation
1 2
FE FE
International services 0.491 0.516
outsourcing
(0.417) (0.419) *
Domestic services -0.299 -0.305
outsourcing
(0.100) *** (0.101) ***
International material 1.386
sourcing
(0.691) **
Domestic material 0.138
sourcing
(0.210)
Industry sales 0.288
(0.448)
Market share 0.000
(0.000)
Training dummy
Export dummy
Employment
Observations 3297 3297
Plants 1929 1929
F-test international
service outsourcing
F-test domestic
service outsourcing
F-test international
material
outsourcing
F-test domestic
material
outsourcing
Sargan test (p-value)
R-squared 0.04 0.02
3 4
IV IV
International services 0.413 0.413
outsourcing
(0.215) * (0.215) *
Domestic services -0.441 -0.440
outsourcing
(0.035) *** (0.036) ***
International material 0.035 0.034
sourcing
(0.096) (0.096)
Domestic material 0.396 0.399
sourcing
(0.182) ** (0.183) **
Industry sales 0.087 0.090
(0.253) (0.254)
Market share 0.000 0.000
(0.000) (0.000)
Training dummy -0.074
(0.177)
Export dummy 0.053
(0.229)
Employment -0.011
(0.190)
Observations 3297 3297
Plants 1929 1929
F-test international 2128.52 2114.67
service outsourcing
F-test domestic 488.67 474.90
service outsourcing
F-test international 455.68 455.27
material
outsourcing
F-test domestic 458.02 454.56
material
outsourcing
Sargan test (p-value) 0.15 0.14
R-squared 0.03 0.03
Notes: Dependent variable: profit ratio as defined in notes to Table 2.
Columns 3 and 4 are IV regressions on within transformed variables.
Instrumented variables are international and domestic outsourcing of
services and materials. Instruments used are twice lagged growth of
outsourcing variables, dummy for exporting to the United Kingdom,
export intensity to United Kingdom, dummy for purchases of inputs via
the web. Regression includes constant and full sets of three-digit
industry and time dummies. All RHS variables are lagged one period.
Standard errors in parentheses.
* Significant at 10%; ** significant at 5%; *** significant at 1%.
TABLE 6
Simultaneous Estimation
1 2
R&D Intensity Profit Ratio
International services 2.506 0.897
outsourcing
(0.116) *** (0.193) ***
Domestic services 0.145 -0.311
outsourcing
(0.014) *** (0.025) ***
International material 0.135 0.035
outsourcing
(0.038) *** (0.068)
Domestic material 0.103 0.074
outsourcing
(0.072) (0.128)
Profit ratio 0.259
(0.008) ***
Training 0.053 -0.072
(0.098) (0.175)
Export dummy -0.286 0.159
(0.126) ** 0.225)
Employment -0.065 -0.175
(0.104) (0.186)
Industry sales 0.170
(0.199)
Market share 0.000
(0.000)
Observations 3297 3297
R-squared 0.24 0.05
Notes: 3SLS regression on within transformed variables.
International and domestic outsourcing variables assumed
endogenous, instruments as before. Standard errors in parentheses.
* Significant at 10%; ** significant at 5%; *** significant
at 1%.