摘要：The purpose of this study is to investigate entrepreneur’s individual characteristics in terms of knowledge and thinking skills to better understand their role towards innovation. We used interpretative phenomenological analysis (IPA) to attain deeper insights about entrepreneurs’ cognitive processes and innovation. We learn that knowledge breadth plays an enhancing role in the relationship between entrepreneur’s knowledge depth and firm innovation. In return, innovation at a firm level is largely affected by entrepreneur’s integrative thinking ability. Implications for practice and future research are discussed. DOI: 10.15458/85451.37
