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  • 标题:Eco-Strategy: Towards a New Generation Managerial Model Based on Green IT and CSR
  • 本地全文:下载
  • 作者:Rachid Hba
  • 期刊名称:International Journal of Computer Science & Information Technology (IJCSIT)
  • 印刷版ISSN:0975-4660
  • 电子版ISSN:0975-3826
  • 出版年度:2016
  • 卷号:8
  • 期号:2
  • 页码:51
  • 出版社:Academy & Industry Research Collaboration Center (AIRCC)
  • 摘要:The sustainable development strategy in the management of information and communication technology(ICT) is an advanced research sector which provides a theoretical framework for integrating social andenvironmental responsibilities of business in the development and implementation of the managementstrategy. This article offers an original management model that integrates the Corporate SocialResponsibility (CSR) approach and Green IT, which enables decision makers, governance and strategicalignment of ICT, business and sustainability. The model offers a new vision of decision making througheconomic opportunities and increasing pressure from stakeholders. This paper reveals the strategicrelevance of the model, on the basis of a literature review, and provides guidelines for sustainable businessdevelopment of effective management systems, and improvement of the economic, social and environmentalperformance of companies. The proposed framework provides a new generation managerial approach toICT management strategy that we call "Eco-Strategy".
  • 关键词:Responsible management; Green IT; CSR; Sustainable development; Information technology
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