Potential competition and possible collusion in forest service timber auctions.
Brannman, Lance Eric
I. INTRODUCTION
Potential entrants to an imperfectly competitive market, in theory,
limit the ability of existing firms to charge high prices. This claim
has rarely been tested, due mainly to the problems of identifying
potential entrants and determining whether established firms perceive
them as future competition. In previous work, Neal [1987] finds option
bid-ask spreads lower when they are eligible for multiple listing,
Kuhlman and Johnson [1983] find winning highway construction bids
insignificantly related to the number of firms buying plans for the
particular project, and Hurdle et al. [1989] show that performance in
the airline industry is affected by the number of potential entrants not
deterred by economies of scale or scope.
This paper determines whether potential competition influenced
winning bids in Forest Service oral and sealed-bid timber auctions held
during 1977. Prior to 1977 oral bidding was the dominant method of
selling timber in the Pacific Northwest. The National Forest Management
Act of 1976 required that sealed bidding be used on all sales with
exceptions made only by the Secretary of Agriculture. The sealed bidding
requirement was overturned in 1978 after firms in communities dependent
upon Forest Service timber complained that sealed bidding resulted in
greater uncertainty in obtaining steady timber supplies.(1) Firms pay
the government for the rights to harvest timber in Forest Service timber
auctions and the highest bid wins. Bidding theory predicts that greater
competition should result in higher winning bids.(2) The relevant
measure of competition in an oral auction is the actual number of
competitive bidders. Participants in a sealed-bid auction, however,
should base their bids on the potential number of competitors.
Timber is costly to haul and timber transportation distances, from
the sale site to the closest mill of potential competitors, are used to
define two measures of potential competition. The first measure is a
simple count of the number of firms whose closest mill lies within the
geographical market for Forest Service timber auctions and is termed
potential competition. The second results from a probit analysis
relating auction participation to hauling distance and is called
expected competition.
The results show that these measures are, as expected, considerably
more important in explaining winning sealed bids. However, actual
competition explains winning bids better than either potential or
expected competition under both oral and sealed bidding. In addition,
contrary to expectations, increases in hauling distances result in
higher winning bids when sealed bidding is used.
Collusion in sealed-bid auctions and preclusive bidding (a type of
collusion) in oral auctions are explanations for both of these results.
The possibility of collusion in sealed-bid auctions is supported by an
index, based on Stigler's [1964] theory of oligopoly and Feinstein,
Block and Nold's [1985] research on bid-rigging in highway
construction auctions, representing the likelihood that a given auction
was rigged.
Mead [1966] was among the first to discuss the possibility of
preclusive bidding in oral auctions. Preclusive bidding occurs when
firms close to a sale site bid above levels which are profitable to
firms farther from the site. Given that oral bidding entails greater
participation costs (participants must be present), preclusive bidding
or the threat of preclusive bidding deters outsider firms from bidding
in future oral auctions. Firms close to the site benefit from the
decreased competition and may win at a lower price. Oral and sealed-bid
comparisons of winning bid variances, overbids, and numbers of bidders
support the explanation of preclusive bidding in oral auctions.
Public policy should be concerned with obtaining the highest possible
value for public timber and ensuring that it is awarded efficiently, to
the firm having the highest timber value. The results indicate that
sealed bidding best accomplishes these objectives, by widening the pool
of potential bidders. Despite possible collusion in sealed-bid auctions,
greater potential competition results in higher prices. In addition,
timber seems to be awarded more efficiently in sealed bid auctions,
i.e., to firms with higher timber values.
II. CURRENT BIDDING MODELS
Auctions vary considerably in form and environment, depending on
their rules, the type of good being sold, and firm and industry
characteristics.(3) In the independent private values model, bidders
place different (independent) subjective values on an object offered for
sale. All independent private valuations are treated as a random sample
from some underlying value distribution which is known to all auction
participants. Each bidder knows his own valuation, but not those of his
competitors. The common value model assumes that the object offered for
sale has a true but unknown value which is common to all bidders. Each
bidder estimates the true value by independently drawing from a common
distribution. Milgrom and Weber [1982] present a general bidding model
which includes the independent private values and common value models as
special cases.
