文章基本信息
- 标题:Involvement of ingredients suppliers in new products development in the soft drinks industry
- 本地全文:下载
- 作者:M醨cia Mitiko Onoyama ; Maria Rita Pontes Assump玢o ; Jos� Carlos de Toledo 等
- 期刊名称:Product : Management & Development
- 印刷版ISSN:1676-4056
- 出版年度:2005
- 卷号:3
- 期号:1
- 出版社:Instituto de Gestão de Desenvolvimento de Produto
- 摘要:http://pmd.hostcentral.com.br/revistas/vol_03/nr_1/v3n1a08.pdf
- 关键词:new products development; ingredients suppliers; soft drinks industry; supplier involvement in product