期刊名称：Journal for Advancement of Marketing Education
印刷版ISSN：2326-3296
电子版ISSN：1537-5137
出版年度：2009
卷号：15
期号：1
页码：67
出版社：Marketing Management Association
摘要：you have never felt overburdened or underappreciated for your service, do not bother to read this. If you are still reading, then I will assume, at some point, you have felt stretched too thin or felt out of control of your service obligations. Managing teaching, research and service is tricky and even painful if you find you keep dropping one or more of your obligations. The goal of this paper is to share experiences and observations from experienced scholars, to help you manage the process better and to give you the opportunity to learn from others’ mistakes
