出版社：Economic Laboratory for Transition Research Podgorica
摘要：This study analyses the relationship between the ecologicallyconscious consumer behavior and ecological products purchase.Recent literature defines the ecologically conscious consumerbehavior as a multidimensional construct and outputs of theecologically conscious consumer behavior are attitudinal dimensionas intent to purchase ecological products or behavioraldimension as actual purchasing of ecological products. Authorsof this study investigate outputs of the ecologically consciousconsumer behavior in Lithuania. The purpose of this study – toinvestigate the relations between the ecologically consciousconsumer behavior and ecological products purchase in Lithuania.The results of quantitative survey with 185 retail store customersprove the existence of both consumer behavior outputs:attitudinal and behavioral of the ecologically conscious consumerbehavior. The study found that environmentally conscious consumerbehaviors are expressed by attitudinal and behavioraldimensions. Results of the study revealed that strong actualpurchase of ecological products are related to the energy savingand storage, and medium strength intent to purchase ecologicalproducts are related to products recycling, sorting, environmentalfriendliness and social responsibility among lithuanian
