文章基本信息
- 标题：A Cross-Cultural Comparison Analysis Of Customer Attitudes Toward Mobile Phone Services In The U.S. And Korea
- 本地全文：下载
- 作者：Yoon C. Cho
- 期刊名称：International Business & Economics Research Journal
- 印刷版ISSN：1535-0754
- 电子版ISSN：2157-9393
- 出版年度：2011
- 卷号：8
- 期号：4
- 语种：English
- 出版社：The Clute Institute for Academic Research
- 关键词：M-Commerce;M-Satisfaction;Mobile Mediated Communication;Basic Services;Value-Added Services;M-commerce CRM