Bidding strategies in both types of auction models depend on all
available information, including the number of bidders, the value
distribution of the object offered for sale, and the type of auction
(e.g., Dutch, English, oral, sealed, etc.). In the independent private
values model with risk neutral bidders, the expected winning bid equals
the second-highest sampled value from the underlying value distribution
in a wide variety of auction types, as explained by Myerson [1981] and
Riley and Samuelson [1981]. More bidders (i.e., a larger number of
samples from the value distribution) increase the expected value of the
second-highest valuation at a decreasing rate. Using similar reasoning,
expected winning bids also increase with the number of bidders when
firms are risk averse in the private values model, but the actual
movement depends on the degree of risk aversion among firms. Prior
arguments about the relationship between expected winning bids and the
number of bidders in the common value model are not as straightforward
as in the private values model, being dependent on distributional
assumptions and corrections for the winner's curse.
Timber auctions fit neither model. Initially the private values model
seems appropriate since timber values differ across firms due to
different hauling distances and product mixes. In addition, high setup
costs limit the ability of firms to locate mills near each site.
However, differences in location and product mix are probably known to
all bidders prior to each auction. Furthermore, Johnson [1979] notes
that large firms often have greater working capital and own specialized
road building equipment, giving them a cost advantage over smaller firms
in auctions requiring permanent road construction. These conditions
violate the private values model's assumptions that values are
randomly drawn from the same distribution and that a firm knows its own
value but not those of other firms. Johnson analyzes this asymmetric bidding environment when there are two bidders and notes that the firm
with the lowest costs maximizes expected profits by bidding higher than
its expectations of the other firm's costs. Knowing this, the
high-cost firm has an incentive to also bid higher. The result may be
inefficient: a firm with higher costs may bid lower and win, relative to
a firm with lower costs. However, this type of inefficiency decreases as
the number of potential bidders increases.
Despite possible asymmetric information inefficiencies, available
evidence indicates that increased competition leads to higher winning
bids for Forest Service timber. Brannman, Klein, and Weiss [1987] find
winning bids rising with the expected values of the highest and
second-highest order statistics from a standard normal distribution. In
Johnson [1977; 1979], winning bids are significantly affected by the
logarithm of the number of bidders. Haynes [1980a] finds average
overbids (winning bid minus the Forest Service appraisal price minus
estimated permanent road construction costs, per thousand board feet
(MBF) timber volume) highly correlated with the number of bidders across
several regions of the country. Finally, Mead, Schniepp, and Watson
[1981; 1983] find the logarithm of the number of qualified bidders
significant in explaining average overbids when sealed bidding alone is
used, and when oral and sealed bid auctions are pooled and the auction
method is held constant.
III. THE MARKET FOR TIMBER
The market for a given timber auction depends on a number of
influences, including whether firms are qualified to bid and how far
they are from the sale site. One restriction on auction participation is
institutional. Under the Small Business Administration (SBA) set-aside
program, bidding for various sales is restricted to firms with less than
500 employees. The amount of actual, potential, and expected competition
for SBA set-aside sales can therefore be no greater than the amount of
competition for sales open to all firms.
The geographic market for timber is obtained using distances from
various sale sites to the winning firm's closest mill. Brannman
[1991] presents these data for a sample of 153 sales in Oregon's
Lane and Douglas counties during 1977. These counties consistently have
more sales than any other county in Oregon. The sample was reduced to
145 sales by requiring that all sales be on a "flat rate"
pricing basis where the nominal winning bid remains constant and the
winner makes payments to the government on an "as harvested"
basis.(4) An additional oral auction was excluded because it was won by
a firm that faced no competition and did not bid in any of the other
auctions. This made it impossible to calculate an index for the
likelihood that the firm colluded. Sealed-bid auctions accounted for 93
of the remaining 144 sales. Thirty-nine of these sales were SBA
set-aside sales. In the 51 auctions held using oral bidding, 12 were SBA
set-aside sales.
Timber has a low value per unit weight and the costs of transporting
it help define the number of potential competitors for a given sale. An
additional determinant is the distance the finished products must be
shipped, from the winner's mill to its markets. This determinant is
not as important since the value/weight ratio of finished products is
considerably lower than that of timber. However, since sale sites are
typically in remote areas, the distance from the site to the
winner's closest mill and the distance from the winner's
closest mill to metropolitan areas (representing product markets) should
be inversely related.
