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  • 标题:ANALYSIS OF CUSTOMER SATISFACTION WITH THE SERVICE OF JAPANESE FAST FOOD RESTAURANT BOLOO-BOLOO BRANCH MARGONDA DEPOK
  • 作者:Eva Irawati ; Lies Handrijaningsih
  • 期刊名称:Faculty of Economics
  • 出版年度:2011
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Faculty of Economics
  • 摘要:At this timethe restaurant developed well enough to have had several branches in Indonesia. Customer satisfaction is very important for producers to look and see if consumers are satisfied or not with the service that has been provided by fast food restaurants Boloo-Boloo Japanese Fast Food and author of a literature research, field research through questionnaires to 100 respondents consisting of 15 questions grouped in five dimensions, namely: intangible dimensions (tangibles), dimensions of reliability (reliability), dimension of certainty (assurance), dimensions of responsiveness (responsiveness), and the dimensions of empathy (Empathy) with 5 response options. In writing this scholarly writerss using Chi Square analysis methods to determine how much customer satisfaction level of services provided by Boloo-Japanese Fast Food Boloo Margonda Depok branch. From the results of the analysis results obtained by calculating ? = 85.8631 larger than table ? (0,05:16) of 26.2962, so Ho rejected and Ha diteima which means that consumers are satisfied with services Boloo-Boloo Japanese Fast Food
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