期刊名称：Revista Brasileira de Cineantropometria e Desempenho Humano
印刷版ISSN：1415-8426
电子版ISSN：1980-0037
出版年度：2013
卷号：18
期号：38
页码：19-36
语种：English
出版社：Univ Federal De Santa Catarina
摘要：The present paper´s intention was make a presentation about the concepts and definitions of knowledge management and competitive intelligence search in the current bibliography and draw a parallel about their real possibility of application in the small business context. By the way, the main intention was bring the discussion to the relevance of the knowledge management to make and applied competitiveness strategies in this enterprise, another intention was show others elements and tools to support the application of this strategies inside the organization. This elements are: person and process. This elements are: person and process and they have a essential importance to create an internal enterprise knowledge, to create and maintain the information organized to keep the organizations with more appropriate information witch will support the way to formulated strategies and make decisions. It also intend to show tolls and methodologies to help organizations improved the competitive intelligence`s strategies as a way to increase competitiveness and value creation for customers and market.
关键词：Knowledge Management;Competitive Intelligence;Innovation;Small Business.;Gestão do Conhecimento;Inteligência Competitiva;Inovação;Pequenas empresas.