Mead [1966, 94] concludes that high hauling costs limited the timber
market in the Pacific Northwest in the early 1960s to buyers within a 75
mile radius of the timber stand. The highest hauling distance to a
winner's mill in the present data set was 115 miles. Potential
competition is defined as the number of firms with mills within this
distance who had submitted a bid in any of the auctions. This criterion
overcomes, at least roughly, the problems of identifying potential
entrants and determining whether established firms perceive them as
future competition.(5) Under this definition, the mean and dispersion of
the distribution of distances to the closest mills of potential
competitors should also be important in defining competition. An
increase in the average distance from the sale site to rival mills
lowers the competition that a given firm faces and, ceteris paribus, a
firm is therefore able to bid lower than it would otherwise. Greater
dispersion in the distribution of rival distances increase the chances
that a rival mill is closer to the sale site and firms should adjust by
bidding more than they would otherwise. A bidder, faced with an average
distance to rival mills of forty miles and zero variation in rival
distances is considerably less threatened and more able to submit a
lower bid compared to a bidder whose rivals are the same average
distance from the sale site but with considerable variation in their
distances.
The expected competition measure results from a probit analysis of
the relationship between distance to the sale site and auction
participation. The expected number of bidders in this case is the sum of
the estimated participation probabilities across firms. Beutel [1991],
commenting on Meyer [1988], estimates competition in rice auctions using
a probit model, arguing that an errors-in-variables problem occurs when
the actual number of bidders is used as a proxy for expected
competition, biasing its estimated coefficient towards zero. Johnston
[1984] and Hausman [1978] show that the coefficient estimates are biased
when the difference between the actual and expected number of bidders is
correlated with the regression's disturbance term. The expected
numbers of bidders resulting from a probit model is an instrument which
solves this problem. The probit-derived expected number of bidders also
implicitly contains information about the distribution of rival hauling
distances. The mean and standard deviation of rival hauling distances
are therefore excluded from the regression when the expected number of
bidders appears in the equation.
The use of distances to the sale site to identify potential
competitors may suffer from measurement error. Many firms have more than
one sawmill and, in many cases, each mill is designed to process only a
particular grade of timber. Part of the timber from a sale may be
shipped to one mill, part to another, and the rest to still another.
Firms may also sell their unused timber to other firms. This occurs when
the winning firm is unable to process a particular part of the sale as
efficiently as another firm with a mill better designed for the
particular type of timber being sold. Finally, the method of
constructing the hauling distance data is necessarily imprecise. Forest
Service sale location data at times have only a one-quarter-mile error.
Other times the data are less precise and may contain as much as an
eight-mile error. The maps used show all logging roads in the region
but, since new ones are built daily, it is difficult to know which were
used to log a particular sale. In addition, there is no way to know when
logging roads were used and when better quality roads or highways were
used. Hauling costs are lower on high quality paved roads because truck
speed is much greater.
IV. SPECIFICATION
The Forest Service is required by law to appraise the timber and sell
it for an amount at least equal to this value. The appraisal process is
based on the concept of derived demand. The Forest Service
"cruises" the tract being sold and estimates a number of
variables, including timber volume by species, the number of acres
involved, road building requirements, different costs associated with
harvesting and processing the timber, and the selling value of the
products most likely to be produced. The appraised value is calculated
by subtracting the estimated harvesting, manufacturing, and road
building costs for a firm of "average efficiency" and a margin
for "profit and risk" from the timber's estimated product
selling value. This appraised amount, plus a credit given to the buyer
for building any permanent roads, is the auction's reservation
price and is known to all bidders prior to the auction. The appraised
amount includes product and factor market conditions, but not the
influence of potential or expected competition.
Regression analysis is used to estimate the effects of changes in
actual, expected, and potential competition on winning bids. The
dependent variable is the winning bid per thousand board feet estimated
timber volume. Independent variables may be grouped into five
categories: competition, the Forest Service appraisal and its elements,
sale characteristics, bidder characteristics, and product market
information. Auction theory predicts that increased competition raises
winning bids at a decreasing rate. Competition is therefore measured by
the natural logarithms of the actual, expected, and potential number of
bidders.
