摘要：In this paper, it is examined how the identity of science is produced in Galileu magazine. The analysis assumes that the media is constitutive of identities, which not only relate to a particular product, but are built by the confluence of different elements according to the historicity of their discursive formations. Our guiding questions ask about the presence of ipse and idem elements – of the narrative identity in Ricoeur (1991) – and its relation with discursive formations in the discursive formation of the identity of science in the discourse of the magazine. The corpus of the research includes four cover stories of Galileu magazine, namely, the editions of April, May, June and July 2010. It analyzes how the activity of science, from a modern or a postmodern perspective, allows for the construction of science identities in Galileu and how it builds the tension between sameness and ipseness, between memory and promise.
