摘要：The present work aims at bringing about an empirical analysis of the inbound tourism market in Italy, from the perspective of the individual tourist. We analyze more than a million satisfaction judgments, retrieved from the extensive survey by the Central Bank of Italy, spanning the period 1997-2013, focusing on the visitors’ socio-demographic and trip-related characteristics Moreover, following the Multi-Attribute Level approach and the Importance-Performance interpretative framework, satisfaction is proposed as a measure to evaluate tourism areas’ attractiveness and the performances of destinations’ assets.
关键词：Tourist Satisfaction;Italian Destinations;Tourist Expenditure;Length of Stay;Inbound Market