An increase in the total appraised value (per thousand board feet)
reflects a higher quality stand of timber and should raise winning bids.
The appraisal components are included in the regression specification
since the total appraised value does not accurately reflect true costs
and revenues, as shown by Mead, Schniepp, and Watson [1985]. One reason
is that the Forest Service bases its calculations on prior product
market prices and the costs for a firm of "average efficiency"
while the winner sells its products in the future and probably operates
at above average efficiency. The appraisal element coefficients
represent the degree to which the total appraised amount does not
completely capture the market's evaluation of the sale.
Observed sale characteristics include the number of acres, percentage
per-acre-material, whether or not the sale was a salvage sale, the
amount of road construction required, the county in which the sale took
place, and whether the sale was an SBA set-aside sale.(6) The number of
acres, percentage per-acre-material, and whether the sale was a salvage
sale are already included in the Forest Service appraisal components and
should affect winning bids (in an a priori undetermined fashion) only
when the appraisal components do not completely account for them.
Similarly, since winners pay for the timber on an "as logged"
basis after deducting credits allowed for the construction of permanent
roads, estimated permanent road construction costs should affect winning
bids when the credit given is greater or less than the true construction
costs. The county dummy variable controls for possible differences
between the two counties which might affect winning bids and which are
not included in the appraised amount. Hansen [1986], for example, argues
that buyer concentration is an important difference across geographic
timber markets. Haynes [1980a, 25] suggests that there should be no
difference in SBA set-aside versus open bid prices when the
characteristics of the two types of sales (and the amount of
competition) are held constant. However, as seen below, large firms
appear to possess cost advantages in road construction.
Observed bidder characteristics are the hauling distance to the
winner's closest mill and whether the firm is large or small.
Higher hauling distances, ceteris paribus, make a firm less competitive
and should result in lower winning bids. Large firms, due to their
greater working capital and ownership of specialized road building
equipment, are able to bid more when the auction involves constructing
permanent roads. Public Law 94-588 gives small businesses the option of
having the Forest Service construct permanent roads when the estimated
cost exceeds $20,000. Despite this option, large firms appear to retain
a cost advantage in road construction, winning 35/48 of the
sample's open sales with estimated construction costs exceeding
$20,000 but only 22/46 of the open sales with estimated costs less than
$20,000. An interaction term, the product of a firm size dummy (= 1 if
the firm is large) times estimated permanent road construction costs
($/MBF), is included to account for the advantage large firms have in
constructing permanent roads. This variable should be positively related
to winning bids.
Product market characteristics affect winning bids through lumber
prices and contract duration. Since timber is harvested in the future,
its estimated selling value should depend on expected future product
prices.(7) Johnson [1977] provides evidence that Douglas-fir timber
prices follow a random walk and predicts future lumber prices with the
value of the wholesale lumber price index at the time of each auction.
It might be argued that contract duration is a sale characteristic,
rather than a product market characteristic. However, its influence on
timber prices is through the product market, via the theory of financial
options. Mead, Schniepp, and Watson [1985] note that longer contract
durations (highly correlated with volume) increase the chance of
observing higher product prices and thus increase winning bids. Firms
essentially have an option at each point in time to either harvest the
timber (exercise the option) or continue to let it grow, subject to the
constraint that all harvesting must be completed during the duration of
the contract. The Black and Scholes [1973] option pricing model formalizes the effect of time on option prices. The influences of
expected future product prices and time on winning bids are captured by
including average monthly lumber selling values for Pacific Northwest
coastal mills for the month in which the sale took place and the
duration of the contract in the regression equation.(8) An increase in
the values of these variables should raise winning bids.
V. RESULTS
The data come from the Forest Service 2400-17 "Report of Timber
Sale" forms and the Western Wood Products Association monthly price
bulletins. A total of 104 different firms submitted bids in at least one
of the sample's 144 auctions. Hauling distances to the closest
mills of eighty-eight of these firms were calculated. Mill locations for
the other seventeen firms, representing 5 percent of all bids and none
of the winning bids, could not be identified and were excluded from the
distribution of rival distances. Summary statistics on variables used in
the regression analysis are given in Table I.
