期刊名称：Revista Brasileira de Cineantropometria e Desempenho Humano
印刷版ISSN：1415-8426
电子版ISSN：1980-0037
出版年度：2013
卷号：18
期号：38
页码：65-86
语种：Portuguese
出版社：Univ Federal De Santa Catarina
摘要：Reference models are theoretical elaborations created to shape the development of organizational processes and operations. The ISO series and the Baldrige Criteria for Performance Excellence Framework are examples of such models as well as the roadmaps for Competitive Intelligence (CI) development proposed in Herring and Leavitt (2011) and Hedin and Thieme (2010). This article analyzes the CI roadmaps using the reference models literature, creating a conceptually consistent understanding of its strengths and limitations. Therefore, a literature research related to reference models and CI roadmaps was performed, followed by the roadmaps evaluation according to the Fette, Loss and Zwicker (2005) model, resulting in the description of strengths and limitations that roadmaps may bring to the CI units. By using a new theoretical approach for CI roadmaps study, this work expands the understanding of them beyond the reading of their original articles could provide, allowing a more conscious decision about their use.
关键词：Competitive Intelligence (CI);CI Roadmap;Reference Model;Herring and Leavitt;Hedin and Thieme.;Inteligência Competitiva (IC);Roteiro de IC;Modelo de Referência;Herring e Leavitt;Hedin e Thieme.
