摘要：This paper aims to describe the characteristics of the institutional environment that surrounds the meat trade with Brazilian main importer, Russia. The research uses in reference the New Institutional Economics and the Theory of Industrial Organization to discuss the data collected through literature review and semi-structured interviews conducted in three stages in October 2009 and answered by agents of the Ministry of Agriculture, Livestock and Supply of Brazil, characterizing a descriptive qualitative study. The results show that changes in the institutional environment of Russian market has enabled an increase in Brazilian exports. This fact is related with the difficulty of the Russian importers in obtain products with the quality requested for their rules to their traditional European providers that had problems of food safety and offer decrease. The Russian market has enormous volume force as well as instability traces in the institutional environment, primarily related to quotas and their taxes, it creates the need of public authorities and associations of private interest of both countries develop the bases for a more stable environment business.
关键词：comércio internacional;ambiente institucional;mercado russo de carne bovina