The probit-derived expected number of bidders in Table I is the sum
of the estimated probabilities that each firm will participate, given
its distance from the sale site. Each auction method/SBA set-aside sale
combination was estimated separately because each implies different
amounts of expected competition, affecting a firm's prior
probability of winning and decision to participate.(9) The least amount
of expected competition should occur when oral bidding is used and the
auction is a set-aside sale. The greatest amount of expected competition
should occur in sealed-bid sales open to all firms. The amount of
expected competition in the other two categories, sealed-bid set-aside
sales and oral auctions open to all firms, should be somewhere between
these two levels.
Table II shows the estimated probit relationships for each
combination. The number of bids submitted in each category is given in
parentheses. Hauling distance, as expected, has a significantly negative
effect on a firm's decision to bid in each case. Participation
falls the most with greater hauling distances in sales open to all firms
and the least in SBA set-aside sales. This is also as expected; in open
sales an increase in a single bidder's hauling distance results in
more competitors being closer to the sale site. The chance of winning
therefore falls more, relative to SBA set-aside sales, and some firms
compensate by not participating. The estimated relationships fit the
data best in sealed-bid auctions, when participation costs are lower and
there is less possibility of preclusive bidding.
The potential number of bidders using the geographic market
definition (number of firms with mills less than 115 miles from the sale
site) is significantly larger than the actual number of bidders or the
expected number of bidders. This is because potential bidders were
defined as all firms who had participated in at least one auction. No
allowance was made for each firm's relative frequency of
participation. However, as seen below, the natural logarithm of the
significantly more numerous potential number of bidders, using the
geographic [TABULAR DATA FOR TABLE I OMITTED] market definition,
explains winning bids quite well.
Table III shows the winning bid regression results. Probability
values, based on the expected coefficient signs, appear next to the
coefficient estimates. For convenience, the alternative hypothesis for
each variable is in parentheses next to the variable's name. The
probability value for a one-tailed alternative hypothesis is less than
0.50 when the estimated coefficient has the expected sign and greater
than 0.50 when the estimated coefficient has the wrong sign. A
probability value close to one when the alternative hypothesis is
one-sided indicates significant explanatory power, in the wrong
direction. Due to rounding of the coefficient estimates, some of the
displayed probability values are different from 0.5 or one when the
corresponding coefficient estimates appear to equal zero.
Actual and potential or actual and expected competition measures are
included in all equations in order to determine which provides the
greatest explanatory power. The sample correlations between the number
of actual and potential bidders were quite small, -0.11 (p-value = .28)
in sealed-bid auctions and -.04 (p-value = .80) in oral auctions. The
sample correlations between the number of actual and expected bidders
were .05 (p-value = .52) in sealed-bid auctions and .09 (p-value = .55)
in oral auctions.
[TABULAR DATA FOR TABLE II OMITTED]
The results generally confirm the predictions that actual competition
matters in oral auctions and potential or expected competition matters
in sealed-bid auctions. Both the potential and expected competition
measures have the expected signs and considerably lower probability
values in sealed-bid auctions. As expected, in oral auctions an increase
in the actual number of bidders significantly increases winning bids
while an increase in the potential or expected number of bidders has no
significant effect on price. The greater significance of potential
competition in sealed-bid auctions (p-value = 0.11) is noteworthy since
the average number of potential competitors is substantially higher
(sixty-eight in oral auctions and seventy in sealed-bid auctions) than
average actual or expected competition.
The estimated mean and standard deviation of the distribution of
rival hauling distances perform poorly. The average haul to rival mills
has the expected sign and is mildly important (at the .13 level) only in
oral auctions. The estimated standard deviation variable has
considerable explanatory power in oral auctions, but its coefficient has
the wrong sign. One explanation for these results is that timber hauling
distances and lumber hauling distances (to the product market) should be
inversely related. The rival hauling distance data therefore also
include information about distance to product markets.
Differences in overall oral and sealed-bid behavior among bidders are
mildly supported by the data. The test statistics for the equality of
all the probit expected number of bidders and the geographical [TABULAR
DATA FOR TABLE III OMITTED] potential number of bidders coefficients are
1.63 and 1.61. The F(17, 110) (expected competition) and F(19, 106)
(potential competition) probability values associated with these
statistics both equal .07.
