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  • 标题:Strategic Choice and Relational Dynamic Capabilities in a Brazilian Hotel Chain
  • 本地全文:下载
  • 作者:Tomas Sparano Martins ; Heitor Takashi Kato ; June Alison Westarb Cruz
  • 期刊名称:Almatourism
  • 电子版ISSN:2036-5195
  • 出版年度:2014
  • 卷号:5
  • 期号:10
  • 页码:56-75
  • 语种:English
  • 出版社:Università di Bologna
  • 摘要:The aim of this paper was to propose integration between two concepts: strategic choice and relational dynamic capability. For this purpose, the context of hotel business sector was chosen, due to its intensity and a need for formal and informal relationships. The research was divided in two stages: a survey, with a sample of 117 hotels in the State of Paraná and a case study. According to the findings, strategic typology determines a set of choices and behaviors resulting in different relationships.
  • 关键词:Dynamic Relational Capability;Strategic Choice;Brazilian Hotel Industry
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