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  • 标题:Alcaldes españoles en Twitter: ¿diálogo o monólogo?
  • 本地全文:下载
  • 作者:Pablo VÁZQUEZ SANDE
  • 期刊名称:Fonseca : Journal of Communication
  • 电子版ISSN:2172-9077
  • 出版年度:2013
  • 卷号:7
  • 期号:7
  • 页码:44-71
  • 语种:Spanish
  • 出版社:Universidad de Salamanca
  • 摘要:The emergence of social networks allows that politicians, like any other citizen, can use them as a communication tool. In this research we want to see how is the contact established between the mayors of the Spanish provincial capitals and citizens. The aim is to determine if there is a genuine communicative intention and an orientation toward the interaction or if, instead of that, Spanish politicians use social networks just as a speaker of the messages that they transferred using other media, both online and offline.
  • 关键词:Ciberdemocracy;social networks;political communication;Twitter;mayors;ciberdemocracia;redes sociales;comunicación política;Twitter;alcaldes
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