The actual number of bidders fits better than the potential or
expected number of bidders in sealed-bid auctions, contrary to
expectations. Kuhlman and Johnson [1983] find the same perverse effect
in their study of potential competition in highway construction
auctions, attributing it to collusion among bidders. Collusion is a
possible explanation in timber auctions as well, though previous work
such as Mead [1966], Johnson [1977; 1979] and Brannman [1991] focuses on
its potential for occurring in oral auctions. Hansen [1986], however,
includes a variable capturing the ability of firms to collude (the
concentration ratio for timber purchases across several counties) in his
high-bid equation and rejects the notion that greater collusion occurs
in oral auctions. Another explanation is measurement error in the
calculation of the potential and expected number of bidders.
Hauling distance to the winner's closest mill has a positive
effect on winning bids under both auction types and has considerable
explanatory power in sealed-bid auctions. This result is unexpected but
may be caused by differences in efficiency among bidders or the expected
collinearity between timber hauling distances and distances to product
markets. More efficient firms or those with a total hauling cost
advantage (timber hauling plus product hauling) may be located farther
from the sale site and are able to bid higher. The greater significance
of hauling distance under sealed bidding supports this explanation since
firms located farther from the sale site may be precluded more often
under oral auctions, but not under sealed bidding. Systematic efficiency
differences between large and small firms are indicated by the Large
Firm x Permanent Road Costs interaction term. The estimated coefficient
for this interaction variable has the expected sign and is significant
across both auction types.
The effects of changes in the other variables generally conform to expectations but their explanatory power differs substantially between
oral and sealed-bid auctions. With the possible exception of the salvage
sale variable, the appraisal elements and sale characteristics contain
significantly more information about oral winning bids. The SBA
set-aside dummy variable is more important in oral auctions while the
interaction term representing the cost advantage of large firms in
permanent road construction is more important in sealed-bid auctions.
The positive and, in the case of oral auctions, highly significant
effect of contract duration on winning bids supports the idea that
bidders view timber contracts as options to harvest within the specified
time period. Contrary to expectations, increased lumber prices have
negative effects on winning bids in both types of auctions. The effect
is quite strong under sealed bidding. Lumber prices increased
significantly during 1977 and bidders may have adopted mean-reversion
expectations about future lumber prices, rather than the rational
expectations found by Johnson [1977] in a different time period.
VI. POSSIBLE COLLUSION
Two results from Table III suggest possible collusion in oral and
sealed-bid auctions. First, the actual number of bidders contains more
explanatory power than either the expected or potential number of
bidders in sealed-bid auctions. Second, increases in hauling distances
raise winning bids in sealed-bid auctions, suggesting that more
efficient firms may have been precluded from bidding in oral auctions.
Stigler [1964] notes that collusion is more likely to occur in oral
auctions rather than sealed-bid auctions. Cartel detection and
enforcement costs are lower under oral auctions and the incentive to
cheat is less because the identities of all bidders and their bid
amounts are immediately and costlessly known by all auction
participants. The result is less cheating and greater cartel stability.
Limited evidence appears to support Stigler's theory in the case of
Forest Service timber sales. There were twenty-nine different winners
among the ninety-three sealed-bid auctions and twenty different winners
among the fifty-one oral auctions. However, the frequency distribution
of wins by firm identity was highly skewed in the case of oral auctions,
with the top two firms accounting for 36 percent of all wins and the top
four firms accounting for 51 percent of all wins. The frequency
distribution of wins was considerably more uniform under sealed bidding,
with the top two firms accounting for 15 percent of all wins and the top
four firms accounting for 28 percent of all wins.
Stigler's theory may be tested using indices developed by
Feinstein, Block, and Nold [1985] and modified to suit the present
sample. The sample was divided into four categories, according to the
auction method used and the county in which the sale took place. Each
category represents a market where the same firms are likely to
repeatedly meet each other since high hauling costs limit the ability of
firms to transport timber from one county to another. For each firm, an
index H(i) is defined as the ratio of the number of different firms that
firm i had bid with in the relevant sample to the total number of bids
submitted in auctions that i had bid in, less the number submitted by i.
Higher values of H(i) mean that i bid with many different firms. Since
cartel detection and enforcement costs rise with the number of firms, a
higher H(i) suggests a lower likelihood that firm i was part of a
collusive agreement. Similarly, lower values of H(i) mean that i bid
with fewer different firms and suggest a higher chance that firm i
colluded.
