摘要:The development of the business world in particular super market grew rapidly along with the progress and changes over time to meet the demand for and will pcrmintaan bertambali human needs. Mai mi mcnyebabkan emergence of competition for the business world didalarn rnenghadapi tents competitors change, kernajuan tcknologi, trade policy and the decline in customer loyalty sangal conducts rigorous market competition and with the changes and developments raelihat consumers who happen. then the company is bagairnana Litania task to maintain the loyalty and customer satisfaction with mernenuhi their needs well. Objective and scientific writing is to study the response noodles and product tcrhadap langgapan konsurnen satisfaction. Because it Alfamart Branch Raya Foundations need to maintain and enhance prduk, services, and facilities were available previously.