期刊名称：International Journal of Software Engineering and Its Applications
印刷版ISSN：1738-9984
出版年度：2016
卷号：10
期号：10
页码：63-68
DOI：10.14257/ijseia.2016.10.10.07
出版社：SERSC
摘要：Microsoft, PayPal , and Facebook is a few examples how a mic ro independent software vendor ( Micro - ISV ) can be a world class enterprise. The successful examples of many startups on software product encourages a lot of IT entrepreneurship to create a micro - ISV . Creating a micro - ISV is not a big deal on IT entrepreneu rship, however to make it grow and survive is something that is not stress - free. Creating micro - ISV is a high risk activity that need a careful survival planning, a vital product planning, even a brilliant marketing plan to make the product is received wit h limited resources that they have . This paper makes an effort to identify several key pattern s that can work as a survival model for micro - ISV to build a product . As a result, this paper proposes seven survival pattern s that can be useful for startup to s tart their journey as a micro - ISV . The surviv al patterns are composed from six micro - ISV on the developing country that is observed and interviewed by using case study approach .
关键词：startup; ; micro ; - ; ISV ; ; survival pattern ; ; software development method ; ; ; case ; study