A comparable index for each auction, Group, is the arithmetic average
of the H(i) indices. Higher values of Group imply a lower chance that a
given auction was rigged and therefore should be associated with higher
winning bids. Lower values of Group imply a higher chance of collusion
and should be associated with lower winning bids. According to
Stigler's reasoning, the Group effect should be greatest in the
environment most conducive to collusion, i.e., in oral auctions.
However, when included in the Table III specification, its estimated
coefficient in both types of auctions was significantly negative.(10)
The most obvious reason for this anomaly is that an unweighted average
of the H(i) indices in the present data set places too much emphasis on
many firms that are not regarded as rivals by other firms since they
rarely bid.
A modified Group variable, defined as a weighted average of H(i)
indices, where the weights are the relative frequencies of participation
by each firm across the relevant sample, controls for the situation of
infrequent bidders receiving too much emphasis. Table IV shows the
results of including this weighted Group variable in the regressions. As
expected, higher-weighted Group values led to higher winning bids in
both auction types. However, the effect was most important in sealed-bid
auctions. This result indicates possible collusion in sealed-bid
auctions and is consistent with the earlier finding that the actual
number of bidders in sealed-bid auctions contains more explanatory power
than either the expected or potential number of bidders.
Differences in overall oral and sealed-bid behavior among bidders
when an allowance is made for possible collusion are supported by the
data. The test statistics for the equality of all the probit-expected
number of bidders and geographical potential number of bidders
coefficients in Table IV are 1.75 and 1.78. The F(18, 108) (expected
competition) and F(20, 104) (potential competition) probability values
associated with these statistics equal -.04 and .03.
One explanation for the lack of weighted Group significance in oral
auctions is that the greater chances for collusion in oral auctions
(lower Group values) lead to decreases in average winning bids and,
because of preclusive bidding (a type of collusion with its "win
low-then preclude high-then win low" pattern of bidding), an
increase in winning bid variances. This explanation is consistent with
the data - the sample mean and standard deviation of winning oral bids
were $187.72 and $46.24 per thousand board feet while the same figures
for winning sealed bids were $205.83 and $42.74 respectively. Moreover,
the unexpected positive effect of hauling distances is considerably
stronger in Table IV, additional support for the idea that winning
bidders farther from the site are more efficient than insider bidders.
Further evidence that oral auctions facilitate preclusive bidding is
provided by Haynes [1980b]. Outsiders are defined by Haynes as bidders
with their primary mill outside the "adjacent dependent
community" or within the community but not having a record of
previous timber purchases. Based on this definition he finds that sealed
bidding did not result in greater outsider bidding. However, overbids on
sales with outsiders were significantly higher than on sales without
outsiders for both oral and sealed-bid auctions in Haynes's data
set. The average overbid difference was $11.64 per thousand board feet
in oral auctions and $5.50 for sealed-bid auctions. The higher
difference at oral auctions is consistent with the idea that oral
bidding is associated with preclusive bidding.
Similar tests may be conducted with the present data set using
hauling distances to measure the likelihood of a firm being an insider.
If preclusive bidding occurs, then the variation in winning bids for
oral auctions won by firms close to the site should be greater than the
variation in winning bids for oral auctions won by firms farther from
the site. Insiders would win at a high price, then a lower price when
the outsider does not participate, then a higher price, followed by a
lower price, etc. In addition, since preclusive bidding is designed to
deter future participation, the mean number of bidders at oral auctions
won by firms close to the site should be more variable but less than the
mean number of bidders at oral auctions won by firms farther from the
site.
These hypotheses were tested by sorting the oral auction sample of
fifty-one sales by the hauling distance to the winner's closest
mill. The middle eleven auctions were eliminated, leaving two sets of
twenty auctions, one corresponding to auctions won by firms close to the
site and the other won by firms far from the site. The sample standard
deviation of winning bids for the set close to the site was 35.05 and
46.52 for the set far from the site, contrary to expectations.(11)
However, this difference was not significant since the null hypothesis that these variances are equal (versus the alternative that the oral
winning bids have greater variance) could not be rejected at the .10
level. The computed F-statistic for testing equality of variances was
1.76, below the understated F(20,20) critical value of 1.79. In
addition, the mean number of bidders for the set close to the site was
7.10 (s = 0.68) and 8.50 (s = 0.58) for the set far from the site, a
significant difference and consistent with what is expected to occur
under collusion. [TABULAR DATA FOR TABLE IV OMITTED] As expected, with
less competition the average winning bid for the set won by firms close
to the site ($197.56 per thousand board feet, s = $7.79) was less than
the average winning bid for the set won by firms farther from the site
($218.38 per thousand board feet, s = $10.40).
