期刊名称：Journal of Theoretical and Applied Information Technology
印刷版ISSN：1992-8645
电子版ISSN：1817-3195
出版年度：2016
卷号：89
期号：1
出版社：Journal of Theoretical and Applied
摘要：Business Intelligence (BI) is an innovative technology that facilitates analytics of big data. Deploying BI is a complex undertaking, expensive in nature, and time-consuming task as these software applications are high-risk/high-return projects. Improper implementation may lead to failure and in turn leave organizations into data rich and information poor. This study examines BI from the lens of innovation in which the traits of the innovation tool itself influence its successful deployment in organizations. Rooted from Diffusion of Innovation Theory (DOI), a model was developed and validated by decision makers and executives that involve in various levels of BI deployments in telecommunication industry. The primary data collected through quantitative method were analyzed via structural equation modelling technique. Findings of the study suggest that DOI offers valuable insights into characteristics of BI that influence its successful adoption. In line with the literature on DOI of other type of information systems success, BI characteristics namely relative advantage, complexity, compatibility, and observability are also found to be determinants in ensuring BI success. This study contributes significantly to the existing literature that will assist future BI researchers especially in terms of information system success. Practically, the model serves as guidelines for BI implementers to invest on the relevant skills and resources for fulfilling the requirements of BI successful deployment.
