出版社：Faculty of Communications of the Pontificia Universidad Católica de Chile
摘要：Nowadays, Chilean television circulates stories that organize everyday life and normalize it by operating as social control mechanisms. Thus, the images presented propose social behavior patterns consistent with the hegemonic vision that prevails in the country. So we ask ourselves: What are the social models of "being a woman" shown in the stories circulating in the television? After the qualitative analysis of television programming, both of fiction and reality, proposed by the four channels with national coverage and the highest audience rating, we can affirm that gender roles presented on television, despite some nuances, are markedly traditional and place women in a place of subordination to men.
关键词：Television;fiction;reality;gender stereotypes;Televisión;ficción;realidad;estereotipos de género;television
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