VII. CONCLUSIONS
Theoretical auction models suggest that firms form their equilibrium
bids based on the level of competition. In oral auctions the level of
competition is the number of active bidders. In sealed-bid auctions
firms should base their bids on the expected or potential number of
bidders, not the unknown actual number of bidders. The effects of
changes in expected and potential competition on winning bids in both
types of auctions are as expected, significantly raising winning bids in
sealed-bid auctions and having insignificant effects in oral auctions.
Moreover, bidders appear to be more concerned with the number of
potential competitors whose closest mill lies within a radius of 115
miles from the sale site, rather than the probit-derived expected number
of bidders. Measurement error in the hauling distance data, upon which
both the expected and potential competition measures are based, further
strengthens these results.
Possible collusion in sealed-bid auctions and preclusive bidding in
oral auctions (a type of collusion) explain the findings that actual
competition matters more in sealed-bid auctions and that hauling
distances have a strong and positive effect on winning sealed bids.
Collusion in sealed-bid auctions, whether tacit or explicit, is further
supported by the weighted average Group results in Table IV. The
significant hauling coefficient under sealed bidding indicates that
outsider firms that may have been more efficient in either their
operations or total hauling costs were precluded from bidding in oral
auctions. This explanation receives further support from comparisons of
oral and sealed winning bid variances, winning overbids with and without
outsider participation, and the mean number of bidders in oral auctions,
ranked by the winner's distance to the sale site.
A finding that winning bids do not fluctuate with market pressures,
in either type of auction, suggests that the government may need to
become more involved in the design of timber auctions. Public policy
should be concerned with obtaining the highest possible value for public
timber and ensuring that it is awarded efficiently, to the firm having
the highest timber value, whether or not that firm is part of the local
timber-dependent community. Fehl and Guth [1987] outline non-incentive
compatible pricing rules which address these objectives. The positive
hauling distance coefficient and the effects of potential competition
under sealed bidding suggest that efficiency and higher timber revenues
seem to result more from sealed-bid auctions, despite possible
collusion.
1. Hansen [1986] argues that auction method and winning bids,
conditional on auction method, are simultaneously determined in the 1977
data set.
2. Porter and Zona [1993] argue that a well-designed phantom bidding
scheme may also fit theory.
3. Milgrom [1985] and McAfee and McMillan [1987] provide
bibliographies of the literature.
4. Some Forest Service price mechanisms share the risk of changes in
product market prices with the buyer. Flat rate pricing does not allow
adjustments in the amounts paid. Depending on expected future costs and
revenues, the "flat rate" pricing basis may give winners an
incentive to delay harvesting. Medema [1977] analyzes the effects of
various price escalation mechanisms on timber prices.
5. Many firms have their own timber inventories or buy timber from
other firms. They should not be regarded as competition. Identifying
potential competitors by their participation during 1977 assumes that
they had also participated prior to 1977, i.e., that the 1977 window
adequately mirrors participation in other years.
6. Salvage sales involve picking up after the initial logging
operation.
7. Nearly all contracts have a duration between one and five years.
The Forest Service appraised selling value depends on prior product
prices.
8. Average monthly lumber selling values for Pacific Northwest
coastal mills on a FOB mill basis are calculated and published by the
Western Wood Products Association.
9. The average numbers of bidders contain all firms and are greater
than the corresponding probit estimates which include only firms with
known mill locations.
10. The results are not reported to save space and are available from
the author upon request.
11. The corresponding coefficients of variation were .50 and .44
respectively. Heteroskedasticity of winning bids was rejected, the
sample variance of the lowest twenty winning bids ($/MBF - not sorted by
hauling distance) was virtually identical to the sample variance of the
highest twenty winning bids ($/MBF).
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