期刊名称:Journal for Advancement of Marketing Education
印刷版ISSN:2326-3296
电子版ISSN:1537-5137
出版年度:2008
卷号:13
期号:1
页码:1
出版社:Marketing Management Association
摘要:This study explores the impact of student response systems (SRS) on student performance. The primary goal of these systems is to improve student academic achievement through the use of computerized technology in the classroom. Previous studies have provided some support for the positive impact of an SRS on learning outcomes (particularly exam scores and course grades). This research effort, comparing standardized test performance of students using an SRS with the performance of students in a more traditional learning environment, further extends the emerging stream of SRS-performance research. The study results suggest that use of an SRS in the classroom improves learning outcomes